Lessons from Wikipedians in Residence


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Presented at the American Association of Museums in April 2012.

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  • An overview of past, current, and future Wikipedians in Residence.
  • Àlex Hinojo is a museum consultantfrom Barcelona.Member of the #glamwikiinitiative, an internationalgroup of Wikipedianswhoassist cultural institutions in collaboratingwith Wikipedia in order to share multimedia content and cultural expertise.He works to increase and improve the relationshipsbetween the cultural sector and the free knowledge community, looking for new ways to engagewith cultural heritage and sharing culture.
  • “Joan Miró, The ladder of escape” was the firstblockbuster exhibit in the world to includeQrpedia codes.Curatorschose17 representativeartworksfrom the exhibit and the Wikimediansdeveloped the related Wikipedia entries Barcelona is a bilingual city (Catalan-Spanish) and also a touristic city (English) so at leastweneededarticles to be in 3 languages. More than 200.000 peopleattended the exhibit in 5 months, withnearly12.000 Qrpedia scans Content wasalso available online, and duringthese 5 months had more than 1,2 Million visits4 months before the exhibit weprepared a workinggroupincluding museum professionalsfrom the Fundació Miró, a group of Wikipedians, some art historians and a group of teachers of an art school. 1 monthbefore the exhibit wedid an edit-a-thon at the museum'slibrary to fixsomedetails, to improvequality and to “humanize” and socialize and online project We haveloads of Nationalpresscoverage ...And thenwehad lunch alltogetherCommunityimproved the articles in their own language (Catalan) As communityisbilingual, wetranslated to Spanish and also to English We asked English Wikipedians for a proofread Once done weasked French, Italians, Germans...NicesupriseswithRussianpeople and....Persian! The systemcreatesstatsthan can allow museum professionals to createmapswith the “hotpoints” of the exhibits and detect “language needs”. Example: We didn'thaveKorean but load of Koreanvisitors.Nationalpresscoveredit a lot. We hadloads of PR because museum PR groupbelievedon the projectfrom the beginning Miró Foundation has improved the relationshipswith the community of Wikipedians but alsowithsomeUniversityteachers and local art historians.
  • You can see from all of these great examples that the concept of the Wikipedian in Residence, and the GLAM-Wiki project as a whole, has come a long way in the past two years.When interest in the WiR model exploded last year, the Center for the Future of Museums questioned if this was a trend or a fad. I don’t think I’ve ever been at once so excited and so frustrated by a tweet! I was pretty determined to prove that we were sticking around…
  • And wouldn’t you know it? Less than a year later, the Wikipedian in Residence model was included in the inaugural Center for the Future of Museums TrendsWatch report. Not a fad. A trend. And I guess it also says something that we’re sitting here today, too.
  • But now how do you get in on this trend? As US Cultural Partnerships Coordinator, that’s exactly what I’m trying to make easier for you. Our goal is to establish a more efficient system for you to find the resources you need to get started with your own Wikimedia project.You’ve heard about the types of events and projects we’ve been modeling over the past years.You should first consider what sort of project is right for your institution and it’s resources.As Liam said, each institution is different, and has very different resources to offer. So each GLAM-Wiki project will look a bit different as well.
  • We have centralized all of our documentation on our global GLAM-Wiki webpage, glamwiki.orgThere you can review our best practices, types of events, and case studiesFrom all different types of projects from all over the world. Some include Wikipedians in Residence, some do not.This screenshot shows the case studies landing page for The Children’s Museum, which includes specific case studies on our image donation, MAPs project that Sarah mentioned, our Featured Article collaboration, staff outreach, and our implementation of QRpedia.Sarah has also done a lot of documentation for her many Smithsonian projects, and she has her own landing page like this one.
  • Whether or not you choose to bring on a Wikipedian in Residence, it’s important that you connect with the GLAM-Wiki community.By doing so, you’ll have the entire GLAM-Wiki community at your back. While there have been about a dozen Wikipedians in Residence, there are hundreds of volunteers involved in GLAM-Wiki more broadly. They have specific skills ranging from copyright and image donations, to mass metadata uploads, to events coordination, training, education and outreach.As a group, we help advocate for your institution and make sure that you don’t get stuck as you navigate Wikipedia. We also can help with the crowdsourcing aspects of certain projects. As Liam mentioned, Wikipedia can be your E-Volunteer program. GLAM-Wiki can connect you with a global community of volunteers who want to share knowledge, just like you.
  • The GLAM-Wiki community is also a great way to build and diversify your institution’s “tribe.” We LOVE to brag about the great GLAM-Wiki projects going on around the world in our social media, on our list-servs, newsletters, and in our trainings and conference presentations.You can receive great word of mouth, on a global scale.By showing good faith in wanting to partner with Wikimedia, you’re gaining serious popularity points within a huge new, virtual user base, who will not only help you with your project, but will also become intimately aware of the great resources you have to offer.
