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The Journey To Cloud Computing
Agenda IBM Networking into the Cloud Building a Foundation for Cloud Computing 1 3 Introduction to BladeCenter Foundation 2
Customer Buying Criteria are Changing  Stuff Solutions
IBM’s Core Competency Smarter Computing for a Smarter Planet Manufacturing Systems Management Networking Software Storage Servers National Care Law  Enforcement Telecom Fraud  Prevention Resource  Management Traffic  Control Trading
IBM Solution is built for Smarter Computing Single Partnership you can depend on…… Compute Nodes Storage Networking Software and Systems Management Block Access XIV DS8000 Storwize V7000 DS5000 DS3000 ,[object Object],[object Object],[object Object],[object Object],System z™ POWER Systems™ System x™
IBM x86 Compute Nodes - One Size doesn’t fit all……. Enterprise Server Consolidation,  Large Virtualization and Enterprise Workloads Single, infrastructure Applications System x Rack BladeCenter Foundation  Infrastructure integration and simplification, energy efficiency iDataPlex Massive scale-out HPC, Cloud, Grid, energy efficiency Scale  Up Scale Out
Things to Think about….. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Journey To Cloud Computing BladeCenter Foundation for Cloud
The Right Journey Is The Scalable Journey SHARED RESOURCES Common workload profiles Ready the Infrastructure Traditional IT Standard Managed Services   Cloud Delivered Services ,[object Object],40%-50% 38%-44% 21%-25% Less than 20% WHERE ARE YOU? DYNAMIC PROVISIONING   for workloads CONSOLIDATE Physical Infrastructure VIRTUALIZE Increase Utilization STANDARDIZE Operational Efficiency AUTOMATE Flexible delivery & Self Service
The Right Journey Is The Scalable Journey Ready the Infrastructure Traditional IT Standard Managed Services   Cloud Delivered Services ,[object Object],Blade Center Foundation for Cloud  CONSOLIDATE Physical Infrastructure VIRTUALIZE Increase Utilization
IBM BladeCenter Foundation for Cloud    Workload and Platform Ready IBM BladeCenter Foundation for Cloud Workload Ready   Collaboration Virtual Desktop Web Applications Departmental Database CRM/ERP Platform Ready   Virtual Platform Physical/Virtual Management An integrated, converged platform with network, servers, storage, and management that enables a fast, complete virtualized platform deployment Flexible Scalable Storage High Speed-Low Latency Network Bandwidth Flexible Compute Nodes Advanced Resiliency Management Networking Servers Storage
[object Object],[object Object],[object Object],Build from Scratch Weeks Days “ Pre-Built” Management Networking Servers Storage IBM BladeCenter Foundation for Cloud Delivers Results in Days Versus Weeks June 5 4 3 2 Jan. Pre-implementation System Sizing Acquire Components Installation & Configuration Testing & Validation
IBM BladeCenter Foundation for Cloud Overview  Management Networking Servers Storage IBM x3550 M3 IBM BladeCenter HS22V + + + QLogic Virtual Fabric Extension Module Emulex Virtual Fabric Advanced adapter BNT Virtual Fabric 10Gb Switch IBM DS3524/EXP3524 IBM BladeCenter H + ,[object Object],[object Object],[object Object],New Converged 10GbE/8Gb Fibre Channel Over Ethernet High Performance, High Density, Lower Energy Processing Out of the Box Manageability with IBM Systems Director Announced August 9th
IBM Systems Director Appliance – Fast and Easy Servers Networking Management Storage ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
DS3500 Fibre Channel Storage  Servers Networking Management Storage IBM DS3524/EXP3524 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Based on industry leading IBM BladeCenter Highly resilient, energy and cost efficient   Networking Management Storage Servers ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],IBM BladeCenter HS22V IBM BladeCenter H
Built-in Server Virtualization with VMware, BOFM ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Networking Management Storage Servers Recommend VMware vSphere Enterprise License
Servers Management Storage Networking + + ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],QLogic Virtual Fabric Extension Module - Supports 6 8Gb FC uplinks Emulex Virtual Fabric Advanced adapter BNT Virtual Fabric 10Gb Switch - Supports 10 10Gb uplinks Based on IBM Converged Networking Fibre Channel over Ethernet (FCoE) for Simplicity
[object Object],[object Object],[object Object],[object Object],More effectively manage and leverage existing capital investment  IBM BladeCenter Foundation for Cloud is Extensible
