IBM Private Modular Cloud


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A more scalable, security-rich, rapidly-implemented and automated PaaS and IaaS private cloud infrastructure

Speaker: Shaown Nandi

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  • Private clouds have become a major catalyst for business growth and differentiation. Along with public clouds, they are leading the way to a far more agile, open environment for development and innovation, providing developers with unbridled access to the resources they need to design, build and deploy differentiating products and services faster than ever before. Private clouds are also leveraging automation more extensively than ever before to solve problems and improve operational efficiencies, and they are churning out substantial cost savings in the process. And these benefits are just the beginning. As cloud computing moves into the hybrid era, the business impact is expected to broaden exponentially in ways that have yet to be fully understood.
    In this presentation, we’ll look at the core differentiators that distinguish the highest performing private clouds. We’ll discuss the choices you need to make when considering private cloud to optimize your return today, but also to prepare your environment for hybrid cloud computing, which is a certainty at this point. We’ll talk about what you need to know about private cloud deployment, management and services, based on the latest research, technologies and solutions.
  • IBM believes that for most organizations, particularly those that have substantial investments in IT, the right approach is not private cloud or public cloud.
    In some cases [give private cloud example] the combination of private cloud and traditional IT is the right answer for organizations.
    Others [give public cloud example] benefit greatly from the quick execution and ROI from a public cloud.
    The future will be dynamic hybrid because it leverages the best of both worlds and allows for better outcomes.
    For companies with large IT investments, Hybrid allows you to Maximize return on existing IT investments by transforming IT into self-service private clouds
    Hybrid allows you to keep some workloads on best fit infrastructure, and move others to public cloud for better economics
    Hybrid lets you keep critical, sensitive data in house, while innovating on public so you have the right balance of risk to speed e.g. connect ERP to public CRM to enhance client experience.
    Hybrid will lets you extend your current IT and private clouds with public capabilities to meet seasonal capacity requirements (e.g. holiday shopping), without the need for additional CapEx
    Hybrid allows you to set up development environments quickly for innovation and add new capabilities like analytics or mobile software as a service on public quickly, to compose more competitive business services and processes.
    In fact, this last point is really a critical one… (next slide)
  • The cloud block infrastructure has been designed to incorporate industry best practices and security standards in a modular framework for solutions covering Microsoft Windows and Linux systems.
    Our solution helps address server, storage and network requirements in expandable modules for small, medium and large enterprise requirements.
    The software stack of our solution leverages VMware and IBM® Tivoli® technologies to provide automated provisioning, software patch management, middleware and database compliance.
    Features of the solution include:
    We provide onsite cloud infrastructure implementation as standard.
    Private Modular Cloud offers the following capabilities:
    • Automated cloud initialization
    • Centralized hypervisor management
    • Automated middleware and database provisioning, and tooling
    • Scalability from 100 virtual machines (VMs) to thousands
    • Metering and chargeback
    • Centralized management database and directory services.
    Several services are available as options, and they can be added to the base offering as needed:
    OS and middleware and database application store (optional)
    OS and middleware and database deployment
    Compliance and software level patch management
    Remote cloud management services (optional)
    Data protection services (optional)
    Disaster recovery
    Point-in-time recovery
    Application awareness
    Storage archiving
    • Event monitoring and management
    • Performance and capacity management
    • Patch management
    • Storage management
    • Workload capacity controls, optimization and analytics.
    Accessibility note
    This slide shows how your cloud capacity can be scaled easily with choices of customizable standardized modular features offered by IBM Private Modular Cloud. The graphic on the left side of the slide contains teal-colored boxes which highlight the number of virtual machines (VMs). The graphic on the right side of the slide shows the standard set of private cloud modules as well as the optional services offered by IBM Private Modular Cloud.
  • Over the last three years, IBM has used automated application pattern deployment technologies to deliver operational efficiencies to over 70 different clients globally in a variety of industries with scope varying from single deployments to thousands of deployments. In the process of performing these engagements, IBM has been able to deliver operational efficiencies resulting from 60 percent and up to 80 percent reduction in the efforts required to perform such tasks using traditional, manual deployment methods.
