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Service Blueprint - Visualize and understand the entire service network

Service Blueprint - Visualize and understand the entire service network

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Service Blueprint - Visualize and understand the entire service network

  1. 1. Service Blueprint
  2. 2. GOAL Visualize and understand the entire service network
  3. 3. Base Designing services that deliver G. Lynn Shostack
  4. 4. Used for know the complete journey ensure standards see all physical evidences isolate weak points find opportunities
  5. 5. The structure moments of the journey costumers’ actions touch points | channels front stage backstage
  6. 6. The structure touch points channels moments of the journey back stage customers’ actions
  7. 7. Examples
  8. 8. Examples
  9. 9. Examples
  10. 10. Examples
  11. 11. Examples
  12. 12. References A Service Blueprinting: A Practical Technique for Service Innovation (PDF) Design Council (PDF) Design Services That Deliver Heller de Paula Service Design Tools Service Design Wikispaces The Noun Project Tool Hub

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