Part#’s that end in “x” must be replaced with “U” for North America Medium  Around $380K US List ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Right Journey Is The Scalable Journey Ready the Infrastructure Traditional IT Standard Managed Services   Cloud Delivered Services ,[object Object],[object Object],IBM Starter Kit  for Cloud NEW! Blade Center Foundation for Cloud  CONSOLIDATE Physical Infrastructure VIRTUALIZE Increase Utilization STANDARDIZE Operational Efficiency AUTOMATE Flexible delivery & Self Service
Client Value: IBM Starter Kit for Cloud Offerings are a light-weight, entry cloud offerings that address client pain points Operate Your Cloud Deploy VMs ,[object Object],[object Object],[object Object],[object Object],35:1   Slash time to market for new apps from four months  to just two or three days Cut costs with  efficient operation  Simplify storage of  thousands of images Create Images ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
IBM Starter Kit for Cloud Offerings   Entry level Cloud solutions built on top of the virtualization foundation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],NEW!
The Right Journey Is The Scalable Journey SHARED RESOURCES Common workload profiles Ready the Infrastructure Traditional IT Standard Managed Services   Cloud Delivered Services ,[object Object],[object Object],IBM Starter Kit  for Cloud ,[object Object],Blade Center Foundation for Cloud  Dynamic provisioning for workloads CONSOLIDATE Physical Infrastructure VIRTUALIZE Increase Utilization STANDARDIZE Operational Efficiency AUTOMATE Flexible delivery & Self Service ISDM
IBM Service Delivery Manager ,[object Object],[object Object],[object Object],[object Object],Service Management Servers, storage, network Systems Management Hypervisor
The Right Journey Is The Scalable Journey Ready the Infrastructure Standard Managed Services   Cloud Delivered Services ,[object Object],[object Object],[object Object]
System X Cloud Offerings Roadmap Advanced Cloud Offering IBM BladeCenter™ Foundation for Cloud Cloud Starter Kit  Virtualization Foundation Entry Cloud   Advanced Cloud Unannounced products, information/details are subject to change e.g. ISDM and future offerings HW Reference  Configurations Advanced Cloud Software Virt Layer  Management Networking Servers Storage Capabilities ,[object Object],[object Object],[object Object],Core Cloud + Self service cloud provisioning + Service Catalog + Run book automation Automated Cloud +  Service Orchestration + Metering,  Billing, and Scheduling VBlock or FlexPod VBlock + VMware + vCloud Director VBlock + Cisco Intelligent Automation VirtualSystem CloudSystem CloudSystem
Summary ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Thank You Questions?
BACK UP
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Offering Overview – BladeCenter Foundation for Cloud ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
IBM BladeCenter Foundation for Cloud Messaging An integrated, converged platform with network, servers, storage, and management that enables a fast, complete virtualized platform deployment ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],IBM BladeCenter Foundation for Cloud Management Networking Servers Storage
Single pane of glass
Configuration Template
Alerting, Virtualization and Automation
Part#’s that end in “x” must be replaced with “U” for North America Small  Around $180K US List ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Part#’s that end in “x” must be replaced with “U” for North America Large  Around $750K US List ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
IBM Starter Kit for Cloud X86 Edition   ,[object Object],= Components that have SWMA Support NEW! Entry Cloud Management Networking Servers Storage Announce 10/12/2011 IBM Starter Kit for Cloud X86 Edition SW Offering ,[object Object],[object Object],Available Q4 - Announce 10/12,  GA  10/20 *Stack Content Starter Kit (SKC) 2.2  Tivoli Provisioning Manager for Images (TPMfi) 7.1.1 IBM Systems Director Standard Edition for X86 6.2.1.2 IBM Storage Control 4.2.1  Pre- reqs vSphere 4.1 Enterprise, VMware vCenter Server

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IBM Cloud Journey v10

  • 1. The Journey To Cloud Computing
  • 2. Agenda IBM Networking into the Cloud Building a Foundation for Cloud Computing 1 3 Introduction to BladeCenter Foundation 2
  • 3. Customer Buying Criteria are Changing Stuff Solutions
  • 4. IBM’s Core Competency Smarter Computing for a Smarter Planet Manufacturing Systems Management Networking Software Storage Servers National Care Law Enforcement Telecom Fraud Prevention Resource Management Traffic Control Trading
  • 5.