    Previously deployed countries include:
    Netherland, Denmark, Australia, USA, Germany, Columbia, Canada, France, India, UK, Singapore, China, Japan, Brazil, Belgium, Spain, Mexico and Indonesia
    In 2013, this same technology has been combined with a self-service provisioning user interface to help accelerate the provisioning of a complete virtual system inclusive of the operating system (OS), the resources allocated to that virtual machine and a customizable middleware application library.
    Offered as part of the IBM Private Modular Cloud solution, an organization can scale its private cloud infrastructure as the demand for IT resource and content grows.
  • More than 200 patterns are available for a wide range of vendor products, including Apache, BEA, Oracle, Sun, IBM Lotus®, IBM WebSphere®, and IBM Tivoli® software, to name a few.
    Note to speaker, additional fees for patterns will apply.
  • This slide illustrates the three basic steps to create a platform-as-a-service cloud environment:
    First, we use IBM automation scripts to install the cloud management stack. These automation scripts use IBM's best practices and expertise on integration and ongoing run-time of software products and capture this intellectual property for reusable automation. This automation eliminates a tremendous amount of manual work.
    Next, we help build your platform-as-a-service patterns and service catalog using our library of over 200 reusable, fully supported patterns ready for automated deployment.
    And finally, our services help reduce the cycle time of installation, testing and validation.
    Our unique automation across these three steps allows you to build a fully functioning platform-as-a-service within as little as 20 days versus the typical six months required using traditional methods.
    Accessibility note
    This slide shows the steps to build a platform-as-a-service cloud. The process has been laid out in three different steps (each next to the other), each step being accompanied with some icons. The first step has the icon of a server and two boxes (one on top of another) with the following text: box on top equals (=) cloud management software; box below equals (=) automation scripts. Step 2 has boxes labeled web service, test and development, and database server. Step 3 has the icons of people connected with arrows. The bottom half of the slide contains a chart titled, “Why IBM?”
  • This slide features a graph showing an estimated timeline for a managed infrastructure for private cloud services engagement.
  • Your software library can be customized for your deployment, helping to simplify patching and maintenance of application content. This automation can occur with near-zero human error.
  • With our managed infrastructure for private cloud offering, we can provide a single solution for infrastructure monitoring, management and support spanning the infrastructure and the cloud layers.
    A private cloud is a dedicated IT infrastructure comprising network, storage, servers and hypervisors with a set of software deployed on top of it that enables the cloud capabilities.
    This diagram illustrates how the integrated managed infrastructure scope of services is coupled with additional services for managing the cloud software stack to provide a single solution—SmartCloud Management Services - managed infrastructure for private cloud.
    The scope of services includes:
    Monitoring and management of the cloud infrastructure (hypervisor, server, storage, network)
    Monitoring of the cloud software layer (i.e., VCAC 5.1, VMWare vCOPS, VMWare vChargeback)
    Management of the middleware, groupware and database within the cloud software infrastructure
    Monitoring and management of the provisioned virtual machines (above hypervisor)
    IT Infrastructure Library (ITIL) service-management disciplines
    Notice that service management, processes and tools are common across both layers. The solution is delivered through a shared infrastructure with a standard set of monitoring and management tools.
    In short, our integrated management infrastructure services provide the day-to-day monitoring and management of the cloud infrastructure components, while the managed infrastructure for private cloud services provide the management of the cloud software, including patches, fixes and any problem resolution related to the cloud provisioning, performance and capacity, or metering software components.
    With these end-to-end cloud management capabilities, we can help you ensure higher availability to accommodate new demands with reduced impact on performance.
