ICT Planning in Regional Victoria

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The University of Ballarat’s Centre for eCommerce and Communications (CeCC) and Lateral Plains were engaged by the Central Highlands Mayors and CEOs Forum to coordinate the Central Highlands ICT Study.

The study builds upon and is integrated with the Ballarat ICT 2030 and the Moorabool Community Broadband and Telecommunications Strategy.

The objectives of the study included:
 Mapping current ICT adoption levels and service satisfaction
 Identifying areas of pent up demand for ICT services
 In the light of the study findings, examining the consequences for the Central Highlands region and the state of Victoria
 Recommending actions to overcome the issues and identifying areas of opportunity for residents and businesses that can be addressed.

The study was completed in the period between March and November 2010.

Published in: Technology, Business
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ICT Planning in Regional Victoria

  1. 1. Regional ICT Planning 8 November 2010
  2. 2. Presentation overview • Update on the Grampians Region Technology Audit and Study – Activities and communications – Research outputs – Mapping – Case studies and collaboration models • Victorian approach to regional ICT planning – Potential to extend research tools and data collection approaches • Achieve the fastest possible rollout of the NBN • Foster innovative use and application of ICT
  3. 3. Coordinated regional and local planning • Grampians Region Strategic Plan – Grampians Region Technology Audit and Study • Central Highlands ICT Study • Wimmera Southern Mallee ICT Study www.cecc.com.au/ch_ict_study • Moorabool Regional Broadband and Telecommunications Strategy www.moorabool.com.au • Ballarat ICT 2030 Strategy www.ballaratict.com.au/2030
  4. 4. Information and knowledge management www.cecc.com.au > Research > ICT Studies
  5. 5. Research objectives • Gather ICT related data from a regional level • Map ICT adoption levels and service satisfaction • Identify areas of pent up demand for ICT services • Considering the aspirations and intentions of local government, residents, businesses and other stakeholders • Identify areas of potential opportunity • Recommend actions
  6. 6. Project activities and communications • Media coverage – Profiling regional readiness for high speed broadband – Wimmera Mail Times, Ararat Advertiser, Ballarat Courier and ABC Radio – 7.30 Report – ‘Broadband Hangs in the Balance’ – David Ryan, GRHA • Stakeholder consultation – Department of Broadband Communications and the Digital Economy – NBN Co – State Government – RDA Grampians – Central Highlands Mayors and CEOs – LGA briefings • Regular project updates – Able to access online or PDF versions
  7. 7. Project updates Publish online at www.cecc.com.au
  8. 8. Survey responses Examples from Central Highlands ICT Study (525 responses)
  9. 9. 0% 2% 14% 23% 30% 23% 6% 2% 0.00% 5.00% 10.00% 15.00% 20.00% 25.00% 30.00% 35.00% Under 15 years 15 - 24 25 - 34 35 - 44 45 - 54 55 - 64 65 - 74 75 years and over Age (n=525) 1% 4% 4% 8% 11% 15% 15% 42% 0% 5% 10% 15% 20% 25% 30% 35% 40% 45% Central Goldfields Shire Golden Plains Shire City of Ballarat Hepburn Shire Pyrenees Shire Northern Grampians Shire Ararat Rural City Moorabool Shire LGA (n=525)
  10. 10. 11% 29% 36% 47% 54% 68% 75% 89% 89% 71% 64% 53% 46% 32% 25% 11% Other Online sales Research on competitors Online procurement Client support Providing information about your products/services Research on products/services Email Use of internet services at work (n=270) No answer Never (1) Rarely (2) Sometimes (3) Often (4) Very often (5) 2% 15% 23% 25% 33% 98% 85% 77% 75% 67% Other Video conferencing Social networking Internet telephone Instant messaging Use of ICT services at work (n=270) No answer Never (1) Rarely (2) Sometimes (3) Often (4) Very often (5)
  11. 11. 2% 3% 3% 9% 13% 89% Tram Bicycle Bus Train Walk Car Transport normally used to commute (n=409) No Yes 41% 30% 18% 7% 3% 2% 0% 0% 5% 10% 15% 20% 25% 30% 35% 40% 45% 1 hour or less 2 - 5 hours 6 - 10 hours 11 - 15 hours 16 - 20 hours 20 or more hours No answer Average hours spent commuting per week (n=429)
  12. 12. 3% 16% 23% 23% 33% 2% 0% 5% 10% 15% 20% 25% 30% 35% Excellent Very Good Good Fair Poor Unsure Quality of mobile phone coverage (n=304) 2% 1% 8% 8% 13% 17% 29% 54% Other Wireless - WiMax Wireless - commercial WiFi Dial up Shared connection with work/university/school Satellite Wireless - 3G ADSL Type of internet access (n=520) No Yes