  • 6. IBM x86 Compute Nodes - One Size doesn’t fit all……. Enterprise Server Consolidation, Large Virtualization and Enterprise Workloads Single, infrastructure Applications System x Rack BladeCenter Foundation Infrastructure integration and simplification, energy efficiency iDataPlex Massive scale-out HPC, Cloud, Grid, energy efficiency Scale Up Scale Out
  • 7.
  • 8. The Journey To Cloud Computing BladeCenter Foundation for Cloud
  • 9.
  • 10.
  • 11. IBM BladeCenter Foundation for Cloud Workload and Platform Ready IBM BladeCenter Foundation for Cloud Workload Ready Collaboration Virtual Desktop Web Applications Departmental Database CRM/ERP Platform Ready Virtual Platform Physical/Virtual Management An integrated, converged platform with network, servers, storage, and management that enables a fast, complete virtualized platform deployment Flexible Scalable Storage High Speed-Low Latency Network Bandwidth Flexible Compute Nodes Advanced Resiliency Management Networking Servers Storage
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20.
  • 21.
  • 22.
  • 23.
  • 24.
  • 25.
  • 26.
  • 27.
  • 28.
  • 31.
  • 32.
  • 33. Single pane of glass
  • 36.
  • 37.
  • 38.

Editor's Notes

  1. We are here to talk about: Our strategy and our approach to Cloud workloads. Get your view on our approach, how we can work together closer on the virtualization and cloud opportunity. We want to disclose BladeCenter Foundation for Cloud, which is announcing Aug 9 th (Note: Availability is Aug 16 th for all except BladeCenter chassis with BNT which is Aug 31 st ) Lastly, our partners have been telling us that we are silent on Cisco’s entry into x86 space. So we included a topic on Cisco UCS from a competitive standpoint. We want this to be a discussion and want to get your feedback and views on how we can work together closer.
  2. A journey needs to transformation needs to be scalable. Progression toward transformation starts with optimizing existing assets/processes and leverages best in class technology at each transition. Each step balances improvements in efficiency and effectiveness and can be measured by business returns. You may have done some tradititional IT or consolidation or server virtualization. Virtualization alone is an essential step towards full cloud capability. But much more value can be attained by continuing on the path (standardize, automate etc). Doing virtualization but not virtualization optimization leaves many organizations without the the tools to determine whether the virtualized images are in fact being utilized per their targets. Readying the infrastructure requires the implementation of a Dynamic Infrastructure: consolidate your servers and storage, implement virtualization technologies to increase utilization, standardizing processes for operational efficiency, automating procedures for a more flexible delivery and enabling clients for self-service. Then you can identify common workloads and set up shared resources, and finally, to achieve a true cloud-enabled environment, clients must be able to provision the workloads in a dynamic fashion. An organization can move to cloud systematically taking one step at a time, or they can move right to a public OR private cloud deployment if it aligns best with their strategic vision for the business What level are you at in this Journey ? And what help are you looking for to get to the next level?
