SlideShare a Scribd company logo
1 of 19
Content Marketing
Case Study
Importance of Content in Inbound Marketing
June 2009
Mike Volpe
VP Marketing @HubSpot
Twitter: @mvolpe
What’s HubSpot?
 • Inbound marketing software for SMBs
 • Over 1,300 customers in 2 years
 • 85+ employees, lots of MIT grads
Marketing Has Changed

       1950 - 2000          2000 - 2050




3
Outbound Marketing
Outbound Marketing Challenges
                                800-555-1234
                                Annoying
                                Salesperson
Inbound Marketing

   Blog        SEO   Social Media
Lower Your Cost / Lead




www.HubSpot.com/ROI
Importance of Content

   Thought leadership

   SEO

   Social media
What to Publish?


 Blog
 Podcast
 Videos
 Photos
 Presentations
 eBooks
 News Releases
More Content = More Links




10
How Many Tickets Do You Have?
Content Makes You Interesting
Case Study: Video




 Two videos with over 30,000 views
 One attracted 43 blog articles in 2 weeks
Video Measurement
Case Study: Blog




 • Top 3 source of leads
 • 7-10% visit company website
 • 10-20% lead conversion rate
Blog Content Measurement
Blog Measurement
The Ultimate Measurement
                       Visitors from Social Media




                Visitors         Leads          Customers
    SEO         5,289            754            12
    Social Media 834             72             3
    YouTube     511              28             1
Thank You!

www.HubSpot.com/free-trial

www.Grader .com

Mike Volpe
HubSpot VP Marketing
Twitter: @mvolpe

More Related Content

What's hot

An Introduction to Content Marketing
An Introduction to Content MarketingAn Introduction to Content Marketing
An Introduction to Content MarketingSteve Raybould
 
Growing Leads and Sales with Social Media: The Digital Funnel Strategy
Growing Leads and Sales with Social Media: The Digital Funnel StrategyGrowing Leads and Sales with Social Media: The Digital Funnel Strategy
Growing Leads and Sales with Social Media: The Digital Funnel StrategyMike Gingerich
 
Social Beat Company Profile 2017
Social Beat Company Profile 2017Social Beat Company Profile 2017
Social Beat Company Profile 2017Social Beat
 
Content Marketing in 2017 - Discussion at Digital Chai pe Charcha
Content Marketing in 2017 - Discussion at Digital Chai pe CharchaContent Marketing in 2017 - Discussion at Digital Chai pe Charcha
Content Marketing in 2017 - Discussion at Digital Chai pe CharchaSocial Beat
 
How Retailers can Grow Leads and Sales with Social Media
How Retailers can Grow Leads and Sales with Social MediaHow Retailers can Grow Leads and Sales with Social Media
How Retailers can Grow Leads and Sales with Social MediaMike Gingerich
 
Growing Leads and Leverage with Facebook
Growing Leads and Leverage with FacebookGrowing Leads and Leverage with Facebook
Growing Leads and Leverage with FacebookMike Gingerich
 
What is Content marketing - Moses Gomes
What is Content marketing - Moses GomesWhat is Content marketing - Moses Gomes
What is Content marketing - Moses GomesMoses Gomes
 
Intelligent Use of Social Media
Intelligent Use of Social MediaIntelligent Use of Social Media
Intelligent Use of Social MediaGet up to Speed
 
Growing Leads & Sales with Social Media - event slides
Growing Leads & Sales with Social Media - event slidesGrowing Leads & Sales with Social Media - event slides
Growing Leads & Sales with Social Media - event slidesMike Gingerich
 
Chennai Retail Summit - Winning the Connected Consumer, The Digital Way
Chennai Retail Summit - Winning the Connected Consumer, The Digital WayChennai Retail Summit - Winning the Connected Consumer, The Digital Way
Chennai Retail Summit - Winning the Connected Consumer, The Digital WaySocial Beat
 
Digital marketing case studies
Digital marketing case studiesDigital marketing case studies
Digital marketing case studiesMoses Gomes
 
Bringing User Generated Content into the Ecommerce Experience – Curalate Part...
Bringing User Generated Content into the Ecommerce Experience – Curalate Part...Bringing User Generated Content into the Ecommerce Experience – Curalate Part...
Bringing User Generated Content into the Ecommerce Experience – Curalate Part...Curalate
 
Video Advertising, Video Marketing, and YouTube Analytics
Video Advertising, Video Marketing, and YouTube AnalyticsVideo Advertising, Video Marketing, and YouTube Analytics
Video Advertising, Video Marketing, and YouTube AnalyticsGreg Jarboe
 
IBM Final Presentation NEWMEDIADL Logan Reigner
IBM Final Presentation NEWMEDIADL Logan ReignerIBM Final Presentation NEWMEDIADL Logan Reigner
IBM Final Presentation NEWMEDIADL Logan ReignerLoganReigner
 
