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The Millennials R Coming

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Introduction to understanding Millennials reactions Massive Open Online Courses (MOOCs) through data science and sentiment analysis.

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The Millennials R Coming

  1. 1. HEATHER SHAPIRO TECHNICAL EVANGELIST, MICROSOFT @microheather The Millennials R Coming
  2. 2. What will we cover? •Introduction to data science using R •Sentiment analysis •Case Study about Millennials and Massive Open Online Courses HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather
  3. 3. HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather
  4. 4. @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather
  5. 5. @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather
  6. 6. @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather
  7. 7. MILLENNIALSBorn between the early 1980s to the early 2000s. HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather 80s 90s 00s
  8. 8. @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather MASSIVE OPEN ONLINE COURES ( MOOCS )
  9. 9. @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather
  10. 10. @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather MOTIVATION FOR STUDENTS
  11. 11. @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather CERTIFICATES
  12. 12. @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather HOBBIES
  13. 13. @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather HOBBIES
  14. 14. @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather HOBBIES
  15. 15. @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather JOBS
  16. 16. @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather RELEARN MATERIAL
  17. 17. @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather BARRIERS FOR STUDENTS
  18. 18. @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather BAD EXPERIENCE
  19. 19. @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather
  20. 20. @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather CERTIFICATES
  21. 21. @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather ONLINE FORMAT
  22. 22. @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather CASE STUDY Duke University
  23. 23. WHO WHAT 36 students from two Coursera courses Interviews conducted over Skype Interviews transcribed using castingwords.com HOW @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather
  24. 24. • Load modules • Get transcripts • Build Word Clouds • Get sentiment • Manipulate and analyze data • Run regressions • Visualize  @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather Steps Taken
  25. 25. @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather
  26. 26. @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather Sentiment Breakdown
  27. 27. @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather Demographic Breakdown
  28. 28. @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather Demographic Breakdown
  29. 29. @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather Demographic Breakdown
  30. 30. @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather Demographic Breakdown
  31. 31. @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather Demographic Breakdown
  32. 32. @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather Demographic Breakdown
  33. 33. @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather Regression Coefficients
  34. 34. @microheatherHEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather QUALITATIVE ANALYSIS
  35. 35. @microheatherHEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather
  36. 36. @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather
  37. 37. @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather
  38. 38. @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather
  39. 39. @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather
  40. 40. @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather
  41. 41. What did we cover? •Introduction to the R statistical language •Sentiment analysis •Quantitative analysis is hard •NVivo •Millennials are hard to understand. HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather
  42. 42. • My blog  www.Microheather.com • My github: www.github.com/heatherbshapiro • Data Sets: data.gov • Data Science VM in Azure - http://aka.ms/datasciencevm • Azure Machine Learning • Channel9 and MVA HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather RESOURCES
  43. 43. • Email: hshapiro@Microsoft.com • Twitter @microheather HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather CONTACT ME
  44. 44. HEATHER SHAPIRO | TECHNICAL EVANGELIST, MICROSOFT @microheather THANKS!

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