  3. A journey needs to transformation needs to be scalable. Progression toward transformation starts with optimizing existing assets/processes and leverages best in class technology at each transition. Each step balances improvements in efficiency and effectiveness and can be measured by business returns. You may have done some tradititional IT or consolidation or server virtualization. Virtualization alone is an essential step towards full cloud capability. But much more value can be attained by continuing on the path (standardize, automate etc). Doing virtualization but not virtualization optimization leaves many organizations without the the tools to determine whether the virtualized images are in fact being utilized per their targets. Readying the infrastructure requires the implementation of a Dynamic Infrastructure: consolidate your servers and storage, implement virtualization technologies to increase utilization, standardizing processes for operational efficiency, automating procedures for a more flexible delivery and enabling clients for self-service. Then you can identify common workloads and set up shared resources, and finally, to achieve a true cloud-enabled environment, clients must be able to provision the workloads in a dynamic fashion. An organization can move to cloud systematically taking one step at a time, or they can move right to a public OR private cloud deployment if it aligns best with their strategic vision for the business What level are you at in this Journey ? And what help are you looking for to get to the next level?
  4. IBM BladeCenter Foundation for Cloud is a pre-packaged offering that brings together the hardware, software and services needed to quickly establish a virtualized environment that is a great foundational start of a private cloud environment. This offering takes the guess work out of establishing a virtualized environment by pre-installing and configuring the necessary software on the hardware and leveraging services for customization to your environment. All you need to focus on is creating the VM containers for your applications and start leveraging the benefits of a virtualized infrastructure. Transition line: With IBM you can go with an experienced leader in virtualization …
  5. IBM BladeCenter Foundation for Cloud provides the fastest time to value by pre-defining the components, pre-installing the SW, pre-integrating the HW environment & testing the integrated solution to reduce risks, reduce costs and ensure faster results for our customers.
  6. IBM BladeCenter Foundation for Cloud can be extended in 2 ways … As a consolidation platform, add additional workload to the existing blades driving up the asset utilization and avoiding additional server acquisitions . Add additional blades to the management environment to enlarge the workload capacity
  7. A journey needs to transformation needs to be scalable. Progression toward transformation starts with optimizing existing assets/processes and leverages best in class technology at each transition. Each step balances improvements in efficiency and effectiveness and can be measured by business returns. You may have done some tradititional IT or consolidation or server virtualization. Virtualization alone is an essential step towards full cloud capability. But much more value can be attained by continuing on the path (standardize, automate etc). Doing virtualization but not virtualization optimization leaves many organizations without the the tools to determine whether the virtualized images are in fact being utilized per their targets. Readying the infrastructure requires the implementation of a Dynamic Infrastructure: consolidate your servers and storage, implement virtualization technologies to increase utilization, standardizing processes for operational efficiency, automating procedures for a more flexible delivery and enabling clients for self-service. Then you can identify common workloads and set up shared resources, and finally, to achieve a true cloud-enabled environment, clients must be able to provision the workloads in a dynamic fashion. An organization can move to cloud systematically taking one step at a time, or they can move right to a public OR private cloud deployment if it aligns best with their strategic vision for the business What level are you at in this Journey ? And what help are you looking for to get to the next level?
  8. What’s New Self service portal for workload provisioning (Create/replicate assets, manage deployments & monitor activity) Image management with image tooling and library Enables creation and operation a persistent Cloud Basic metering, authentication and authorization Business Value Fast time to value with a solution that is simple to deploy, easy to use and works with existing infrastructure Accelerate infrastructure delivery and speed service deployment to quickly respond to changing business needs Dramatically increase IT efficiency with standardization and lower operations cost Scale as needed to improve quality and meet demand with continuous availability Enable self service with a simple interface that provides oversight Expandable to advanced Cloud offerings
  9. A journey needs to transformation needs to be scalable. Progression toward transformation starts with optimizing existing assets/processes and leverages best in class technology at each transition. Each step balances improvements in efficiency and effectiveness and can be measured by business returns. You may have done some tradititional IT or consolidation or server virtualization. Virtualization alone is an essential step towards full cloud capability. But much more value can be attained by continuing on the path (standardize, automate etc). Doing virtualization but not virtualization optimization leaves many organizations without the the tools to determine whether the virtualized images are in fact being utilized per their targets. Readying the infrastructure requires the implementation of a Dynamic Infrastructure: consolidate your servers and storage, implement virtualization technologies to increase utilization, standardizing processes for operational efficiency, automating procedures for a more flexible delivery and enabling clients for self-service. Then you can identify common workloads and set up shared resources, and finally, to achieve a true cloud-enabled environment, clients must be able to provision the workloads in a dynamic fashion. An organization can move to cloud systematically taking one step at a time, or they can move right to a public OR private cloud deployment if it aligns best with their strategic vision for the business What level are you at in this Journey ? And what help are you looking for to get to the next level?
