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Red Hook Fest Sponsorship Pitch Deck

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Hook Arts Media's RED HOOK FEST is the largest annual festival in our scenic waterfront neighborhood. With 2 days of stunning performances and fun activities for the whole family, we happily attract more than 25% of the neighborhood and thousands of New Yorkers in addition to tourists from all over the world. Get your brand front and center in front of its audience by sponsoring the festival!

Published in: Government & Nonprofit
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Red Hook Fest Sponsorship Pitch Deck

  1. 1. 25 years strong 2 Days of Stunning Performances Building Community in Red Hook + Beyond
  2. 2. WHO:
  3. 3. WHAT: Red Hook’s LARGEST annual cultural event- attracting a diverse audience which includes more than 25% neighborhood turnout in addition to commuters from all over NYC and the tristate area, and tourists from as far as Sydney and London. more than 125,000+ attendees more than 25 years strong!
  4. 4. WHERE: Hook Arts Media’s decades-long community relationships yield more than 25% neighborhood turnout. Scenic Waterfront Location in a diverse and expanding neighborhood
  5. 5. Our Community Red Hook 10,987 31 $53,333 30% 33.67% 37% 24.333% 2.667% 2.333% Total Population Median Age Median Household Income Persons Below Poverty Line White Hispanic Black Asian Other Brooklyn 2,582,830 35.4 $61,220 19% 36.2% 19.1% 29.9% 11.6% 3.3% New York City 8,398,748 36.9 $63,799 17.3% 31.9% 29.2% 21.7% 14.1% 3.2% Community District 6 116,351 37.2 $122,646 12.4% 62% 14.4% 7.8% 9.3% 6.4% 11231 37,680 36.2 $93,575 14.5% 58.9% 20.6% 11.6% 5% 4% Data from US 2010 Census, Opportunity Atlas, Measure America Red Hook Factsheet, Census Reporter
  6. 6. Marketing Past media coverage for the Red Hook Fest includes The New York Times, The Village Voice, The New Yorker, Time Out New York, Cablevision, News 12 Brooklyn, Bric TV, CUNY TV, The Brooklyn Paper, The Red Hook Star Revue, and the Brooklyn Daily Eagle as well many online blogs and cultural event websites.
  7. 7. Sponsorship Benefits * Naming Rights *Sponsor Opening Night *Sponsor Featured Artist Multichannel Media Marketing *Inclusion in Ad Copy *Logo on Flyer Table Logo on website Main stage signage *Red Hook Fest Communications IMPRESSIONS 1,000,000 750,000 575,000 400,000 100,000 65,000 15,000 12,000 5,000 1,000-20,000 DESCRIPTION For all purposes (including media references) this year’s Red Hook Fest will be referred to as “Hook Arts Media and YOUR ORGANIZATION’S NAME present: The 27 th Annual Red Hook Fest.” For all purposes (including media references) the opening night event will be referred to “YOUR ORGANIZATION’S NAME presents INSERT NAME, the opening night.” For all purposes (including media references) the first reference to the selected main stage artist will be referred to “YOUR ORGANIZATION’S NAME presents Artist Name.” Your logo, name, and/or sponsorship language will be included in multichannel media marketing efforts, including but not limited to digital billboards, television, podcast efforts, etc. Your logo, name, and/or sponsorship language will be included in text ads where copy restrictions allow for inclusion with sufficient space to promote the festival. Your logo will be included on the official Red Hook Fest flyers and posters. You will be provided with a table and 2 chairs to promote any FREE services or information at the festival. Your logo will be included on the Red Hook Fest website. Your banner will be included on the Red Hook Fest mainstage. Your logo, name, and/or sponsorship language will be included in various Red Hook Fest communications efforts.
  8. 8. Sponsor Levels Show Sponsor [1.75 million+ impressions] $20,000-$34,999 ✔ ✔ ✔ ✔ ✔ ✔ ✔ Naming Rights Sponsor Opening Night Sponsor Featured Artist Multichannel Media Inclusion in Ad Copy Logo on Flyer Table Logo on website Main stage signage Sponsor [500,000+ impressions] $5,000-$9,999 ✔ ✔ ✔ ✔ ✔ Partner [100,000+ impressions] $1,000-$4,999 ✔ ✔ ✔ ✔ Major Sponsor [975k+ impressions] $10,000-$14,999 ✔ ✔ ✔ ✔ ✔ ✔ Presenting Sponsor [1.5 million+ impressions] $15,000-$19,999 ✔ ✔ ✔ ✔ ✔ ✔ ✔ Lead Sponsor [2 million+ impressions] $35,000+ ✔ ✔ ✔ ✔ ✔ ✔ ✔
  9. 9. Sponsorship Previous Sponsors
  10. 10. Team Administrative Staff
  11. 11. THanK yOu Thank you for your time! Let’s stay in touch. t. 718.643.6790 x 4 c. 718.809.8030 e. martha@hookarts.org

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