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Bauer media


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Bauer media

  2. 2. ABOUT BAUER… Bauer Media Group is a multi national media company ran in Hamburg, Germany which operates in 16 countries worldwide. The company was founded in 1875 and has been privately owned and managed by the Bauer family.
  3. 3. BAUER MEDIA BRANDS… Bauer Media has a wide range of media involved in magazine, television and radio. But mainly magazines, some of the following are: Bike, Bird Watching, Classic Car Weekly, Closer, Garden News, Golf World, Heat, Kerrang, Mojo, Mother & Baby Magazine, Q, Yours, Zoo etc.
  4. 4. BAUER’S INFLUENTIAL MEDIA BRANDS Bauer has more than 80 influential media brands such as heat, GRAZIA, Closer, MCN, FHM, Parkers, MATCH, Magic 105.4, Kiss 100, Kerrang and 4Music. The business is built on millions of personal relationships with engaged audiences. The Group is a worldwide media empire offering over 300 magazines in 15 countries, as well as online, TV and radio stations. Bauer Media is a multi-platform UK based media group consisting of many companies based on the two main divisions of Magazine and Radio.
  5. 5. WHY WOULD MY MAGAZINE BE SUITABLE FOR BAUER’S MEDIA PUBLISHING COMPANY… I believe that my magazine would be suitable for Bauer’s Media Publishing Company because it is complimentary of other Bauer Media Brands such as Mojo and Q. It is the same genre: Music Magazine however is different due to certain aspects such as the fact that it has a wide target audience – a wide range of ages, cultures, music tastes and it is aimed at both genders. This is why I believe my music magazine would be beneficial to Bauer as I am bringing something new to the market that I believe would could effectively become involved in international publishing and become a reliable asset to the market of magazines. I think it would eventually progress and become a valuable addition to their portfolio of music magazines.