Making Broadband Affordable For All Americans

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IIA Broadband Symposium June 2009

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Making Broadband Affordable For All Americans

  1. 1. Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus Wednesday, June 17, 2009
  2. 2. Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus A 21 st Century Solution Howie Hodges One Economy Corporation
  3. 3. Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus
  4. 4. Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus
  5. 5. Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus
  6. 6. Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus
  7. 7. Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus
  8. 8. Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus
  9. 9. Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus
  10. 10. Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus
  11. 11. Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus
  12. 12. Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus Headquarters 1220 19 th Street, NW Suite 610 Washington, DC 20036 (202) 393-0051
  13. 13. Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus Wednesday, June 17, 2009
  14. 14. Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus Craig Settles Successful.com craig@successful.com/ Twitter: cjsettles Making Broadband Affordable for All
  15. 15. Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus Background <ul><li>Independent analyst </li></ul><ul><li>Helps organizations develop broadband business strategies </li></ul><ul><li>Author of books, special reports </li></ul>
  16. 16. Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus Think Globally, Act Locally <ul><li>Provide Funding </li></ul><ul><li>Rules that enable localities to drive </li></ul><ul><li>Offer planning support, other resources </li></ul>
  17. 17. Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus Not What You Do, It’s the Way That You Do It <ul><li>Access is not the Holy Grail </li></ul><ul><li>Apps, programs and services </li></ul><ul><li>Tactics determined by constituent need </li></ul>
  18. 18. Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus Know What They Need <ul><li>Ask - build - ask </li></ul><ul><li>Creation orientation </li></ul><ul><li>Cast your net wide </li></ul><ul><li>Look forward, within reason </li></ul>
  19. 19. Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus Need Defines Technology <ul><li>Applications suited to needs </li></ul><ul><li>The environment in which used </li></ul><ul><li>The broadband network </li></ul>
  20. 20. Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus Sustainability = Affordability <ul><li>Stuff costs money </li></ul><ul><li>People cost money </li></ul><ul><li>Stimulus grant depends on it </li></ul><ul><li>Need a financial strategy </li></ul>
  21. 21. Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus Key Sustainability Factors <ul><li>The network 20% solution </li></ul><ul><li>Network operations </li></ul><ul><li>Digital inclusion programs </li></ul>
  22. 22. Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus Important Partners <ul><li>Government as anchor tenant </li></ul><ul><li>Paying institutional customers </li></ul><ul><li>Economic development teams </li></ul><ul><li>Nonprofits </li></ul><ul><li>The underserved </li></ul>
  23. 23. Developing a National Broadband Strategy: Deployment, Adoption and the Stimulus Craig Settles Successful.com craig@successful.com/ Twitter: cjsettles Making Broadband Affordable for All

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