This year, U.S. holiday sales are expected to reach $885.70 billion. This includes $79.5 billion for ecommerce retailers.
Prepare for shoppers to have omni-channel expectations from your brand. Whether they shop in store, on their mobile, or even a mix of both, consumers will reward retailers who help them through the chaotic shopping season.
Curious about the best ways to attract new business during the holidays? Check out the latest holiday marketing stats and critiques in the ebook download.