3 Steps to Success with Digital Marketing
3 Steps to Success with Digital Marketing3 Steps to Success with Digital Marketing
3 Steps to Success with Digital MarketingJeff Bullas
 
CaseStudy_TheGrommet_05
CaseStudy_TheGrommet_05CaseStudy_TheGrommet_05
CaseStudy_TheGrommet_05Tori Tait
 
Content Strategy Starter Kit
Content Strategy Starter KitContent Strategy Starter Kit
Content Strategy Starter KitMcMURRY/TMG
 

What's hot (20)

An Introduction to Content Marketing
An Introduction to Content MarketingAn Introduction to Content Marketing
An Introduction to Content Marketing
 
Growth Hacking
Growth HackingGrowth Hacking
Growth Hacking
 
Growing Leads and Sales with Social Media: The Digital Funnel Strategy
Growing Leads and Sales with Social Media: The Digital Funnel StrategyGrowing Leads and Sales with Social Media: The Digital Funnel Strategy
Growing Leads and Sales with Social Media: The Digital Funnel Strategy
 
Online Press Release Tips that Drive Results | PRNewswire
Online Press Release Tips that Drive Results | PRNewswireOnline Press Release Tips that Drive Results | PRNewswire
Online Press Release Tips that Drive Results | PRNewswire
 
Social Beat Company Profile 2017
Social Beat Company Profile 2017Social Beat Company Profile 2017
Social Beat Company Profile 2017
 
Content Marketing in 2017 - Discussion at Digital Chai pe Charcha
Content Marketing in 2017 - Discussion at Digital Chai pe CharchaContent Marketing in 2017 - Discussion at Digital Chai pe Charcha
Content Marketing in 2017 - Discussion at Digital Chai pe Charcha
 
How Retailers can Grow Leads and Sales with Social Media
How Retailers can Grow Leads and Sales with Social MediaHow Retailers can Grow Leads and Sales with Social Media
How Retailers can Grow Leads and Sales with Social Media
 
Growing Leads and Leverage with Facebook
Growing Leads and Leverage with FacebookGrowing Leads and Leverage with Facebook
Growing Leads and Leverage with Facebook
 
What is Content marketing - Moses Gomes
What is Content marketing - Moses GomesWhat is Content marketing - Moses Gomes
What is Content marketing - Moses Gomes
 
Intelligent Use of Social Media
Intelligent Use of Social MediaIntelligent Use of Social Media
Intelligent Use of Social Media
 
Using Social Media to Build Your Brand
Using Social Media to Build Your BrandUsing Social Media to Build Your Brand
Using Social Media to Build Your Brand
 
Growing Leads & Sales with Social Media - event slides
Growing Leads & Sales with Social Media - event slidesGrowing Leads & Sales with Social Media - event slides
Growing Leads & Sales with Social Media - event slides
 
Chennai Retail Summit - Winning the Connected Consumer, The Digital Way
Chennai Retail Summit - Winning the Connected Consumer, The Digital WayChennai Retail Summit - Winning the Connected Consumer, The Digital Way
Chennai Retail Summit - Winning the Connected Consumer, The Digital Way
 
Digital marketing case studies
Digital marketing case studiesDigital marketing case studies
Digital marketing case studies
 
Bringing User Generated Content into the Ecommerce Experience – Curalate Part...
Bringing User Generated Content into the Ecommerce Experience – Curalate Part...Bringing User Generated Content into the Ecommerce Experience – Curalate Part...
Bringing User Generated Content into the Ecommerce Experience – Curalate Part...
 
Video Advertising, Video Marketing, and YouTube Analytics
Video Advertising, Video Marketing, and YouTube AnalyticsVideo Advertising, Video Marketing, and YouTube Analytics
Video Advertising, Video Marketing, and YouTube Analytics
 
IBM Final Presentation NEWMEDIADL Logan Reigner
IBM Final Presentation NEWMEDIADL Logan ReignerIBM Final Presentation NEWMEDIADL Logan Reigner
IBM Final Presentation NEWMEDIADL Logan Reigner
 
3 Steps to Success with Digital Marketing
3 Steps to Success with Digital Marketing3 Steps to Success with Digital Marketing
3 Steps to Success with Digital Marketing
 
CaseStudy_TheGrommet_05
CaseStudy_TheGrommet_05CaseStudy_TheGrommet_05
CaseStudy_TheGrommet_05
 
Content Strategy Starter Kit
Content Strategy Starter KitContent Strategy Starter Kit
Content Strategy Starter Kit
 

Similar to Content Marketing Case Study

webinarslideswebsiteredesignfor2010-101215181759-phpapp02.pdf
webinarslideswebsiteredesignfor2010-101215181759-phpapp02.pdfwebinarslideswebsiteredesignfor2010-101215181759-phpapp02.pdf
webinarslideswebsiteredesignfor2010-101215181759-phpapp02.pdfAnjanette Delgado
 
