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Hot Japan戦略

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Hot Japan戦略

  1. 1. Hot Japan 戦略
  2. 2. 「Cool」だけじゃない• 「Cool Japan」と表裏一体• 時代を超えた普遍性+日本の独創性• 今日本社会に求められるもの
  3. 3. 普遍性・独創性 産業の 日本でだけ 「ドーパミン」 楽しめる日本古来の 産業 「三次元に興 伝統 振興 味ありません」世界最先端 被害者を無縁社会 Hot 生まない少子化 Japan IT活用HIV感染 非公式 犯罪 規制は 拡大 教育 抑止 犯罪の 「斜め上」 温床 ルート 管理・共存
  4. 4. 「Hot」が市場を牽引• メディア・コンテンツ市場の牽引役 – 古事記、源氏物語、浮世絵、・・・ – ビデオレコーダー、CD-ROM、DVD、・・ – ゲーム、電子書籍・・ – 新人クリエータの登竜門 – 日本的な内容・表現方法• ものづくり分野でも独創性を発揮 – オカモト、不二ラテックス、相模ゴム工業、オリエ ント工業、典雅、中島化学産業・・・
  5. 5. 国立社会保障・人口問題研究所(2006)「第13回出生動向基本調査(独身者調査)」
  6. 6. 先進国中唯一 新規患者数増 関心薄れ 検査数減少エイズ予防情報ネット
  7. 7. 平成18年犯罪白書 他国に比べ緩いとさ れる規制はむしろ性 ているのではないか 犯罪抑制につながっ OECD平均を下回る 0.0 0.5 1.0 1.5 2.0 2.5 3.0 3.5 4.0 Ireland United States Sweden Iceland Switzerland New Zealand Norway Germany Canada AustriaOECD Factbook 2009 Denmark していない Netherlands United Kingdom OECD average Greece 性犯罪の動向 Mexico Finland Japan Poland Belgium Italy Luxembourg 女性の性犯罪被害者率国際比較 Portugal France 70年代以降減少、80年代 ヌード解禁を経ても増加は ビニ本ブーム、90年代ヘア Spain Hungary
  8. 8. 「Hot」の必要性• 非公式教育ルート • 犯罪抑止 – 枕絵、近所のお兄さ – 空想と現実の違いを んに代わる存在 わきまえた人のため – 子どもから大人への の代替手段の確保 軟着陸 – 犯罪集団に利益機会 – 「30歳の保健体育」 を与えない では遅い – 被害者を出さないしく – 病気予防・啓蒙 み ・日本に求められること ・日本にしかできないこと
  9. 9. プロダクト・サービス• 一次元・二次元コンテンツ• 遠隔操作・ロボット系サービス• Visit Japan• 「出島」政策• ネット活用による年齢制限、販売区分
  10. 10. Hot Japan政策• 「一律規制+お目こ • 配慮すべき事項 ぼし」から「明確な基 – 弱者保護 準による段階的規 – 自己選択、オプト 制」への転換 イン方式の徹底• 「Hot」関連コンテンツ、 – 公共の秩序維持 サービス等に対する – 段階的年齢制限 「beneign neglect」 +教育

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