Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Rinnovare il Retail: Piattaforma, Esperienza e Innovazione

383 views

Published on

Abstract della presentazione di Ivano Ortis, Vice President Retail, Manufacturing, Financial Insights di IDC, tenuta all'evento IDC Retail Summit 2017 di Milano il 21 giugno 2017

Published in: Retail
  • Be the first to comment

  • Be the first to like this

Rinnovare il Retail: Piattaforma, Esperienza e Innovazione

  1. 1. Rinnovare il Retail: Piattaforma, Esperienza e Innovazione IDC Retail Summit 2017 Ivano Ortis, Vice President Retail, Manufacturing, Financial Insights
  2. 2. The retail singularity Speed Insight Agility $17 B eCommerce M&A in the past 12 months
  3. 3. Real-time hyper micro autonomic customer journeys are the way forward Source: IDC Global Retail Innovation Survey 2017; N=400 13% 48% 36% 3% Static Segments Dynamic Segments Dynamic Personas Real-time Individual Autonomic
  4. 4. 6% 52% 36% 7% Low priority Byproduct Program Strategy Strategic mission, programs, use cases. In order Source: IDC Global Retail Innovation Survey 2017; N=400 What is the state of innovation strategy at your company?
  5. 5. A new Cx platform is the innovation priority Source: IDC Global Retail Innovation Survey 2017; N=400 59% 50% eCommerce platform and mobile IoT platform 41% Omni-channel customer experience platform
  6. 6. The retail platform for the next decade... Source: IDC MarketScape: Retail Omni-Channel Commerce Platform, Vendor Assesment, 2017
  7. 7. How many global retailers will implement the new retail platform over the next 12 months? ? Source: IDC Global Retail Innovation Survey 2017; N=400
  8. 8. How many global retailers will implement the new retail platform over the next 12 months? 46% Source: IDC Global Retail Innovation Survey 2017; N=400
  9. 9. Innovation is a Reality
  10. 10. Lowes and Google 0:37
  11. 11. Retailers’ innovation mission points to disruption 31% 36% 32% Source: IDC Global Retail Innovation Survey 2017; N=400 20202017 38% 32% 30%
  12. 12. Retail Innovation Model
  13. 13. AI is a key enabler of retail innovation 54% of retailers think AI is a key enabler of innovation programs Source: IDC Global Retail Innovation Survey 2017; N=400
  14. 14. Retail Investments on AI accelerate 37% investing in AI for Cx personalization Source: IDC Global Retail Innovation Survey 2017; N=400
  15. 15. Customer Experience Architecture Dynamic Customer Journey Services Analytics Services Customer Product Inventory 3rd party Acquisition Ingestion Integration Information Level Back Office Partners IoT Mobile Web Store Other ChannelsInterface PRESENT ENGAGE SELL SERVICEATTRACT Process Level AI Real-Time, Contextual Hyper-Micro Segmentation Unified Info Lake
  16. 16. 16 Omnichannel Profitability Hyper-micro Personalization Omnichannel fulfilment / supply chain Next Generation Merchandise planning Omnichannel Orchestration 5% increase in revenue 20% improvements in stockturns 2x-4x increase in prom ROI 65% lift in store visits Source: IDC 2017; Companies’ annual reports; public cases Artificial Intelligence Use cases drive ROI 32% improved conversion 43% revenue increase 65% increase in repeat purchases AI for omni-channel forecasting reduction of 20% in surplus stock, 40% increase in forecast accuracy
  17. 17. Revenue big time. Cx metrics key 1% – 4% Top line improvement Source: IDC Global Retail Innovation Survey 2017; N=400 5% – 9% > 10% Revenue 26% 46% 28% Conversion rate 32% 47% 21% Traffic 31% 37% 32% Promo & loyalty 45% 33% 22% CX metrics 45% 36% 19%
  18. 18. Strategy, eCommerce, VP Omnichannel Top line improvement Source: IDC Global Retail Innovation Survey 2017; N=400 > 10% 26% 46% 2x 32% 47% 2x 31% 37% 1.5x 45% 33% 2x 45% 36% 1.5x 0 Revenue Conversion rate Traffic Promo & loyalty CX metrics
  19. 19. Reduced Inventory costs and promo pressure 1% – 4% Bottom line improvement Source: IDC Global Retail Innovation Survey 2017; N=400 5% – 9% > 10% Reduced out of stocks Reduced inventory costs Reduced operational costs Reduced promotional pressure 35% 47% 18% 33% 45% 22% 39% 39% 22% 41% 38% 21%
  20. 20. Guess what? 1% – 4% Bottom line improvement Source: IDC Global Retail Innovation Survey 2017; N=400 > 10% Reduced out of stocks Reduced inventory costs Reduced operational costs Reduced promotional pressure 35% 47% 1.5x 33% 45% 1.5x 39% 39% 1.5x 41% 38% 1.3x 0 0
  21. 21. 21 Innovate Speed Scale Cx Evolve Systems Processes Opportunity cost Discovering untapped demand IoT Commerce $10B by 2020 ROI Customer spend store visits conversion marketing ROI Spend 3x-6x 2.5x store visits +10-20% conversion +65% store visit reduced costs omnichannel fulfillment 30-50% savings 20%+ reduction of surplus stock Improved customer experience Store associates Omnichannel inventory & payments Rich digital store xp Zero wait time Business case considerations for a new platform Source: IDC Retail Insights, 2017
  22. 22. Retail platforms are the engines of (Artificial) t(h)rust Speed, Insight, Agility
  23. 23. Speed, Insight, Agility @IDCInsightsEMEA IDC Retail Insights EMEA Ivano Ortis Vice President, Research IDC Retail, Manufacturing, Financial Insights iortis@idc.com +39 02 28457 366 © IDC Visit us at IDC.com and follow us on Twitter: @IDC

×