Website Redesign Presentation
Website Redesign PresentationWebsite Redesign Presentation
Website Redesign Presentationjoanat
 
Webinar+slides website+redesign+for+2010[1]
Webinar+slides website+redesign+for+2010[1]Webinar+slides website+redesign+for+2010[1]
Webinar+slides website+redesign+for+2010[1]ER Design
 
How to Promote Your Business Blog With HubSpot
How to Promote Your Business Blog With HubSpotHow to Promote Your Business Blog With HubSpot
How to Promote Your Business Blog With HubSpotHubSpot
 
Inbound Marketing - SMEI Social Media Roadshow Feb 2009
Inbound Marketing - SMEI Social Media Roadshow Feb 2009Inbound Marketing - SMEI Social Media Roadshow Feb 2009
Inbound Marketing - SMEI Social Media Roadshow Feb 2009HubSpot
 
4 Steps to Better KPIs (Workshop)
4 Steps to Better KPIs (Workshop)4 Steps to Better KPIs (Workshop)
4 Steps to Better KPIs (Workshop)Ed Brocklebank
 
How to Attract More Customers With Content Using Hubspot
How to Attract More Customers With Content Using HubspotHow to Attract More Customers With Content Using Hubspot
How to Attract More Customers With Content Using HubspotHubSpot
 
The Role Of Social Newletters In The Age of Content Marketing
The Role Of Social Newletters In The Age of Content MarketingThe Role Of Social Newletters In The Age of Content Marketing
The Role Of Social Newletters In The Age of Content MarketingG3 Communications
 
Marketing Analytics 101: How to Measure the Effectiveness of Your Website
Marketing Analytics 101: How to Measure the Effectiveness of Your WebsiteMarketing Analytics 101: How to Measure the Effectiveness of Your Website
Marketing Analytics 101: How to Measure the Effectiveness of Your WebsiteHubSpot
 
Marketing Analytics 101 Webinar July2009
Marketing Analytics 101 Webinar July2009Marketing Analytics 101 Webinar July2009
Marketing Analytics 101 Webinar July2009Angus Fraser
 
Inbound marketing university-intro-to-inbound-marketing_dd
Inbound marketing university-intro-to-inbound-marketing_ddInbound marketing university-intro-to-inbound-marketing_dd
Inbound marketing university-intro-to-inbound-marketing_dddotsanddata
 
Inbound Marketing AMA Albany
Inbound Marketing AMA AlbanyInbound Marketing AMA Albany
Inbound Marketing AMA AlbanyHubSpot
 
Humber Internet marketing recommendation
Humber Internet marketing recommendationHumber Internet marketing recommendation
Humber Internet marketing recommendationAmit Aggarwal
 
Business Blog Marketing: Tips and Case Studies
Business Blog Marketing: Tips and Case StudiesBusiness Blog Marketing: Tips and Case Studies
Business Blog Marketing: Tips and Case StudiesHubSpot
 
The science behind inbound marketing for builders and remodelers v2
The science behind inbound marketing for builders and remodelers v2The science behind inbound marketing for builders and remodelers v2
The science behind inbound marketing for builders and remodelers v2Builder Funnel
 
Inbound Marketing Map - Social Fresh Portland Mike Volpe
Inbound Marketing Map - Social Fresh Portland Mike VolpeInbound Marketing Map - Social Fresh Portland Mike Volpe
Inbound Marketing Map - Social Fresh Portland Mike VolpeHubSpot
 
11/04/09 BDI HubSpot Webinar - Rick Burnes - Twitter For Business
11/04/09 BDI HubSpot Webinar - Rick Burnes - Twitter For Business11/04/09 BDI HubSpot Webinar - Rick Burnes - Twitter For Business
11/04/09 BDI HubSpot Webinar - Rick Burnes - Twitter For BusinessBusiness Development Institute
 
Building the Business Case for Content Marketing - #SPARK15
Building the Business Case for Content Marketing - #SPARK15Building the Business Case for Content Marketing - #SPARK15
Building the Business Case for Content Marketing - #SPARK15TrackMaven
 
Content is King: Build Your Brand with Blogging & Email
Content is King: Build Your Brand with Blogging & EmailContent is King: Build Your Brand with Blogging & Email
Content is King: Build Your Brand with Blogging & EmailBlue Sky Factory
 

Similar to Content Marketing Case Study (20)

webinarslideswebsiteredesignfor2010-101215181759-phpapp02.pdf
webinarslideswebsiteredesignfor2010-101215181759-phpapp02.pdfwebinarslideswebsiteredesignfor2010-101215181759-phpapp02.pdf
webinarslideswebsiteredesignfor2010-101215181759-phpapp02.pdf
 
