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With the development of 3D Printing, HP is accelerating its digital and technology impacts to many business, especially in the field of product prototyping. HP recently developed 3D Jet Fusion printing, which allows x10 faster and high quality material pressing. It is capable of printing different alloys, including metal, gold, plastic, and porcelain.
With new technology, HP needs to understand the 3D Printing industry and identify new ways to generate revenue, along with identifying risks. It needs to identify practical ways to deal with both supply chain management and logistics. This slides aim at showing new idea on building go-to-market strategy for HP 3D Printing.