Pinstat

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Team cats business proposal for Squared online.

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Pinstat

  1. 1. Findingahouseisstressful
  2. 2. We have a better idea 1. Pinstat finds your dream home based on your physical criteria, ideal neighborhood and lifestyle & interests. 2. Pinstat combines useful and trusted information and statistics about local neighborhoods 3. Pinstat is the one-stop location for all those who are looking to move.
  3. 3. “A dating site for your dream home”
  4. 4. FindyourdreamHome
  5. 5. …..andneighbourhood
  6. 6. Wherever you go
  7. 7. For agents and sellers...
  8. 8. Problem  one:  Compe--on   Lacking information Confusing Time-consuming Impersonal
  9. 9. Problem two: Scattered Information
  10. 10. Confidence is returning to markets
  11. 11. Estate Agents £300/month - sales £100/month - lettings Enticement packages: - Free trial - Discounts Revenue stream Private vendors £80/month - sales £40/month - letting
  12. 12. Around 10,000 estate agents in UK: - 50% sign up: business revenue £2,000,000 p/m - 10% sign up: we’d generate £400,000 p/m - 90% sign up: we’d generate £3,600,000 p/m Market Size - Estate Agents
  13. 13. We will use 90% on building the web service, the app, and marketing activity. (And 10% for business and operation administration) We are raising £100,000
  14. 14. Paid search and display advertising Social networks Localised print advertising Email subscriptions Onsite forum Customer Acquisition
  15. 15. Market expansion to other cities and countries Mortgage services Legal services for private sellers Future Opportunities for Expansion
  16. 16. Appendix
  17. 17. Mortgage Approvals Figure  1  one  shows  where  the  mortgage  market  really  is  today.  In  2012,   total  new  mortgage  approval  were  £143  Billion,  which  is  more  than  100%   less  than  the  2007  peak,  at  £363  Billion.  The  drop  in  new  mortgage   approval  significantly  outlines  the  shiK  in  the  marketplace     Figure  1  shows  that  when  the  financial  crisis  (the  credit  crunch)  started  in   2008,  new  mortgage  approvals  dropped  nearly  43%,  literally  fulfilling  the   expression,  “the  credit  crunch”.  Banks  and  Building  socie-es  simply  did  not   have  the  liquid  resources  to  maintain  previous  lending  levels  and  were   forced  to  hold  back  “credit”  in  the  market.     Quarterly  approvals       We  can  see  from  figure  2  that  there  may  be  some  sign  of  change  in  the  market.  In   the  1st  two  quarters  of  2013,  new  mortgages  approvals  as  gone  up  in  comparison   to  2012  levels.  Overall  new  lending  in  2013  is  expect  to  be  higher  than  in  2012,   which  2013  is  expected  to  be  £  164  billion,  which    is  £21  Billion  higher  than  2012.   But  the  expected  2013  numbers  would  s-ll  be  £199  billion  less  than  in  2007,  pre   financial  crisis.    
  18. 18.     Interest  rates  posi-ons  are  at  a  historic  low.  Many  mortgages  are  benchmarked  against   BoE(  Bank  of  England)    based  rates,  which  is  keeping  mortgage  at  low  levels  for  customers  with   floa-ng  mortgages.  Also  this  represent  opportuni-es  for  people  to  fix  their  mortgages  for  as  long   as  possible  at  low  prices  today,  as  these  historic  lows  will  not  last  forever.  But  interes-ngly,  many   technical  analysts  believe,  once  interest  start  going  up  again,  new  lending  will  start  to  rise,  as  a   rise  in  interest  rates  is  a  sign  that  economy  in  be[er  shape  than  before.     Positive For The Future