  13. 13. 1% 8% 21% 27% 14% 13% 5% 2% 8% 0% 5% 10% 15% 20% 25% 30% Less than $15 $15 - $29 $30 - $44 $45 - $59 $60 - $74 $75 - $99 $100 - $149 More than $150 Unsure Monthly cost of internet service (n=520)
  14. 14. Central Highlands ICT study 7% 43% 56% 66% 84% 88% 99% 57% 44% 34% 16% 12% Other Increasing ease of use Better supporting mobility Enhancing safety and security Reducing the cost of access Better and faster broadband The most important or pressing issues about the internet (n=525) No answer Strongly disagree (1) Disagree (2) Neither agree nor disagree (3) Agree (4) Strongly agree (5)
  15. 15. Mapping • Business and resident survey feedback on telecommunications and ICT • Existing telecommunications infrastructure • Current broadband coverage • Regional ISP Providers • NBN coverage – Bacchus Marsh NBN Stage 2 release site area – Australia NBN initial, NBN fibre, NBN wireless
  16. 16. Case studies Writing up case studies including: • A public internet access site in a small Wimmera township • Bannockburn Chamber of Commerce • Bannockburn Primary School • Cave Hill Creek Camp • Central Highlands Agribusiness Forum • Creswick Post Office • Dulkeith Computer Services • Horsham Colour • Luv-a-duck • Montemedia • Phunkemedia • Ramirez Farming • Virtually Yours
  17. 17. Collaboration models • Document regional readiness for utilising broadband communications in areas including: – Agribusiness – Health – Education • Describe model for ongoing: – Regional ICT collaboration – Advocacy
  18. 18. Positioning Victoria • ICT is a fundamental driver for long term change – What approaches to ICT planning can be shared? – How can communities identify ICT priorities based on their unique regional needs, attributes and assets? – What tools and approaches might assist in increasing readiness for broadband communications and effective use? – What partnerships can be forged to leverage ICT regionally/locally?
  19. 19. RDA Victoria
  20. 20. Build a regional knowledge base
  21. 21. Develop evidence base for local advocacy Northern Grampians Shire response summary
  22. 22. Develop evidence base for local advocacy Internet cost (1= $150 per month - 5 = $15 per month)
  23. 23. Develop evidence base for local advocacy Internet speed rating (5 = excellent/very high - 1 = poor/very low)
  24. 24. Develop evidence base for local advocacy Mobile quality (5 = excellent/very high - 1 = poor/very low)
  25. 25. Share knowledge about the NBN
  26. 26. NBN 1st and 2nd Stage release sites
  27. 27. Gather information to support NBN Co • Work with NBN Co and others to identify planning information requirements and gaps • Liaise with RDAs and LGAs so they can be informed about the type of data that would be beneficial • Provide services to support the contribution of data from multiple custodians • Map outputs on a local, regional and statewide basis • Develop a knowledge base that potentially supports a more rapid rollout of the NBN in Victoria
  28. 28. Example of NBN data requirements • Demographic data (more current than ABS) • Location of commercial, industrial precincts • Growth corridors • Greenfield sites • Environmental and heritage overlays • Areas currently poorly serviced by existing broadband • Govt properties (Local, State and Federal) • Educational and Health facilities • Barriers to construction (rivers, highways, cliffs) • Knowledge of existing infrastructure (exchanges, RIM & HFC) • Infrastructure programs (significant LGA civil works and or other planned developments
  29. 29. Coordinate Regional ICT planning • Confirm State Government and Victorian RDA Committee support for coordinated regional ICT planning • Establish a Steering Committee to oversee research and engagement activities • Extend the research tools and approaches piloted in the Grampians • Support RDA Committees in leading research and engagement with LGAs and communities • Build a regional knowledge base, support local advocacy, assist the NBN rollout and inform strategic planning
  30. 30. Further information Helen Thompson Centre Director University of Ballarat Phone: 03 5327 9418 Email: h.thompson@ballarat.edu.au George Fong Lateral Plains Phone: 03 5335 2243 Email: george@lateralplains.com

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