  • In the past months, the US GLAM-Wiki community has worked together to create an easy to use GLAM-Wiki US portal to help you get connected and get started with a project. The URL is US.GLAMWIKI.ORG.This space will link you out to the case studies that are compiled on the global glamwiki page, but it is also unique in its method to connect you with an individual Wikimedian as you begin your project.
  • The GLAM/US/Connect page has a number of lists of individuals who can assist you. We suggest that you create a personal username (there are instructions for how to do this) and post a note on the talk page of a Wikipedian who is listed here. Depending on the type of project you want to pursue, you can get in touch with either an Outreach Volunteer or just an Online Volunteer. There is also a list of cultural professionals who have already carried out partnerships and are willing to answer questions.
  • One of the best ways to connect with a specific Wikipedian is through our new State Connect pages. This is the example for Indiana. Each one has local contacts, associated WikiProjects made up of Wikipedians who are interested in your state or region, links to your local Campus Ambassadors (college students who are trained in Wikipedia outreach).It also includes current or past GLAM partnerships and any press for these projects.
  • Throughout this process, you’ll also be wanting to spread the word about your ideas for working with Wikipedia with your staff. We know that this isn’t always easy. The GLAM: US Portal offers a GLAM Bookshelf that lists powerpoints, handouts, and project plans that we have created. You can use and distribute any of them freely. Included on the Bookshelf is the GLAM One-Pager, the handout that was included in our session download. This is a great overview to help you get started with sharing about GLAM-Wiki.
  • Here is all of the information to learn more and to get connected. And I know from here on we’d like to hear questions from you.
  • Lessons from Wikipedians in Residence

    1. Galleries, Libraries, Archives, Museums us.glamwiki.org #glamwiki @glamwiki Endorsed by The Media & Technology Committee & The Public Relations & Marketing Committee
    2. Letting Wikipedia in cc by-sa 3.0 The Children’s Museum of Indianapolis• The Children’s Museum of Indianapolis deploys numerous social media channels to support family learning experiences.
    3. Wikipedia Strategic Plan Children’s Museum of IndianapolisScope Through a partnership with Wikimedia, The Children’s Museum aims to coordinate the sharing of resources between the museum and the Wikimedia community. By working with volunteers in the Wikipedia community, the Children’s Museum is able to improve the quality of information in Wikipedia articles related to the museum.
    4. us.glamwiki.org #glamwiki @glamwikiEndorsed by the Media & Technology Committee and the Public Relations & Marketing Committee
    5. Liam Wyatt @wittylamaWikipedian in Residence,British Museum (2010)Cultural Partnerships coordinator,Wikimedia Foundation (2011)Project Officer,Creative Commons Australia (2012) cc by-sa 3.0 HPNadig
    6. Sarah Stierch @Sarah_StierchWikipedian in Residence,Smithsonian Institution(2011-present)Wikimedia FoundationCommunity Fellow(2012-present)
    7. Àlex Hinojo @KippelboyEmerging museumprofessional fromBarcelonaGlamwiki Ambassador.Ongoing projects withover 25 museums cc by-sa 3.0 Lyzzy
    8. Lori Phillips @HstryQTWikipedian in Residence,The Children’s Museum ofIndianapolis (2010-present)US Cultural Partnerships Coordinator,Wikimedia Foundation (2012) cc by-sa 3.0 Lori Phillips
    9. Liam Why Wikipedia?Sarah Events & OutreachÀlex Going DeeperLori What’s Next?
    10. Liam Wyatt @wittylamaWikipedian in Residence,British Museum (2010)Cultural Partnerships coordinator,Wikimedia Foundation (2011)Project Officer,Creative Commons Australia (2012)
    11. Two Years of Wikipedians in Residence10 11 12 June Aug Jan Mar May June Aug GLAM-Wiki Initiative British The Childrens Museum of Indianapolis Museum Chateau de Versailles Museu Picasso / Barcelona Derby Museum, MoMA, National Archives NYPL, British Library, OCLC Smithsonian Israel Museum
    12. Does your museum have a volunteer program? ...an e-volunteer program? Wikipedia already is your e-volunteerprogram, you’re just not affiliated with it, yet.
    13. Bringing Wikipedia in-house to findways of building a proactiverelationship, of mutual benefit, withoutunderminingthe principles of either.
