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Intelligence in the age of digital

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Disruption from digital businesses has arrived in virtually every industry. Existing marketplace categories are fusing, new ones emerging, and the competitive landscape for entire industries is shifting overnight as the move to becoming digital takes hold.

Business executives from across the globe see this change at their doorstep. A new Harvard Business Review Analytic Services and IBM study shows 72% of line of business leaders believe they are susceptible to disruption within three years but only 14% are prepared to respond.

This presentation provides a lens into the thinking of 600 business executives and examines the traits that digital innovators—those companies who are transforming through digital intelligence—are employing to disrupt their industries.

Download the report now: https://www.ibm.com/analytics/us/en/technology/data-to-disruption/

Published in: Data & Analytics
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Intelligence in the age of digital

  1. 1. © 2017 IBM Corporation Intelligence in the age of digital A report from Harvard Business Review Analytic Services
  2. 2. © 2017 IBM Corporation2 Digital creates data. But does it disrupt? New digital sources create data that supports individual silos of innovation. True disruption requires continuous intelligence that spans across the organization. Its’s not just about being digital, it’s about being digitally intelligent.
  3. 3. © 2017 IBM Corporation3 The value of digital intelligence How cloud analytics delivers value In this Harvard Business Review paper, read about lessons learned by early adopters, and best practices for organizations to adopt as they progress in the journey toward being a more cognitive organization by leveraging cloud analytics. The “what and why” of digital intelligence A new IBM and Harvard Business Review Analytic Services global survey of 600 line-of-business executives uncovers the role of digitization, and how data and analytically driven organizations are disrupting industries and markets.
  4. 4. © 2017 IBM Corporation4 Digital disruption is inevitable
  5. 5. © 2017 IBM Corporation5 Yet many businesses are failing to keep up Only 14% of study respondents believe they can use their digital intelligence capabilities to react quickly to market changes.
  6. 6. © 2017 IBM Corporation6 However, digital innovators are disrupting today Agile innovation The study showed that digital innovators have three traits in common: Propensity for risk Data-driven culture
  7. 7. © 2017 IBM Corporation7 However, digital innovators are disrupting today New business models New value capture Different cost structures Through digital intelligence, innovators create:
  8. 8. © 2017 IBM Corporation8 Innovators transform by embracing risk 80% of innovators can respond quickly to change in their operations, thus mitigating risk.
  9. 9. © 2017 IBM Corporation9 Innovators iterate to innovate 72% of innovators employ an iterative approach to developing new products and business models.
  10. 10. © 2017 IBM Corporation10 Innovators cultivate a data-driven culture “The ability to draw upon the power of the collective – that’s what data analytics is all about. The holy grail is to connect all the dots.” “Invest in systems that allow better access to data across all functions.” “It’s about enhancing the organizational culture and encouraging all employees to take data seriously.” Cultural issues are the most cited inhibitor for achieving digital intelligence.
  11. 11. © 2017 IBM Corporation11 Digital innovators are often leveraging analytics on cloud Study shows that respondents who said their org is extremely effective at innovating new business models were almost twice as likely to be using cloud.
  12. 12. © 2017 IBM Corporation12 In addition to promoting a data-driven culture, cloud analytics adopters: Tap into multiple data sources (internal and external) Provide analytics access to everyone in the organization and foster collaboration Understand the specialized roles needed, how to source them, and how to best leverage them across the organization
  13. 13. © 2017 IBM Corporation13 It’s your move: get started today. How cloud analytics delivers value In this Harvard Business Review paper, read about lessons learned by early adopters, and best practices for organizations to adopt as they progress in the journey toward being a more cognitive organization by leveraging cloud analytics. The “what and why” of digital intelligence A new IBM and Harvard Business Review Analytic Services global survey of 600 line-of-business executives uncovers the role of digitization, and how data and analytically driven organizations are disrupting industries and markets.
  14. 14. © 2017 IBM Corporation15 Legal Disclaimer © Copyright IBM Corporation 2017 IBM Corporation IBM Analytics Route 100 Somers, NY 10589 Produced in the United States of America January 2017 IBM, the IBM logo, and ibm.com are trademarks of International Business Machines Corp., registered in many jurisdictions worldwide. Other product and service names might be trademarks of IBM or other companies. A current list of IBM trademarks is available on the web at “Copyright and trademark information” at www.ibm.com/legal/copytrade.shtml. This document is current as of the initial date of publication and may be changed by IBM at any time. Not all offerings are available in every country in which IBM operates. THE INFORMATION IN THIS DOCUMENT IS PROVIDED “AS IS” WITHOUT ANY WARRANTY, EXPRESS OR IMPLIED, INCLUDING WITHOUT ANY WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE AND ANY WARRANTY OR CONDITION OF NON-INFRINGEMENT. IBM products are warranted according to the terms and conditions of the agreements under which they are provided.

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