Velkommen til
DMA Highlights 2013
Kl. 09.00 Velkomst & OPENING KEYNOTE: Listen to the Data
v/Finn Thomsen, DIRECTion & formand DM Bestyrelsen
PRE CONFERENCE...
”We live in a world where innovation is
what is necessary to push you ahead
as fast as the consumer moves”
We Wired the World...

..and the World changed dramatically
Innovation is teamwork, but...
Innovation is...
Listening to Your Customers
Innovation is...
Innovation
Go Do It. NOW...!
DMA Highlights - Finn Thomsen, DIRECTion
DMA Highlights - Finn Thomsen, DIRECTion
DMA Highlights - Finn Thomsen, DIRECTion
DMA Highlights - Finn Thomsen, DIRECTion
DMA Highlights - Finn Thomsen, DIRECTion
DMA Highlights - Finn Thomsen, DIRECTion
DMA Highlights - Finn Thomsen, DIRECTion
DMA Highlights - Finn Thomsen, DIRECTion
DMA Highlights - Finn Thomsen, DIRECTion
DMA Highlights - Finn Thomsen, DIRECTion
DMA Highlights - Finn Thomsen, DIRECTion
DMA Highlights - Finn Thomsen, DIRECTion
DMA Highlights - Finn Thomsen, DIRECTion
DMA Highlights - Finn Thomsen, DIRECTion
DMA Highlights - Finn Thomsen, DIRECTion
DMA Highlights - Finn Thomsen, DIRECTion
DMA Highlights - Finn Thomsen, DIRECTion
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DMA Highlights - Finn Thomsen, DIRECTion

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DMA Highlights - Finn Thomsen, DIRECTion

  1. 1. Velkommen til DMA Highlights 2013
  2. 2. Kl. 09.00 Velkomst & OPENING KEYNOTE: Listen to the Data v/Finn Thomsen, DIRECTion & formand DM Bestyrelsen PRE CONFERENCE CASES: MacDonalds, OfficeMax og Kraft Foods v/Camilla Spliid og Louise Plaun, Klausen & Partners PRE CONFERENCE INTENSIVE: Analytics & data driven Intelligence v/Gert Laursen, SAS Institute MASTER CLASS: The Digital World in Focus v/Steffen Krabbenhøft, MediaCom Kl. 10.20 Pause Kl. 10.40 MARKET INTELLIGENCE: Loyalty Programs - Beyond Transactional Rewards v/Chandra B. Mostov, Wunderman FAB FIVE SESSION: What's Working Now - Critical eMail & Emerging Media Trends v/Kirsten Dinesen, FrontPage CRM, ENGAGEMENT & LOYALTY: CPH Airport - from Janitor to Host v/Karen Bender, CPH Airport & Jonas Sylvest, Hjaltelin Stahl MIT TAKEAWAY: Egne Highlights v/Pernille Thorslund, Google Kl. 12.00 Tak for i dag
  3. 3. ”We live in a world where innovation is what is necessary to push you ahead as fast as the consumer moves”
  4. 4. We Wired the World... ..and the World changed dramatically
  5. 5. Innovation is teamwork, but...
  6. 6. Innovation is... Listening to Your Customers
  7. 7. Innovation is...
  8. 8. Innovation
  9. 9. Go Do It. NOW...!

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