Website Redesign Presentation
Website Redesign PresentationWebsite Redesign Presentation
Website Redesign Presentation
 
Webinar+slides website+redesign+for+2010[1]
Webinar+slides website+redesign+for+2010[1]Webinar+slides website+redesign+for+2010[1]
Webinar+slides website+redesign+for+2010[1]
 
How to Promote Your Business Blog With HubSpot
How to Promote Your Business Blog With HubSpotHow to Promote Your Business Blog With HubSpot
How to Promote Your Business Blog With HubSpot
 
Inbound Marketing - SMEI Social Media Roadshow Feb 2009
Inbound Marketing - SMEI Social Media Roadshow Feb 2009Inbound Marketing - SMEI Social Media Roadshow Feb 2009
Inbound Marketing - SMEI Social Media Roadshow Feb 2009
 
4 Steps to Better KPIs (Workshop)
4 Steps to Better KPIs (Workshop)4 Steps to Better KPIs (Workshop)
4 Steps to Better KPIs (Workshop)
 
How to Attract More Customers With Content Using Hubspot
How to Attract More Customers With Content Using HubspotHow to Attract More Customers With Content Using Hubspot
How to Attract More Customers With Content Using Hubspot
 
The Role Of Social Newletters In The Age of Content Marketing
The Role Of Social Newletters In The Age of Content MarketingThe Role Of Social Newletters In The Age of Content Marketing
The Role Of Social Newletters In The Age of Content Marketing
 
Marketing Analytics 101: How to Measure the Effectiveness of Your Website
Marketing Analytics 101: How to Measure the Effectiveness of Your WebsiteMarketing Analytics 101: How to Measure the Effectiveness of Your Website
Marketing Analytics 101: How to Measure the Effectiveness of Your Website
 
Marketing Analytics 101 Webinar July2009
Marketing Analytics 101 Webinar July2009Marketing Analytics 101 Webinar July2009
Marketing Analytics 101 Webinar July2009
 
Inbound marketing university-intro-to-inbound-marketing_dd
Inbound marketing university-intro-to-inbound-marketing_ddInbound marketing university-intro-to-inbound-marketing_dd
Inbound marketing university-intro-to-inbound-marketing_dd
 
Inbound Marketing AMA Albany
Inbound Marketing AMA AlbanyInbound Marketing AMA Albany
Inbound Marketing AMA Albany
 
Humber Internet marketing recommendation
Humber Internet marketing recommendationHumber Internet marketing recommendation
Humber Internet marketing recommendation
 
Business Blog Marketing: Tips and Case Studies
Business Blog Marketing: Tips and Case StudiesBusiness Blog Marketing: Tips and Case Studies
Business Blog Marketing: Tips and Case Studies
 
The science behind inbound marketing for builders and remodelers v2
The science behind inbound marketing for builders and remodelers v2The science behind inbound marketing for builders and remodelers v2
The science behind inbound marketing for builders and remodelers v2
 
NEFA 'Marketing In A Social Age' Presentation
NEFA 'Marketing In A Social Age' PresentationNEFA 'Marketing In A Social Age' Presentation
NEFA 'Marketing In A Social Age' Presentation
 
Inbound Marketing Map - Social Fresh Portland Mike Volpe
Inbound Marketing Map - Social Fresh Portland Mike VolpeInbound Marketing Map - Social Fresh Portland Mike Volpe
Inbound Marketing Map - Social Fresh Portland Mike Volpe
 
11/04/09 BDI HubSpot Webinar - Rick Burnes - Twitter For Business
11/04/09 BDI HubSpot Webinar - Rick Burnes - Twitter For Business11/04/09 BDI HubSpot Webinar - Rick Burnes - Twitter For Business
11/04/09 BDI HubSpot Webinar - Rick Burnes - Twitter For Business
 
Building the Business Case for Content Marketing - #SPARK15
Building the Business Case for Content Marketing - #SPARK15Building the Business Case for Content Marketing - #SPARK15
Building the Business Case for Content Marketing - #SPARK15
 
Content is King: Build Your Brand with Blogging & Email
Content is King: Build Your Brand with Blogging & EmailContent is King: Build Your Brand with Blogging & Email
Content is King: Build Your Brand with Blogging & Email
 

More from HubSpot

Cultura HubSpot - Cómo crear la mejor empresa posible
Cultura HubSpot - Cómo crear la mejor empresa posibleCultura HubSpot - Cómo crear la mejor empresa posible
Cultura HubSpot - Cómo crear la mejor empresa posibleHubSpot
 
Your Go-To-Market is Killing Your Business, and You Don't Even Know It
Your Go-To-Market is Killing Your Business, and You Don't Even Know ItYour Go-To-Market is Killing Your Business, and You Don't Even Know It
Your Go-To-Market is Killing Your Business, and You Don't Even Know ItHubSpot
 
