2. WHY TE L L ING A STORY IS MORE
ME MORABL E THAN FACTS
http://www.bestinfographics.co/amazing-
facts-about-writing-and-the-brain-infographic/
3. When you listen to a Power
Point presentation…
two parts of the brain are
activated – language processors
that turn words into meaning.
However, when we are told a
story the language centers are
engaged but also the areas of the
brain associated with
experiencing events lights up.
6. SEVEN PART STORY
STRUCTURE
1. Once upon a time
2. Every day
3. Until one day
4. Because of that
5. Because of that
6. Until finally
7. And ever since that day