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Advanced Portfolio Music Video
                      Preproduction Checklist
                  Your blog should be set up as:
           www.ghsa2media2011FIRSTNAME.blogspot.com

     If you have the same first name as someone else in Year 13
            media, add the first letter of your last name too.



                 TASKS BY END OF FIRST WEEK
                        FRIDAY 9th SEPTEMBER


Introductory Post

Outline THE BRIEF you have chosen and explain why this attracts you/ suits your
skills.

Outline THE GROUP: mention them by name and explain why you are working
together – what skills you each have, other projects you have collaborated on.

Genre

Identify THE GENRE you are going to make a music video in. Include a PPT and
images of famous bands/singers in this genre.

Write a brief history of the genre and establish what the signifiers are that are
always present in this genre of music.

Audience Identification

Detailed DESCRIPTION OF YOUR TARGET AUDIENCE- this includes age, gender,
occupation (Burton’s social grouping, developed by Fiske and Hartley) and
interests in other media- what films, TV shows, other music do they like (Burton’s
media grouping) (see Guidance Sheet 1 for help)

Detailed section on include AUDIENCE THEORY- Uses and Gratifications, Dyer’s
Utopian Solutions, Maslow’s hierarchy of needs etc… (see Guidance Sheet 2 for
help)

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Music Video Tasks Wk1

  • 1. Advanced Portfolio Music Video Preproduction Checklist Your blog should be set up as: www.ghsa2media2011FIRSTNAME.blogspot.com If you have the same first name as someone else in Year 13 media, add the first letter of your last name too. TASKS BY END OF FIRST WEEK FRIDAY 9th SEPTEMBER Introductory Post Outline THE BRIEF you have chosen and explain why this attracts you/ suits your skills. Outline THE GROUP: mention them by name and explain why you are working together – what skills you each have, other projects you have collaborated on. Genre Identify THE GENRE you are going to make a music video in. Include a PPT and images of famous bands/singers in this genre. Write a brief history of the genre and establish what the signifiers are that are always present in this genre of music. Audience Identification Detailed DESCRIPTION OF YOUR TARGET AUDIENCE- this includes age, gender, occupation (Burton’s social grouping, developed by Fiske and Hartley) and interests in other media- what films, TV shows, other music do they like (Burton’s media grouping) (see Guidance Sheet 1 for help) Detailed section on include AUDIENCE THEORY- Uses and Gratifications, Dyer’s Utopian Solutions, Maslow’s hierarchy of needs etc… (see Guidance Sheet 2 for help)