Smarter Computing_Sebastian Krause_IBM Symp13


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Smarter Computing_Sebastian Krause_IBM Symp13

  1. 1. © 2013 IBM CorporationThe IT infrastructure thatenables a Smarter PlanetSebastian KrauseVice President, Global Storage SalesSystems & Technology Group
  2. 2. © 2013 IBM CorporationOn a smarter planet, there are no clear boundaries of IT2“All clients are experiencing thephenomena of what we call ‘frontoffice transformation’— social media,devices, mobility– all reshaping theway they want to engage theircustomers, and how they capitalizeon big data and analytics.”Ginni RomettyChairman, President and CEOIBM
  3. 3. © 2013 IBM CorporationThe world is changing. Is your infrastructure ready?70% of IT budget is devoted tooperations and maintenance1The time is now toLeverage cloud to speed time tomarket and improve efficiencyUnlock the power of big data todeliver more actionable insightSecure critical information toprotect and reduce risk1 IDC, Game Changing Virtual Technology: Major Shifts and Innovations that will Forever Change your IT Business2 Forrester, BT 2020: To Thrive In The Empowered Era, You’ll Need Software, Software Everywhere, Phil Murphy, January 30, 2012.3 IDC, IDC Predictions 2012: Competing for 2020, Doc #231720, December 2011,4 2011 Cost of Data Breach Study: United States, Ponemon Institute LLC, March 2012.Connected devices will surge to22 billion by 20202, with digitalcontent rocketing to 8 zettabytesby 2015 (90% unstructured)3$5.5 million is the average totalorganizational cost of a databreach43
  4. 4. © 2013 IBM CorporationThe rapid adoption of cloud computingFive mega-trends are accelerating the new era of ITIncreased focus on securityConsolidation and integration of IT infrastructureEmergence of social and mobileThe rapid adoption of cloud computingBusiness advantages created through data and analyticsIncreased focus on securityEmergence of social and mobile4
  5. 5. © 2013 IBM CorporationNew workloads are emerging: data centric and very dynamic5Led by the Front Office Big Data Led by the Back Office
  6. 6. © 2013 IBM Corporation6Smarter Computing is the IT infrastructurethat powers a Smarter Planet.Cloud ReadyData ReadySecurity Ready
  7. 7. © 2013 IBM CorporationThis new era creates challenges for business leaders and CIOsIBM Smarter Computing solves challenges7Challenges to be solved...Only 1 in 5 businesses canallocate the majority of IT spending oninnovationShift investment from IT maintenance toinnovation and new services?48% increase in digital contentcreated from 2011 to 2012Gain insight from data and use it forcompetitive advantage?60,000 daily IT infrastructureattacks on averageSecure information that is critical toyour business and your customers?
  8. 8. © 2013 IBM CorporationThis new era creates value for business leaders and CIOsIBM Smarter Computing delivers value860% of CIOs ranked cloudcomputing as high priority in their plans83% of CIOs ranked businessanalytics as high priority in their plans71% of CIOs identified security asthe top concern with adopting mobilityImprove efficiency and speed time tomarket by managing IT as a cloudDeliver more actionable insightsby unlocking the value of dataReduce risk and protect by providingsecurity of critical informationCloud ReadyData ReadySecurity ReadyIBM Smarter Computing will .
  9. 9. © 2013 IBM CorporationA comprehensive portfolio of systems touniquely address your evolving needs9SmarterComputing:TomorrowReadySystem zSecure cloudfor dataPower SystemsEngine forfaster insights PureSystemsIntegrated expertisefor improved economicsSystem xRedefiningx86 innovationIBM Softwareand Services Smarter Storage™Smarter solutionsfor big data and cloud © 2013 IBM Corporation
  10. 10. © 2013 IBM CorporationIBM Smarter Storage: solutions for big data and cloudManage cost and capacity growth, improve performance and productivity,increase information access and improve ROI:•Efficiency: maximize storage utilization, simplify storage management•Performance Optimization: automatically place data on the right storage tier•Agility: manage all data as a single storage pool; automatic self-service provisioningInnovation and ITvalue will be derivedfrom the exploitationof dataIT must besimple, adaptableand optimizedOpen collaborationwill enable integration,accelerate innovationIBM Smarter Computing solutions simplify and transform businessesthrough integration and optimization10
  11. 11. © 2013 IBM CorporationInstantaneous access andmanagement of anexponential volume of dataof all typesInstantaneous access andmanagement of anexponential volume of dataof all typesIBM Smarter Storage™ - Building the FoundationInnovation and IT value will be derived fromthe exploitation of dataInnovation and IT value will be derived fromthe exploitation of dataIBM FlashSystemsflash optimization, economic valueReal-time Compressionfor higher utilization, costcontainment and superior elasticityEasyTier™ and SAEfor smart data & workloadplacement11
  12. 12. © 2013 IBM CorporationUnlimited flexibility andscalability throughabstraction of resourcesUnlimited flexibility andscalability throughabstraction of resourcesIBM Smarter Storage™ - Building the Foundation12IT must be simple, adaptable and optimizedIT must be simple, adaptable and optimizedVirtual Storage Centerfor advanced virtualizationand efficient utilizationSmartCloudfor enterprise-class cloudsFlexSystem Managerfor provisioning, orchestrationand management
  13. 13. © 2013 IBM CorporationLong-term investmentprotection enabled bychoice and vibrant open,multi-vendor ecosystemLong-term investmentprotection enabled bychoice and vibrant open,multi-vendor ecosystemIBM Smarter Storage™ - Building the FoundationOpen collaboration will enable integration,accelerate innovationOpen collaboration will enable integration,accelerate innovationOpenStackfor open source cloudStrong ISV Supportinfrastructure and industryapplicationsSimplified Interoperabilitybest-of-breed heterogeneousvirtualization13
  14. 14. © 2013 IBM CorporationThe Journey to Smarter Storage™ - Smart Steps300% performance improvementNo application changesImproved server utilization…5TB in 3.5 inches of rackspace vs.1,300 disk drivesproviding 400K IOPs,less than 1/10th the cost…14
  15. 15. © 2013 IBM Corporation30% higher utilizationSingle management interfaceTransparent migrationLower TCO“We’ve gone from 35% to 82% utilization. Economically,we’ve gotten some killer gains from this… our storagemaintenance cost reduction year-over-year is 60%.”FlashFlash15
  16. 16. © 2013 IBM Corporation16>50% smaller data footprintImproved performanceDecelerated data growthFlash3.5X increase in available storage capacity and 70%savings in cost-per-terabyteFlash
  17. 17. © 2013 IBM Corporation17Tipping Point: All Flash38% lower software cost, fewercores, lower maintenance database,infrastructure SW…50% higher storage utilizationSimplified management17% fewer Servers. Fewer cores,fewer network connections, lowermaintenance74% lower environmental cost35% loweroperational expense
  18. 18. © 2013 IBM CorporationAll claims based on internal estimates from IBM.IBM’s own Smarter Computing journey18It Could be Yours too!
  19. 19. © 2013 IBM Corporation19