The Hard Truth About Marketing
The Hard Truth About MarketingThe Hard Truth About Marketing
The Hard Truth About MarketingHubSpot
 
How HubSpot Builds its Engineering Culture (While Maintaining Speed)
How HubSpot Builds its Engineering Culture (While Maintaining Speed)How HubSpot Builds its Engineering Culture (While Maintaining Speed)
How HubSpot Builds its Engineering Culture (While Maintaining Speed)HubSpot
 
The Tech Scene in Berlin is Booming
The Tech Scene in Berlin is BoomingThe Tech Scene in Berlin is Booming
The Tech Scene in Berlin is BoomingHubSpot
 
Aligning Vectors: What Elon Musk Taught Me About Growing A Business
Aligning Vectors: What Elon Musk Taught Me About Growing A BusinessAligning Vectors: What Elon Musk Taught Me About Growing A Business
Aligning Vectors: What Elon Musk Taught Me About Growing A BusinessHubSpot
 
15 Stats Every Marketing Leader Needs to Know
15 Stats Every Marketing Leader Needs to Know15 Stats Every Marketing Leader Needs to Know
15 Stats Every Marketing Leader Needs to KnowHubSpot
 
Inbound Recruiting: Hire Top Talent By Thinking Like a Marketer
Inbound Recruiting: Hire Top Talent By Thinking Like a MarketerInbound Recruiting: Hire Top Talent By Thinking Like a Marketer
Inbound Recruiting: Hire Top Talent By Thinking Like a MarketerHubSpot
 
What's a Growth Stack? And why you should build one.
What's a Growth Stack? And why you should build one. What's a Growth Stack? And why you should build one.
What's a Growth Stack? And why you should build one. HubSpot
 
HubSpot Diversity Data 2016
HubSpot Diversity Data 2016HubSpot Diversity Data 2016
HubSpot Diversity Data 2016HubSpot
 
Add the Women Back: Wikipedia Edit-a-Thon
Add the Women Back: Wikipedia Edit-a-ThonAdd the Women Back: Wikipedia Edit-a-Thon
Add the Women Back: Wikipedia Edit-a-ThonHubSpot
 
What is Inbound Recruiting?
What is Inbound Recruiting?What is Inbound Recruiting?
What is Inbound Recruiting?HubSpot
 
Behind the Scenes: Launching HubSpot Tokyo
Behind the Scenes: Launching HubSpot TokyoBehind the Scenes: Launching HubSpot Tokyo
Behind the Scenes: Launching HubSpot TokyoHubSpot
 
25 Discovery Call Questions
25 Discovery Call Questions25 Discovery Call Questions
25 Discovery Call QuestionsHubSpot
 
How to Earn the Attention of Today's Buyer
How to Earn the Attention of Today's BuyerHow to Earn the Attention of Today's Buyer
How to Earn the Attention of Today's BuyerHubSpot
 
Class 1: Email Marketing Certification course: Email Marketing and Your Business
Class 1: Email Marketing Certification course: Email Marketing and Your BusinessClass 1: Email Marketing Certification course: Email Marketing and Your Business
Class 1: Email Marketing Certification course: Email Marketing and Your BusinessHubSpot
 
Why People Block Ads (And What It Means for Marketers and Advertisers) [New R...
Why People Block Ads (And What It Means for Marketers and Advertisers) [New R...Why People Block Ads (And What It Means for Marketers and Advertisers) [New R...
Why People Block Ads (And What It Means for Marketers and Advertisers) [New R...HubSpot
 
10 Things You Didn’t Know About Mobile Email from Litmus & HubSpot
 10 Things You Didn’t Know About Mobile Email from Litmus & HubSpot 10 Things You Didn’t Know About Mobile Email from Litmus & HubSpot
10 Things You Didn’t Know About Mobile Email from Litmus & HubSpotHubSpot
 
3 Proven Sales Email Templates Used by Successful Companies
3 Proven Sales Email Templates Used by Successful Companies3 Proven Sales Email Templates Used by Successful Companies
3 Proven Sales Email Templates Used by Successful CompaniesHubSpot
 
Modern Prospecting Techniques for Connecting with Prospects (from Sales Hacke...
Modern Prospecting Techniques for Connecting with Prospects (from Sales Hacke...Modern Prospecting Techniques for Connecting with Prospects (from Sales Hacke...
Modern Prospecting Techniques for Connecting with Prospects (from Sales Hacke...HubSpot
 

More from HubSpot (20)

Cultura HubSpot - Cómo crear la mejor empresa posible
Cultura HubSpot - Cómo crear la mejor empresa posibleCultura HubSpot - Cómo crear la mejor empresa posible
Cultura HubSpot - Cómo crear la mejor empresa posible
 