  19. 19. •     Since  the  financial  crisis,  it  has  brought  a  new  wave  of  thinking  by  both  sellers  and  buyers  in  housing  and   lenders  have  changed  the  way  they  view  property  investments.  Sellers  in  the  mortgage  market  are  facing  harder   pressure  to  sell  their  homes  at  “compe--ve  prices”.   •   The  new  market  has  become  a  buyer’s  market.  Buyers  are  increasingly  seeking  value  for  money  and  lenders  are   trying  to  protect  themselves  by  lending  to  people  who  can  afford  to  be  on  the  property  ladder.  Due  to  the  highly   publicised  financial  crisis,  mortgage  customers  are  seeking  ways  to  protect  the  value  of  their  asset  by  buying   proper-es  with  unique  value  that  are  almost  immune  from  falling  prices  at  large.  There  is  a  growing  demand   from  regional  housing,  which  are  sustainable  in  a  recession  like  the  current  -mes.         •   The  housing  industry  recovery  is  highly  dependent  on  the  state  of  the  economy.     •   Given  that  unemployment  the  rate  is  slowly  falling,  there  is  some  op-mism  in  the  market  that  economy    is   showing  signs  of  recovery.   •   There  are  of  course  new  government  ini-a-ve  to  help  1st  -me  buyers  on  the  ladder,  but  the  key  to  long-­‐term   growth  of  the  mortgage  market  is  employment  and  economic  growth.     Positive For The Future
  20. 20. Over  the  past  several  years  the  UK’s  housing  market  has  seen  a  gradual  shiK  from  a  na-on  of  homeowners  to  a   na-on  of  renters.  The  previous  year  has  seen  significant  growth  in  the  rental  sector  as  more  investors  begin  to   move  into  the  property  sector,  with  rental  prices  rising  across  the  country.   • According  to  the  latest  data  from  Home  Let,  a  tenant  referencing  service,  the  average  cost  of  ren-ng  a  home   in  the  UK  increased  by  3.9%  over  the  year  to  the  end  of  February,  with  the  average  rent  price  now  £777  per   calendar  month.  This  was  also  reflected  in  the  latest  sta-s-cs  from  LSL  Property  Services   • The  rental  market  in  London  has  changed  significantly  with  new  research  showing  that  the  majority  of  the   city’s  boroughs  have  seen  a  drama-c  rise  in  rental  numbers,  some  by  over  200%.   • The  boroughs  where  most  increase  is  seen  are  those  on  the  outskirts  of  central  London  in  areas  such  as   Barking  and  Dagenham  and  Greenwich,  the  study  from  agents  Stru[  &  Parker  shows.  For  example,  between   2001  and  2011  Barking  has  seen  a  230%  increase  and  Tower  Hamlets  a  150%  rise.   • Whilst  these  areas  have  soaring  increases  tradi-onally  established  areas  in  prime  central  London  such  as   Hammersmith  and  Fulham  as  well  as  Kensington  and  Chelsea  have  also  seen  increases  of  between  30  to  60%.   Rental Market
  21. 21. We  know  the  macroeconomic  environment  of  2013,  because  it  promises  to  be  a  con-nua-on  of   2012.  The  government  will  con-nue  with  its  deep  cuts  in  public  spending,  the  banks  will  remain   cau-ous  in  their  lending,  under  pressure  from  regulatory  commitments,  and  increasing  nega-ve   equity  in  the  housing  market  will  con-nue  to  hurt  consumer  sen-ment.   That  said  a  be[er  insight  is  required  when  purchasing  a  house,  as  house  purchasing  has  become   more  complicated  due  to  the  issues  above.   Pinstat  will  assist  with  helping  consumers  make  a  sound  decision  by  providing  them  with  the   right  up  to    sta-s-cal  data  and  informa-on  for  the  area  of  purchase/search.  This  would  include   insurance  risks  area,  history  of  purchase,  development,  travel  etc.   Pinstat  also  has  a  feature  which  will  tell  you  the  popular  mortgage  lender  for  the  region  you  are   searching  in,  ensuring  that  you  get  be[er  rates.      

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