  • GTS Cloud offerings to meet your clients needs from Public to Private Cloud offerings and Solution for On Client Premise or IBM Premise. IBM is well positioned to capitalise on these adoption models…
  • IBM Private Modular Cloud

    1. 1. Private Modular Cloud A more scalable, security-rich, rapidly-implemented and automated PaaS and IaaS private cloud infrastructure Shaown Nandi , IBM Global Technology Services, Cloud Leader March 11, 2014
    2. 2. © 2014 IBM Corporation IBM Cloud Build a cloud that’s customized for you. Dynamic Hybrid is the future. Private Cloud & IT Benefits: • Fully customizable • Robust management • Secure by design Best of both worlds. Better outcomes. Maximize return on existing IT investments Match workloads to best-fit infrastructure Hit the right balance of risk to speed Meet seasonal capacity without CapEx Add new capabilities quickly Benefits: • Low entry cost • Pay-per-use • Highly elastic Dynamic Hybrid Public Cloud Hybrid Cloud+ Private Modular Cloud SoftLayer
    3. 3. © 2014 IBM Corporation IBM Cloud Private Modular Cloud provides best-in-class PaaS private cloud 3 Modular by design Pattern based approach ✚ Select and assemble modular of HW, SW, feature, and services.  Option of IBM (SmartCloud Orchestrator), OEM or Open Source cloud management software stacks  Option of IBM, SoftLayer or Client HW ✚ Start small and scale to 10,000VMs with modularity and standard architecture Orchestration ✚ Full automation of deployment and lifecycle management of cloud services across resources, workloads and services ✚ Manage heterogeneous hybrid environments. ✚ 200+ Application patterns (App, MW and DB) ✚ Treat “cloud” as a single workload (vs. components in stack) ✚ Automated deployments of patterns in minutes Automation ✚ Have your fully function private cloud deployed in weeks or less ✚ Automated patch management in minutes
    4. 4. © 2014 IBM Corporation IBM Cloud IBM Confidential Cloud Management (choice or both) OpenStack VMWare ComputeStorageNetwork PureFlex & x-series *PMC Created Cloud IBM PMC Automated Patterns Ops & Consumer Self Service Portal OpenStack Dashboard, VCAC, SCO Feedback Loop Feedback loop used to create new patterns for continual automation advancements e.g. software defined Network, Storage, SecurityAutomated Middleware Provisioning 200+ Industry Patterns (e.g. IBM, Oracle, Microsoft) This can be • SoftLayer • other IaaS • Client Premise Hypervisor ESX, KVM, XEN, HYPERV, QEMU Automated Patterns Manual feedback Patterns (for automation) SoftLayer Bare Metal Software Defined • Developer APIs • Provision & de-provision • Snapshots • Reconfiguration xAAS Integration Framework IBM Private Modular Cloud SCO PMC Capability Overview Remote Managed Services Private Modular Cloud deconstructed
    5. 5. © 2014 IBM Corporation IBM Cloud IBM Private Modular Cloud helps you realize the full potential of your cloud with integrated, automated infrastructure and middleware 5 Services to stand up a Platform-as-a-Service private cloud in client’s data center in a few weeks. Automation throughout middleware and hardware provides higher level of value – much faster provisioning and simpler management. Supports hybrid cloud environment. Less than a day to stand up on-premise PaaS private cloud (vs. months) In minutes to provision /de- provision middleware & hardware (vs. weeks) 200+ patterns ready for automated provisioning Start from 100VMs, scale up to 10,000VMs Add / remove service modules as your needs change In minutes for automated middleware maintenance via self- service portal (vs. weeks) Self-service Portal Automated provisioning in minutes Library of 200+ patterns Up to 40% increase in IT productivity with optional on-going managed services Speed and agility Simplified managementScalability & flexibility
    6. 6. © 2014 IBM Corporation IBM Cloud 6 Choose from options to build cloud fits your needs. Scale your cloud capacity and add services quickly with modular features. Build your private cloud by assembling a choice of modules Start small and scale to 10,000 VMs1 You can have up to 50 VMs as test and development. 100 VMs production 400 VMs production 10,000 VMs production A standard set of private cloud modules OS2 and middleware patterns, OS and database patterns Software patch management Remote cloud management Optional private cloud modular services (Add to your standard set as needed) Data protection Software security compliance Workload balancing Network Cloud management software Middleware and database automation capability Server Storage Benefits  Start small and scale your cloud infrastructure as your business demands grow  Designed to be standardized, modular and scalable from many virtual machines  Assemble your cloud with flexible choices of modules 1 Virtual machine (VM); 2 Operating system (OS) Modular by design