Your Go-To-Market is Killing Your Business, and You Don't Even Know It
Your Go-To-Market is Killing Your Business, and You Don't Even Know ItYour Go-To-Market is Killing Your Business, and You Don't Even Know It
Your Go-To-Market is Killing Your Business, and You Don't Even Know It
 
The Hard Truth About Marketing
The Hard Truth About MarketingThe Hard Truth About Marketing
The Hard Truth About Marketing
 
How HubSpot Builds its Engineering Culture (While Maintaining Speed)
How HubSpot Builds its Engineering Culture (While Maintaining Speed)How HubSpot Builds its Engineering Culture (While Maintaining Speed)
How HubSpot Builds its Engineering Culture (While Maintaining Speed)
 
The Tech Scene in Berlin is Booming
The Tech Scene in Berlin is BoomingThe Tech Scene in Berlin is Booming
The Tech Scene in Berlin is Booming
 
Aligning Vectors: What Elon Musk Taught Me About Growing A Business
Aligning Vectors: What Elon Musk Taught Me About Growing A BusinessAligning Vectors: What Elon Musk Taught Me About Growing A Business
Aligning Vectors: What Elon Musk Taught Me About Growing A Business
 
15 Stats Every Marketing Leader Needs to Know
15 Stats Every Marketing Leader Needs to Know15 Stats Every Marketing Leader Needs to Know
15 Stats Every Marketing Leader Needs to Know
 
Inbound Recruiting: Hire Top Talent By Thinking Like a Marketer
Inbound Recruiting: Hire Top Talent By Thinking Like a MarketerInbound Recruiting: Hire Top Talent By Thinking Like a Marketer
Inbound Recruiting: Hire Top Talent By Thinking Like a Marketer
 
What's a Growth Stack? And why you should build one.
What's a Growth Stack? And why you should build one. What's a Growth Stack? And why you should build one.
What's a Growth Stack? And why you should build one.
 
HubSpot Diversity Data 2016
HubSpot Diversity Data 2016HubSpot Diversity Data 2016
HubSpot Diversity Data 2016
 
Add the Women Back: Wikipedia Edit-a-Thon
Add the Women Back: Wikipedia Edit-a-ThonAdd the Women Back: Wikipedia Edit-a-Thon
Add the Women Back: Wikipedia Edit-a-Thon
 
What is Inbound Recruiting?
What is Inbound Recruiting?What is Inbound Recruiting?
What is Inbound Recruiting?
 
Behind the Scenes: Launching HubSpot Tokyo
Behind the Scenes: Launching HubSpot TokyoBehind the Scenes: Launching HubSpot Tokyo
Behind the Scenes: Launching HubSpot Tokyo
 
25 Discovery Call Questions
25 Discovery Call Questions25 Discovery Call Questions
25 Discovery Call Questions
 
How to Earn the Attention of Today's Buyer
How to Earn the Attention of Today's BuyerHow to Earn the Attention of Today's Buyer
How to Earn the Attention of Today's Buyer
 
Class 1: Email Marketing Certification course: Email Marketing and Your Business
Class 1: Email Marketing Certification course: Email Marketing and Your BusinessClass 1: Email Marketing Certification course: Email Marketing and Your Business
Class 1: Email Marketing Certification course: Email Marketing and Your Business
 
Why People Block Ads (And What It Means for Marketers and Advertisers) [New R...
Why People Block Ads (And What It Means for Marketers and Advertisers) [New R...Why People Block Ads (And What It Means for Marketers and Advertisers) [New R...
Why People Block Ads (And What It Means for Marketers and Advertisers) [New R...
 
10 Things You Didn’t Know About Mobile Email from Litmus & HubSpot
 10 Things You Didn’t Know About Mobile Email from Litmus & HubSpot 10 Things You Didn’t Know About Mobile Email from Litmus & HubSpot
10 Things You Didn’t Know About Mobile Email from Litmus & HubSpot
 
3 Proven Sales Email Templates Used by Successful Companies
3 Proven Sales Email Templates Used by Successful Companies3 Proven Sales Email Templates Used by Successful Companies
3 Proven Sales Email Templates Used by Successful Companies
 
Modern Prospecting Techniques for Connecting with Prospects (from Sales Hacke...
Modern Prospecting Techniques for Connecting with Prospects (from Sales Hacke...Modern Prospecting Techniques for Connecting with Prospects (from Sales Hacke...
Modern Prospecting Techniques for Connecting with Prospects (from Sales Hacke...
 

