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Presentation 7 hjfy market stats and listing sources

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Presentation 7 hjfy market stats and listing sources

  1. 1. Local Market Stats
  2. 2. Time to Buy?
  3. 3. Is NOW the best time to buy?
  4. 4. Some stats…
  5. 5. Leominster - 01453 Sales 6 months 2 months 1 month (average) 20.6 24 19 Inventory 170-19 active flagged = 151 7.5 months inventory
  6. 6. Fitchburg 01420 Sales 6 months 2 months 1 month (average) 20.7 24 22 Inventory 187-19 active flagged = 168 8.1 months inventory
  7. 7. Lunenburg 01462 Sales 6 months 2 months 1 month (average) 8 10 9 Inventory 80-3 active flagged = 77 9.6 months inventory
  8. 8. Sterling - 01564 Sales 6 months 2 months 1 month (average) 6 5 4 Inventory 54 – 10 active flagged = 44 7.3 months inventory
  9. 9. Lancaster 01523 Sales 6 months 2 months 1 month (average) 6.5 8.5* 3 *average price $317,864 Inventory 66 - 9 active flagged = 57 8.7 months inventory
  10. 10. Westminster 01473 Sales 6 months 2 months 1 month (average) 5.3 5 7 Inventory 75-9 active flagged = 66 12.4 months inventory Includes listings for 2 developments
  11. 11. Gardner - 01440 Sales 6 months 2 months 1 month (average) 11.5 16.5 16 Inventory 95-13 active flagged = 82 7.1 months inventory using 6 month figure
  12. 12. Templeton - 01468 Sales 6 months 2 months 1 month (average) 5.6 5 4 Inventory 59 - 6 active flagged = 53 9.4 months inventory If you know these numbers, they can be a good marketing tool. If you sold 1 of the 4 listings in your targeted zip code in, say, July, you sold 25% of the homes in that market.
  13. 13. Good Time to be a New Listing
  14. 14. Poised on the edge of a Shift?
  15. 15. Touching Seller Clients Why… Reach out to your friends and neighbors? Because with the team’s target marketing and approach, we can serve clients better than the average agent. You are doing your friends a favor by reminding them that you sell real estate. You know your market better than anyone.
  16. 16. FSBOs
  17. 17. Expireds Screen for: • Mortgage amount • Last sales price • Market activity – how many offices have they been with? Has the price moved at all? • What kind of job did the last agent do?
  18. 18. Other ideas… Craigslist Blogging on Realtor.com “Blind” sites targeting FSBOs, short sales, buyers Follow up! Email list? Set up a free newsletter or send out an ecard every other month with local events info Call SOI about upcoming events of interest What are your best ideas?
  19. 19. Shift? http://www.kellerink.com/blog/dont-let-latest-market-shift-leave-you-listless

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