    7. 7. © 2014 IBM Corporation IBM Cloud 7 Hybrid computing Customer on-premise Private cloud SoftLayer Dedicated Server Private cloud Cloudbursting Failover site or resources Additional capacity resources Private Modular Cloud provides flexible delivery models for private cloud - hybrid computing. SmartCloud Orchestrator SmartCloud Orchestrator Retain control of the IT environment and protect proprietary systems and data Maintain regulatory compliance and desired service levels Address rapidly escalating scalability and processing demands required by analytics and innovation Modular by design
    8. 8. © 2014 IBM Corporation IBM Cloud 8 Our solution helps you accelerate time to market by enabling the provisioning of new workloads within minutes. Quick setup on dashboard Platform-as-a-service capabilities can enable provisioning in minutes  Over 70 clients in more than 18 countries deployed automated application patterns1  60 to 80 percent reduction in deployment efforts experienced2 Benefits  Helps accelerate time to market for new services and products  Enables faster pattern provisioning—from weeks to minutes3  Facilitates more rapid capacity scalability—within minutes4  Helps speed up the middleware maintenance process (patches, upgrades)—from weeks to minutes5 1 A pattern is defined as code for a specific operating system, database, middleware or solution that enables automated provisioning and de-provisioning of the operating system, database, middleware and solution. 2,3,5 Based on an IBM client engagement; individual results will vary. 4 Based on IBM internal estimates; individual results will vary. Library of more than 200 patterns Automated provisioning Pattern based approach
    9. 9. © 2014 IBM Corporation IBM Cloud 9 IBM Tivoli® software Tivoli Asset Management for IT Tivoli Access Manager for e-business Tivoli App. Dep. and Discovery Manager Tivoli Asset Discovery for Distribution Tivoli Business Service Manager Tivoli Change & Config. Mgt DB Tivoli Directory Server Tivoli Enterprise Monitoring (Pruning Agent) Tivoli Enterprise Monitoring (TDW) Tivoli Enterprise Monitoring Server Tivoli Integration Composer Tivoli ISM Tivoli Monitoring (TEMA DB) Tivoli Monitoring (TEMA OS) Tivoli Monitoring ITCAM - TEMA MQMB Tivoli Monitoring ITCAM - TEMA SQA Tivoli Monitoring ITCAM - TEMA WAS Tivoli Monitoring OS Agent (TEMA) Tivoli Netcool®/Impact Tivoli Netcool/OMNIbus Tivoli OMEGAMON® XE (Messaging for Dist) Tivoli Provisioning Manager Tivoli Service Automation Manager Tivoli Service Request Manager Tivoli Process Automation Engine IBM Rational® software Rational Asset Manager IBM Rational Team Concert™ IBM WebSphere® software WebSphere TX Series WebSphere Application Server WebSphere Application Server ND WebSphere Dynamic Process Edition WebSphere Edge Component (Caching Server) WebSphere Edge Component (Load Balancer) WebSphere Enterprise Services Bus WebSphere Message Broker WebSphere MQ WebSphere MQ Client WebSphere Portal Server WebSphere Process Server WebSphere Svc Registry and Repository IBM Information Management software IBM DB2 Client IBM DB2 Connect™ Application Server Edition DB2 Enterprise Server Edition DB2 Enterprise Server Edition (TSA HA) IBM Lotus® software Lotus Domino Server Lotus Sametime Server IBM Other IBM CICS® Transaction Gateway IBM Cognos Business Intelligence IBM HTTP Server Additional third-party vendors  Microsoft  Oracle  Apache  Bea  Sun  Java 1 Patterns available as of February, 2014. For the latest patterns information, please check with your IBM sales representative. A library of more than 200 patterns1 ready for automated provisioning in minutes. Pattern based approach
    10. 10. © 2014 IBM Corporation IBM Cloud 10 Step 1 Install cloud management software stack Step 2 Build PaaS patterns and service catalog Step 3 Build process automation workflows Steps to build a platform-as-a-service cloud Automation scripts Cloud management software Web service Test and development Database server ... IBM Private Modular Cloud can help you set up a platform-as-a- service (PaaS) cloud with true automation in as few as 20 days. Why IBM? IBM-developed automation scripts are designed to do the manual work for you. We have more than 200 patterns ready for automated deployment. We can help provide faster cycle times via more rapid deployment services. … now you can reduce the time required to build PaaS from 6 months to 20 days!1 1 Based on internal IBM estimates; individual results will vary. Automation
    11. 11. © 2014 IBM Corporation IBM Cloud 11 Tasks Pre reqs Month 1 Month 2 Month 3 Period 0 WK1 WK2 WK3 WK4 WK5 WK6 WK7 WK8 WK9 WK10 WK11 WK12 PMC Implementation Update CEQ (due diligence) Infrastructure setup  Connectivity setup (VPN)  ISM (ticketing) and GACDW (CMDB) setup Site access and testing Management Setup  Tools Configuration  Tools Registration Integrated Testing Knowledge instruction and risks and issues documentation Transition Exit Steady State Billing Steady-state support One-time cost (OTC) Monthly recurring charge (MRC) Transition Private modular cloud (PMC); customer evaluation questionnaire (CEQ); virtual private network (VPN); integrated service management (ISM); Global Asset and Configuration Data Warehouse (GACDW); configuration management database (CMDB) This is an estimated timeline for a managed infrastructure for private cloud services engagement.