Recently uploaded

Series A Fundraising Guide (Investing Individuals Improving Our World) by Accion
Series A Fundraising Guide (Investing Individuals Improving Our World) by AccionSeries A Fundraising Guide (Investing Individuals Improving Our World) by Accion
Series A Fundraising Guide (Investing Individuals Improving Our World) by AccionAlejandro Cremades
 
Elevate Your Online Presence with SEO Services
Elevate Your Online Presence with SEO ServicesElevate Your Online Presence with SEO Services
Elevate Your Online Presence with SEO ServicesHaseebBashir5
 
Potato Flakes Manufacturing Plant Project Report.pdf
Potato Flakes Manufacturing Plant Project Report.pdfPotato Flakes Manufacturing Plant Project Report.pdf
Potato Flakes Manufacturing Plant Project Report.pdfhostl9518
 
Exploring-Pipe-Flanges-Applications-Types-and-Benefits.pptx
Exploring-Pipe-Flanges-Applications-Types-and-Benefits.pptxExploring-Pipe-Flanges-Applications-Types-and-Benefits.pptx
Exploring-Pipe-Flanges-Applications-Types-and-Benefits.pptxTexas Flange
 
zidauu _business communication.pptx /pdf
zidauu _business  communication.pptx /pdfzidauu _business  communication.pptx /pdf
zidauu _business communication.pptx /pdfzukhrafshabbir
 
Stages of Startup Funding - An Explainer
Stages of Startup Funding - An ExplainerStages of Startup Funding - An Explainer
Stages of Startup Funding - An ExplainerAlejandro Cremades
 
Toyota Kata Coaching for Agile Teams & Transformations
Toyota Kata Coaching for Agile Teams & TransformationsToyota Kata Coaching for Agile Teams & Transformations
Toyota Kata Coaching for Agile Teams & TransformationsStefan Wolpers
 
wagamamaLab presentation @MIT 20240509 IRODORI
wagamamaLab presentation @MIT 20240509 IRODORIwagamamaLab presentation @MIT 20240509 IRODORI
wagamamaLab presentation @MIT 20240509 IRODORIIRODORI inc.
 
Guide to Networking Essentials 8th Edition by Greg Tomsho solution manual.doc
Guide to Networking Essentials 8th Edition by Greg Tomsho solution manual.docGuide to Networking Essentials 8th Edition by Greg Tomsho solution manual.doc
Guide to Networking Essentials 8th Edition by Greg Tomsho solution manual.docssuserf63bd7
 
tekAura | Desktop Procedure Template (2016)
tekAura | Desktop Procedure Template (2016)tekAura | Desktop Procedure Template (2016)
tekAura | Desktop Procedure Template (2016)Norah Medlin
 
What is paper chromatography, principal, procedure,types, diagram, advantages...
What is paper chromatography, principal, procedure,types, diagram, advantages...What is paper chromatography, principal, procedure,types, diagram, advantages...
What is paper chromatography, principal, procedure,types, diagram, advantages...srcw2322l101
 
Expert Cross-Border Financial Planning Advisors
Expert Cross-Border Financial Planning AdvisorsExpert Cross-Border Financial Planning Advisors
Expert Cross-Border Financial Planning Advisorscardinalpointwealth11
 
1Q24_EN hyundai capital 1q performance
1Q24_EN   hyundai capital 1q performance1Q24_EN   hyundai capital 1q performance
1Q24_EN hyundai capital 1q performanceirhcs
 
Special Purpose Vehicle (Purpose, Formation & examples)
Special Purpose Vehicle (Purpose, Formation & examples)Special Purpose Vehicle (Purpose, Formation & examples)
Special Purpose Vehicle (Purpose, Formation & examples)linciy03
 
Presentation4 (2) survey responses clearly labelled
Presentation4 (2) survey responses clearly labelledPresentation4 (2) survey responses clearly labelled
Presentation4 (2) survey responses clearly labelledCaitlinCummins3
 
How to Maintain Healthy Life style.pptx
How to Maintain  Healthy Life style.pptxHow to Maintain  Healthy Life style.pptx
How to Maintain Healthy Life style.pptxrdishurana
 
Constitution of Company Article of Association
Constitution of Company Article of AssociationConstitution of Company Article of Association
Constitution of Company Article of Associationseri bangash
 
Daftar Rumpun, Pohon, dan Cabang Ilmu (2024).pdf
Daftar Rumpun, Pohon, dan Cabang Ilmu (2024).pdfDaftar Rumpun, Pohon, dan Cabang Ilmu (2024).pdf
Daftar Rumpun, Pohon, dan Cabang Ilmu (2024).pdfAgusHalim9
 
HAL Financial Performance Analysis and Future Prospects
HAL Financial Performance Analysis and Future ProspectsHAL Financial Performance Analysis and Future Prospects
HAL Financial Performance Analysis and Future ProspectsRajesh Gupta
 
NFS- Operations Presentation - Recurrent
NFS- Operations Presentation - RecurrentNFS- Operations Presentation - Recurrent
NFS- Operations Presentation - Recurrenttoniquemcintosh1
 