  10. The key message is that ISDM is an integrated software suite pre-installed on cloudburst but can be implemented on existing customer servers to provide the full benefits of cloud. While virtualizing a standardized infrastructure is the first step in moving towards a private cloud – introducing automation, a self-service portal, approval processing, monitoring of services and chargeback is where organizations reap the full rewards of a complete cloud delivery model. IBM’s solution delivers more value in a pure feature by feature comparison. We have included the best features from our mature service management suite of solutions- but integrated them into a single solution offering, so that you don’t have to worry about integrating components and maintaining a long list of products that comprise a single solution. Service Delivery Manager orchestrates provisioning of virtualized systems – on demand via a self service catalog or manually – immensely speeding up the time to deploy new services and improving the reliability of the process by removing human manual processes. It can also help manage large numbers of virtual images with our VM versioning and library – which significantly decreases the complexity of a large virtual environment. Service Delivery Manager does not stop there – it also offers monitoring to make sure that virtual applications are up and running, monitoring for energy utilization, high availability to restart services, and usage and accounting to charge users for the “services” consumed. Service Delivery Manager is the powerful, engine behind whatever cloud delivery model - IaaS, PaaS or SaaS – you choose to deploy. TSAM, ITUAM, ITM, TSA; IBM Systems Director and VMControl
  11. Progression toward transformation starts with optimizing existing assets/processes and leverages best in class technology at each transition Each step balances improvements in efficiency and effectiveness and can be measured by business returns. An organization can move to cloud systematically taking one step at a time, or they can move right to a public OR private cloud deployment if it aligns best with their strategic vision for the business. As your clients’ IT partner, you are in a unique position to help them understand their options and lay out a roadmap to cloud. Readying the infrastructure requires the implementation of a Dynamic Infrastructure: consolidate your servers and storage, implement virtualization technologies to increase utilization, standardizing processes for operational efficiency, automating procedures for a more flexible delivery and enabling clients for self-service. Then you identify common workloads and set up shared resources, and finally, to achieve a true cloud-enabled environment, clients must be able to provision the workloads in a dynamic fashion.
  12. The blue dotted line indicates the pervasiveness of the virtualization platform as a base across the cloud offerings --- either in the factory integrated form or as reference configurations. The yellow box denotes that we are focusing our incentives on BCFC, Ref configs from BCFC, and Cloud Starter Kit. We could muddy up the slide further and show the Cloud Starter System, but I thought better of it. Starter System - = BCFC with Starter Kit for now (eventually will have other system x offerings).
  13. IBM BladeCenter Foundation for Cloud helps clients to accelerate implementation of your virtualized data center using a preinstalled, preintegrated system with software, servers, storage, networking and services. It enables you to save operating costs through quicker, more agile workload deployment and decrease capital expenses by more effectively leveraging your IT assets. It Improves business resiliency by deploying infrastructure with no single point of failure. It reduces complexity and enhance risk control through preloaded, preintegrated systems that help minimize the human error factor and it enables you to adapt to changing requirements with the ability to scale and extend to a cloud environment without requiring rip-and-replace of the infrastructure.
  14. IBM BladeCenter Foundation for Cloud is a pre-packaged offering that brings together the hardware, software and services needed to quickly establish a virtualized environment that is a great foundational start of a private cloud environment. This offering takes the guess work out of establishing a virtualized environment by pre-installing and configuring the necessary software on the hardware and leveraging services for customization to your environment. All you need to focus on is creating the VM containers for your applications and start leveraging the benefits of a virtualized infrastructure. Transition line: With IBM you can go with an experienced leader in virtualization …