    12. 12. © 2014 IBM Corporation IBM Cloud 12 We provide a customizable self-service dashboard to help simplify the management of your private cloud. Benefits  Provision and de-provision a set of middleware and hardware within minutes1  No more specialized system administration skills required—users can access the tools directly  A personalized “self-service dashboard” can reduce automated maintenance times from weeks to minutes—to implement security patches and perform upgrades1  Automation helps enable near-zero human error, which can improve system quality2  One of the first cloud services with automated patch management in the market 1 Based on internal IBM estimates; individual results will vary. 2 Ibid. Run and manage a PaaS cloud with ease Provision/De-provisioning Automated pattern provisioning in minutes via PMC self-service portal Software patch management (Optional feature of PMC) Automated software patch and upgrade in minutes via portal Managed Services for Private Cloud (Optional feature of PMC) Comprehensive private cloud infrastructure monitoring by IBM specialists. Automation
    13. 13. © 2014 IBM Corporation IBM Cloud 13 • Provides full automation of deployment and lifecycle management of cloud services • Supports deployment of hybrid & public clouds • Built on a foundation of open standards – OpenStack, OSLC, TOSCA • Accelerated deployments with reusable workload patterns and Chef recipes • Unified management of heterogeneous environments: VMWare, KVM, PowerVM Orchestration Services Image Management Infrastructure Services Storage Compute Network Pattern Services Marketplace and Content Orchestrator Cloud Resources Benefits  Reduce time-to-market to deliver new business services  Improve administrator productivity Orchestrating workloads within the cloud Orchestration
    14. 14. © 2014 IBM Corporation IBM Cloud Manage  Infrastructure monitoring  Infrastructure management  Private cloud management Managed infrastructure for private cloud from IBM leverages integrated managed infrastructure services for:  Monitoring and management of the cloud infrastructure (hypervisor, server, storage, network)  Monitoring of the cloud software layer (i.e., VCAC 5.1, VMWare vCOPS, VMWare vChargeback)  Management of the middleware, groupware and database within the cloud software infrastructure  Monitoring and management of the provisioned virtual machines (above hypervisor)  IT Infrastructure Library (ITIL) service-management disciplines *Management of cloud software layer provided by cloud-specialized administrators (i.e., provisioning, security) Servicemanagement Service delivery catalog and automation management Management* Cloud performance and capacity management Provisioning management Image lifecycle management Metering and chargeback Cloud software stack Cloud infrastructure Monitoring Network Integrated managed infrastructure services Managed infrastructure for private cloud Storage Server Hypervisor Monitoring Management Reporting We can support your private and hybrid cloud infrastructure as well as provide near-comprehensive infrastructure monitoring.
    15. 15. © 2014 IBM Corporation IBM Cloud 15 IBM helped a leading financial enterprise in Europe expedite application development and time to market with a private modular cloud solution. Business objective To optimize operations and remain competitive, the financial enterprise sought a private cloud outsourcing solution that would provide the scalability and flexibility to rapidly provision standardized, virtual servers and support the activities of its more than 1,000 in-house operations and new product application developers. Results  Established a PaaS, private cloud environment more quickly  Helped reduce risk and human error using automated servers that shortened the deployment time from 6 weeks to within 26 minutes  Helped expedite new product and service time to market, thus expanding new business opportunities and operations efficiencies Solution: IBM Private Modular Cloud, IBM Strategic Outsourcing, IBM Integrated Technology Services Industry: Banking | Location: Northern Europe Profile: A leading financial enterprise in Northern Europe | Size: More than five million retail customers What IBM did The IBM Strategic Outsourcing and IBM Integrated Technology Services (ITS) teams built a platform-as-a-service (PaaS) private cloud environment with an automated self-service portal within 19 days. The portal provides the company’s application developers the capability to find new server resources within an hour. We provided an improved platform for new product development, test and deployment.
