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EXECUTIVE KEYNOTE:
Welcome to the
Age of the
Customer
Adelyn Le Ngoc Tu
Sales Manager, Salesforce, VN & PH
Forward-Looking Statements
Statement under the Private Securities Litigation Reform Act of 1995:
This presentation may con...
CloudMainframe
1960s 1980s
Client/Server
Today
New
Technology
Model
New
Business
Model
New
Philanthropic
Model
Cloud Compu...
New Technology Model
Fast innovation
Multitenant cloud
Rapid customization
Scalable metadata platform
Most trusted enterpr...
New Business Model
Focused on Customer Success
Subscription pricing
Customer Success Group
Broad ecosystem and community
i...
2013 • 2014
2015 • 2016
2008 • 2009 • 2010
2011 • 2012 • 2013
2014 • 2015 • 2016
2011 • 2012
2013 • 2014
2015
Most innovat...
New Philanthropic Model
1-1-1 Model
1.3M+
Service
hours1% Time
$115M+ Grants1% Equity
28K+
Nonprofit
organizations
1% Prod...
Salesforce
At A Glance
IoT
Data
Science
Social
Mobile
Cloud
LAN/WAN
Client
Server
SNA
Mainframe
Terminal
The Age of the Customer
Everything and e...
Connect to Your Customers in a Whole New Way
Connected
Employees
Connected
Communities
Connected
Partners
Connected
Custom...
Run Your Business From Your Phone
6B+smartphones
by 2020
Build 1-to-1 Customer Journeys
Connected
products by
2020
75B
24°
Predictive
analytics
Machine
learning
Artificial
intelligence
Make Everyone and Every Thing Smarter
Get smarter about your...
Your company
of customer data
has been analyzed
1< %
77 %
of customers are not
engaged with companies
The Customer Gap
You...
Become a Customer Company
Connect to your customers
in a whole new way
Run your business
from your phone
Build 1-to-1
cust...
A Global CRM Leader
7 industry leading apps.
1 platform.
Gartner does not endorse any vendor, product or service depicted ...
Data
Analytics
Collaboration
AppExchange
Community
Mobile
Journeys
IoT
L I G H T N I N G
Trusted
Multitenant
Cloud
Applica...
Business Challenges
and
Salesforce Advantage
Engaging with Customers Delivers Success
+ 45%
Customer
satisfaction + 55%
Faster
deployment
Customer
retention
+ 45%
Incr...
World’s Most Trusted Enterprise Cloud
Trusted
Security
Always on
Availability
Performance
at Scale
Global
Data Centers
Ent...
Enterprise cloud computing
The Cloud is the Fastest Path to Success
Fast Innovative Open Easy Trusted
No Hardware
No Softw...
New to Salesforce?
Or just want to dive deeper?
www.trailhead.salesforce.com
Learn Salesforce with Trailhead
thank y u
Peter
Welcome to the age of customer find win keep your customers
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Salesforce CRM overview and its benefits

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Welcome to the age of customer find win keep your customers