Recently uploaded (20)

Series A Fundraising Guide (Investing Individuals Improving Our World) by Accion
Series A Fundraising Guide (Investing Individuals Improving Our World) by AccionSeries A Fundraising Guide (Investing Individuals Improving Our World) by Accion
Series A Fundraising Guide (Investing Individuals Improving Our World) by Accion
 
Elevate Your Online Presence with SEO Services
Elevate Your Online Presence with SEO ServicesElevate Your Online Presence with SEO Services
Elevate Your Online Presence with SEO Services
 
Potato Flakes Manufacturing Plant Project Report.pdf
Potato Flakes Manufacturing Plant Project Report.pdfPotato Flakes Manufacturing Plant Project Report.pdf
Potato Flakes Manufacturing Plant Project Report.pdf
 
Exploring-Pipe-Flanges-Applications-Types-and-Benefits.pptx
Exploring-Pipe-Flanges-Applications-Types-and-Benefits.pptxExploring-Pipe-Flanges-Applications-Types-and-Benefits.pptx
Exploring-Pipe-Flanges-Applications-Types-and-Benefits.pptx
 
zidauu _business communication.pptx /pdf
zidauu _business  communication.pptx /pdfzidauu _business  communication.pptx /pdf
zidauu _business communication.pptx /pdf
 
Stages of Startup Funding - An Explainer
Stages of Startup Funding - An ExplainerStages of Startup Funding - An Explainer
Stages of Startup Funding - An Explainer
 
Toyota Kata Coaching for Agile Teams & Transformations
Toyota Kata Coaching for Agile Teams & TransformationsToyota Kata Coaching for Agile Teams & Transformations
Toyota Kata Coaching for Agile Teams & Transformations
 
wagamamaLab presentation @MIT 20240509 IRODORI
wagamamaLab presentation @MIT 20240509 IRODORIwagamamaLab presentation @MIT 20240509 IRODORI
wagamamaLab presentation @MIT 20240509 IRODORI
 
Guide to Networking Essentials 8th Edition by Greg Tomsho solution manual.doc
Guide to Networking Essentials 8th Edition by Greg Tomsho solution manual.docGuide to Networking Essentials 8th Edition by Greg Tomsho solution manual.doc
Guide to Networking Essentials 8th Edition by Greg Tomsho solution manual.doc
 
tekAura | Desktop Procedure Template (2016)
tekAura | Desktop Procedure Template (2016)tekAura | Desktop Procedure Template (2016)
tekAura | Desktop Procedure Template (2016)
 
What is paper chromatography, principal, procedure,types, diagram, advantages...
What is paper chromatography, principal, procedure,types, diagram, advantages...What is paper chromatography, principal, procedure,types, diagram, advantages...
What is paper chromatography, principal, procedure,types, diagram, advantages...
 
Expert Cross-Border Financial Planning Advisors
Expert Cross-Border Financial Planning AdvisorsExpert Cross-Border Financial Planning Advisors
Expert Cross-Border Financial Planning Advisors
 
1Q24_EN hyundai capital 1q performance
1Q24_EN   hyundai capital 1q performance1Q24_EN   hyundai capital 1q performance
1Q24_EN hyundai capital 1q performance
 
Special Purpose Vehicle (Purpose, Formation & examples)
Special Purpose Vehicle (Purpose, Formation & examples)Special Purpose Vehicle (Purpose, Formation & examples)
Special Purpose Vehicle (Purpose, Formation & examples)
 
Presentation4 (2) survey responses clearly labelled
Presentation4 (2) survey responses clearly labelledPresentation4 (2) survey responses clearly labelled
Presentation4 (2) survey responses clearly labelled
 
How to Maintain Healthy Life style.pptx
How to Maintain  Healthy Life style.pptxHow to Maintain  Healthy Life style.pptx
How to Maintain Healthy Life style.pptx
 
Constitution of Company Article of Association
Constitution of Company Article of AssociationConstitution of Company Article of Association
Constitution of Company Article of Association
 
Daftar Rumpun, Pohon, dan Cabang Ilmu (2024).pdf
Daftar Rumpun, Pohon, dan Cabang Ilmu (2024).pdfDaftar Rumpun, Pohon, dan Cabang Ilmu (2024).pdf
Daftar Rumpun, Pohon, dan Cabang Ilmu (2024).pdf
 
HAL Financial Performance Analysis and Future Prospects
HAL Financial Performance Analysis and Future ProspectsHAL Financial Performance Analysis and Future Prospects
HAL Financial Performance Analysis and Future Prospects
 
NFS- Operations Presentation - Recurrent
NFS- Operations Presentation - RecurrentNFS- Operations Presentation - Recurrent
NFS- Operations Presentation - Recurrent
 

Content Marketing Case Study