12. Early and Late Majority
Here is where we play
the game: if we succeed
in getting them “on
board” we’ll have a
booster effect on the
13. The driver’s seat
How can we make sure we proactively drive the
We can leverage different studies and apply them to our
Golden Circle – S. Sinek
7 Habits – S. Covey
5 stages of grief – E. Kübler-Ross
15. Golden Circle (S. Sinek)
It demonstrates how the function of our limbic brain and the
neocortex directly relate to the way in which people interact
with each other
We all know WHAT we do
Some know HOW we do it
Very few knows WHY we do it
17. Six Paradigms of Human Interactions
Win/Win or No Deal
Win/Win It's not your way or my way;
it's a better way, a higher way
18. The 5 stages of grief (E. Kübler-Ross)
Denial — "I feel fine."; "This can't be happening, not to me."
Anger — "Why me? It's not fair!"; "Who is to blame?"
Bargaining — "I'll do anything for a few more years."
Depression — "I'm so sad, why bother with anything?"; "I'm going
to die soon so what's the point?"
5. Acceptance — "It's going to be okay."; "I can't fight it, I may as
well prepare for it."