    14. Go where the audience is going... Popular search queries nma.gov.au Wikipedia.org National museum of Australia Google: 1st Google: 3rd Bing: 1st Bing: 2nd NMA Google: 1st Google: 7th Bing: 1st Bing: 9th Gold rush Google: 7th Google: 1st Bing: 8th Bing: 1st Gough Whitlam Google: 3rd Google: 1st Bing: 2nd Bing: 1st John Howard Google: 4rd Google: 1st Bing: 2nd Bing: 1st Ned Kelly Google: > 20th page Google: 1st Bing: > 20th page Bing: 1st Phar Lap Google: 5rd Google: 2nd Bing: 2nd page Bing: 1st
    15. Wikipedia is:Community Curated Works Subject-centric Wikipedia is NOT: a Social Network Object-centric
    16. British Museum Outcomes
    17. Qualitative
    18. Quantitative
    19. We’re doing the same thing, for thesame reason, for the same people, in the same medium. Let’s do it together.
    20. Liam Why Wikipedia?Sarah Events & OutreachÀlex Going DeeperLori What’s Next?
    21. Sarah Stierch @Sarah_StierchWikipedian in Residence,Smithsonian Institution(2011-present)Wikimedia FoundationCommunity Fellow(2012-present)
    22. In House Outreach Were Wikipedians, and were working on the inside!
    23. Edit-a-thons(L) The "war room" at the Smithsonian Institution Archives,photo by Sarah Stierch.(R) Zoologist Viola Shelly Shantz, who worked at NMNH,examining animal pelts, Smithsonian Institution Archives
    24. Backstage Pass(L) A Backstage pass tour at the British Museum(R) A backstage pass tour at the Smithsonian InstitutionArchives
    25. Student programs "Youth at work" on Wikipedia, TCMI Jimmy Wales by Ann Schertz, derivative by Tbayer (WMF)
    26. Liam Why Wikipedia?Sarah Events & OutreachÀlex Going DeeperLori What’s Next?
    27. Àlex Hinojo @KippelboyEmerging museumprofessional fromBarcelonaGlamwiki Ambassador.Ongoing projects withover 25 museums All images are by Kippelboy and CC-BY-SA licensed
    28. Multilingual projects“Imagine a world in which every single human being can freely share in the sum of all knowledge... in their own language”
    29. Multilingual projects●As a consumer:“We want everything here, now and in our own language”●As a museum professional:“A way to reach wider audiences and small communities”●As an exhibit designer in Barcelona:Bilingual city + English → Over 3 languages in displays! ...but what about the French?
    30. QRpedia● QRpedia : Qrcode system that detects thelanguage of your phone and directs you to aWikipedia article in that language.● You improve visitors experience● You spread the Knowledge generated at yourinstitution worldwide●You generate interesting raw stats and data ofevery single scan (visitor flows, languages, hotpieces, new languages in printed guides needed)
    31. QRpediaFundació Joan Miró● 17 QRpedia codes● 1 edit-a-thon● 4-25 languages● >12.000 scans in 4 months● >1,2M online visits● Visits will remain online after the exhibit
    32. Connecting with educators Museums Joining resources for putting knowledge freely available onlineUniversities / Wikipedia Schools
    33. Connecting with educators Wikipedia Workshops for Museums
    34. Connecting with educatorsWikipedia Workshops for educators
    35. Connecting with educatorsMuseum professionals and educators planning projects with Wikipedia as a co-working environment
    36. Connecting with educators MuseumsUniversities / Wikipedia Schools
    37. Liam Why Wikipedia?Sarah Events & OutreachÀlex Going DeeperLori What’s Next?
    38. Lori Phillips @HstryQTWikipedian in Residence,The Children’s Museum ofIndianapolis (2010-present)US Cultural PartnershipsCoordinator, Wikimedia Cc--by-sa 3.0 Lori PhillipsFoundation (2012)
    39. How far has GLAM-Wiki come? June 2011
    40. March 2012
    41. So now what?
    42. glamwiki.orgBest Practices & Case Studies
    43. The GLAM-Wikisupport system cc-by-sa 3.0, Andrew Lih cc-by-sa 3.0, Sarah Stierch
    44. Diversify your museum’s tribe
    45. us.glamwiki.org
    46. GLAM/US/Connect
    47. GLAM/US/Bookshelf
    48. PKM. cc-by-saInfo us.glamwiki.orgTwitter @glamwikiFacebook GLAMWiki.USEmail glam@wikimedia.org
    49. Dominic McDevitt-Parks @Dominic_MPWikipedian in Residence,National Archives andRecords Administration(2011-Present)M.S. candidate in Libraryand Information Science(Archives Concentration),Simmons College Benoit Rochon, CC-BY-SA 2.5 CA
    50. QUESTIONS PKM. cc-by-saInfo us.glamwiki.orgTwitter @glamwikiFacebook GLAMWiki.USEmail glam@wikimedia.org