Be the first to like this
Accelerated New Product Development for Emerging Markets
November 20, 2012 at 5:30 PM - 8:30 PM
Royal Orchid Central - Dickenson Road behind the Manipal Centre, Off IET India Office, M.G. Road, Bangalore 1
The institution of Engineering and Technology (IET), Bangalore Local Network is stretching its wings beyond Bengaluru to organize IET’s Technology Leadership Talk on:
Theme: Accelerated New Product Development for Emerging Markets
Accelerated product development is a competitive strategy that seeks to compress the development cycle time of new products and enables successful launch ahead of time. These back to back technology leadership talks bring in two different perspectives from the tech leaders in their organisation and industry in terms of rapid iterations, development expense, product quality, innovation matrices. The new-product success and results to contingency effects, methodological differences trade-offs in cycle time reduction, the hidden costs of accelerated product development, and differences in new products’ windows of emerging market opportunity.
Mr. Raj Konduru R. PhD
R&D Associate Director & Head – P&G Innovation Center
Procter & Gamble, India
Dr. Raju Konduru is an R&D Associate Director in P&G’s Global Shave Care business managing global innovation for several of the Gillette brands, namely Guard, Prestobarba, Sensor and Blue. Raju also heads P&G’s Innovation centre in Bangalore, India.
Mr. Siva Kumar
Director – India Product Programs
Meritor HVS India Limited, India
Siva Kumar heads Product & Market Strategy for Meritor Inc, a leading global supplier of drivetrain, mobility, braking and aftermarket solutions for commercial vehicle and industrial markets. In his current role, he leads product strategy for all of Meritor’s verticals in India for Heavy & Light Commercial Vehicles and for the Off-Highway and Military markets. His focus is on leveraging Meritor India’s expertise for the growing Indian market as well as to address opportunities in Brazil, China and other emerging markets