  1. 1. EXECUTIVE KEYNOTE: Welcome to the Age of the Customer Adelyn Le Ngoc Tu Sales Manager, Salesforce, VN & PH
  2. 2. Forward-Looking Statements Statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with completed and any possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal year and in our quarterly report on Form 10-Q for the most recent fiscal quarter. These documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.
  3. 3. CloudMainframe 1960s 1980s Client/Server Today New Technology Model New Business Model New Philanthropic Model Cloud Computing Revolution
  4. 4. New Technology Model Fast innovation Multitenant cloud Rapid customization Scalable metadata platform Most trusted enterprise cloud Security | Availability | Performance faster time to market + 70%
  5. 5. New Business Model Focused on Customer Success Subscription pricing Customer Success Group Broad ecosystem and community increase in customer revenue growth + 37%
  6. 6. 2013 • 2014 2015 • 2016 2008 • 2009 • 2010 2011 • 2012 • 2013 2014 • 2015 • 2016 2011 • 2012 2013 • 2014 2015 Most innovative companies in the world 20K FY16 Employees Salesforce: 4th Largest Enterprise Software Company in the World This Year 4th largest software company based on analyst consensus revenue for FY2017. Salesforce fiscal 2017 guidance provided November 18, 2015: "revenue for the company's full fiscal year 2017 is projected to be approximately $8.0B to $8.1B.” $ 6.67B FY16 annual revenue
  7. 7. New Philanthropic Model 1-1-1 Model 1.3M+ Service hours1% Time $115M+ Grants1% Equity 28K+ Nonprofit organizations 1% Product pledge1percent.org $250M Donated product 500+ Companies Pledge 1%
  8. 8. Salesforce At A Glance
  9. 9. IoT Data Science Social Mobile Cloud LAN/WAN Client Server SNA Mainframe Terminal The Age of the Customer Everything and everyone is connected of connections TrillionsMillionsThousands Billions of connections IoT Data Science Social Mobile Cloud
  10. 10. Connect to Your Customers in a Whole New Way Connected Employees Connected Communities Connected Partners Connected Customer faster resolution time +66% Connected Apps & Products
  11. 11. Run Your Business From Your Phone 6B+smartphones by 2020
  12. 12. Build 1-to-1 Customer Journeys Connected products by 2020 75B 24°
  13. 13. Predictive analytics Machine learning Artificial intelligence Make Everyone and Every Thing Smarter Get smarter about your customers of world’s data created in last 12 months 90%
  14. 14. Your company of customer data has been analyzed 1< % 77 % of customers are not engaged with companies The Customer Gap Your customers IoT Data Science Social Mobile Cloud
  15. 15. Become a Customer Company Connect to your customers in a whole new way Run your business from your phone Build 1-to-1 customer journeys Get smarter about your customers Powered by Lightning
  16. 16. A Global CRM Leader 7 industry leading apps. 1 platform. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. The Gartner documents are available upon request from Salesforce. App Cloud Community Cloud Marketing Cloud Service Cloud Sales Cloud A Magic Quadrant Leader for Sales Force Automation Gartner, "Magic Quadrant for Sales Force Automation," Rob DeSisto, Tad Travis, 7/9/15 #1 Marketshare in Sales Automation Applications, 2014 IDC's Worldwide Semiannual Software Tracker, June 2015 #1 Marketshare in Customer Service Applications, 2014 A Magic Quadrant Leader for the CRM Customer Engagement Center Gartner, "Magic Quadrant for the CRM Engagement Center," Michael Maoz, Jim Davies, 4/27/15 IDC's Worldwide Semiannual Software Tracker, June 2015 A Magic Quadrant Leader in Horizontal Portals Gartner, "Magic Quadrant for Horizontal Portals," Jim Murphy, et al 9/15/15 A Magic Quadrant Leader for Enterprise Application Platform as a Service Gartner, "Magic Quadrant for Enterprise Application Platform as a Service, Worldwide" Paul Vincent, et al 3/24/16 A Magic Quadrant Leader for Digital Marketing Hubs Gartner, "Magic Quadrant for Digital Marketing Hubs," Andrew Frank et al, 1/5/16
  17. 17. Data Analytics Collaboration AppExchange Community Mobile Journeys IoT L I G H T N I N G Trusted Multitenant Cloud Applications & Development Platform Platform Services Sales Service Marketing IndustriesApps Customer Success User & Developer Community Partner Ecosystem Cloud Services A Complete Platform for Customer Success Experience • Platform • Ecosystem
  18. 18. Business Challenges and Salesforce Advantage
  19. 19. Engaging with Customers Delivers Success + 45% Customer satisfaction + 55% Faster deployment Customer retention + 45% Increase in sales + 37% Marketing ROI + 43% Source: Salesforce Customer Relationship Survey conducted March 2015 - May 2015, by an independent third-party, Confirmit Inc., on 4,600+ customers randomly selected. Response sizes per question vary. Average Percentage Improvements Reported by Salesforce Customers
  20. 20. World’s Most Trusted Enterprise Cloud Trusted Security Always on Availability Performance at Scale Global Data Centers Enterprise Compliance Five elements of trust 52% YoY Transaction Growth 99.98% FY16 Availability 9 Global Data Centers 303B Q1 Transactions 4B Transactions/Day
  21. 21. Enterprise cloud computing The Cloud is the Fastest Path to Success Fast Innovative Open Easy Trusted No Hardware No Software Faster ROI Flexible Automatic Upgrades Continuous Improvement Any Device API First Data Portability Secure Transparent Performance at Scale Subscription Model Real-time Customizations AppExchange
  22. 22. New to Salesforce? Or just want to dive deeper? www.trailhead.salesforce.com Learn Salesforce with Trailhead
  23. 23. thank y u Peter

Salesforce CRM overview and its benefits

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