    16. 16. © 2014 IBM Corporation IBM Cloud IaaS Capabilities Managed Services Requirements Other Requirements ✚ Cloud Enabled ✚ pSeries ✚ X Series (Win / Linux) ✚ Tier 1 Storage ✚ Managed Applications ✚ ITIL ✚ Data hosting location sensitive Private Shared Cloud ✚ Requires a highly built out and resilient infrastructure ✚ More suited to traditional 3 Tier Application models, (App, MW and DB) ✚ Typical application being SAP, Oracle ERP solutions IBM Premise Public Cloud ✚ Less reliance on a highly built out infrastructure ✚ Resiliency is built into the application layer ✚ More suited to web-centric and native cloud programming environments ✚ Typical applications; DIGITAS, NETBASE media solutions, 10gen & mongoDB business analytics solutions SoftLayer Premise Private Modular Cloud Private Cloud ✚ Out of the box private cloud (server, storage & network) ✚ Option of IBM, OEM or Open Source cloud management software stacks ✚ Option of IBM, SoftLayer or Client HW ✚ 200+ Application patterns (App, MW and DB) Client, IBM or SoftLayer Premise IBM’s integrated cloud portfolio enables the adoption of a variety of Private and Public Cloud Services.
    17. 17. © 2014 IBM Corporation IBM Cloud SoftLayer provides world-wide services with a standardized infrastructure; triple network architecture and powerful automation. World-Wide Services 13 Data Centers with 100,000 Servers and 22,000,000 Domains in the US, Amsterdam and Singapore 19 Network Points of Presence in 5 countries to facilitate response times 21,000 Customers 12 Additional DCs announced for 2014/2015 Tokyo Hong Kong Singapore Seattle San Jose Los Angeles Denver Dallas (6) Houston (2) Chicago New York City Washington DC Atlanta Miami London Amsterdam Frankfurt Flexible, Automated Infrastructure Data Center & Pods • Standardized, modular hardware configurations • Globally consistent service portfolio Triple Network • Public network for cloud services • VPN for secure management • Private network for communications IMS (Automation Software) • Bare metal provisioning • Integrated BSS/OSS • Comprehensive network management
    18. 18. © 2014 IBM Corporation IBM Cloud 1818 Learn more about IBM private cloud services For more information, visit:       Download the IBM white paper: “Private cloud in the hybrid cloud era: The critical choices driving business value and agility” Watch an overview video and Key considerations and benefits of private clouds video Download IBM Private Modular Cloud Solution overview paper
    19. 19. © 2014 IBM Corporation IBM Cloud 1919 Copyright information © IBM Corporation 2014 IBM Global Services Route 100 Somers, NY 10589 U.S.A. Produced in the United States of America January 2014 IBM, the IBM logo, IBM SmartCloud, PureSystems and are trademarks of International Business Machines Corporation in the United States, other countries or both. If these and other IBM trademarked terms are marked on their first occurrence in this information with a trademark symbol (® or TM), these symbols indicate U.S. registered or common law trademarks owned by IBM at the time this information was published. Such trademarks may also be registered or common law trademarks in other countries. Other product, company or service names may be trademarks or service marks of others. A current list of IBM trademarks is available on the web at "Copyright and trademark information" at This document is current as of the initial date of publication and may be changed by IBM at any time. Not all offerings are available in every country in which IBM operates. The performance data discussed herein is presented as derived under specific operating conditions. Actual results may vary. It is the user’s responsibility to evaluate and verify the operation of any other products or programs with IBM products and programs. THE INFORMATION IN THIS DOCUMENT IS PROVIDED “AS IS” WITHOUT ANY WARRANTY, EXPRESS OR IMPLIED, INCLUDING WITHOUT ANY WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE AND ANY WARRANTY OR CONDITION OF NON-INFRINGEMENT. IBM products are warranted according to the terms and conditions of the agreements under which they are provided. Statements regarding IBM’s future direction and intent are subject to change or withdrawal without notice, and represent goals and objectives only. Actual available storage capacity may be reported for both uncompressed and compressed data and will vary and may be less than stated.