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SPTechCon Austin 2017 - Without Change, There Would Be No Butterflies: 4 Steps to Business Transformation (Change Management)

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Consumers expect a new relationship with businesses, which means internal teams need a new way to work – one enabling them to access information quickly and collaborate rapidly on any device at any time.
Business transformation is at the heart of every business especially inside everyday processes and driving innovation with purchased productivity tools.
The good news is many companies are turning to Microsoft SharePoint and Office 365. The bad news is adoption is sorely lacking. The culprit? Change management. Recent studies find more than half of companies point to poor change management as the top reason for their SharePoint deployments failing.
Join Heather Newman, Co-Founder, Chief Evangelist and Chief Marketing Officer of Content Panda, as she uses real-world use cases to provide you the blueprint for a successful change management project:

Planning and sponsorship
Awareness
Learning
Readiness and adoption
You’ll leave this session with a clear understanding of the pitfalls to avoid and proven tips to jumpstart business transformation and how to implement with your change management initiative for your Office 365 and SharePoint platforms.

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SPTechCon Austin 2017 - Without Change, There Would Be No Butterflies: 4 Steps to Business Transformation (Change Management)

  1. 1. Without Change, There Would Be No Butterflies: 4 Steps to Business Transformation Heather Newman Evangelist and Chief Marketing Officer, Content Panda
  2. 2. Tweet this Talk @heddanewman @contentpanda @SPSNashville #SPSNashville https://medium.com/@heddanewman Heather Newman
  3. 3. IMPROVEIT! BOOK - ESSAYS ON SHAREPOINT ANALYTICS & ADOPTION The paperback and Kindle editions are available on Amazon. The free eBook is available here: http://www.improveit.how PhotocreditBingImages
  4. 4. Women in SharePoint @speakingwithwit @WomeninSP Facebook & Twitter
  5. 5. Information Is Your Most Important Asset. Learn the Skills to Manage It.
  6. 6. Adopt a Panda Enter to win a World Wildlife Fund Adopt a Panda Kit (Value $55 USD) Soft plush version of your adopted animal 5" x 7" formal adoption certificate 5" x 7" full-color photo of your species Species spotlight card, full of fascinating information about the animal Shipped to you post-event
  7. 7. The Pot Roast Story
  8. 8. The only thing that is constant is change. -Heraclitus “You never really understand a person until you consider things from his point of view…Until you climb inside of his skin and walk around in it.” —Harper Lee, To Kill a Mockingbird “The single biggest act of bravery or madness anyone can do is the act of change.” ― Matt Haig, The Humans
  9. 9. However, people HATE change. Actually they don’t hate change, they hate fake or not thought out change.
  10. 10. The fact is that businesses do not have emotion. Products do not have emotion. Humans do. Humans want to feel something. And humans make mistakes.
  11. 11. Steps for Successful Change Management 1. Planning and sponsorship 2. Awareness 3. Learning 4. Readiness and adoption
  12. 12. Executive Sponsors Business Case Behavior Changes Success Criteria Planning and Awareness
  13. 13. Serves as a role model Articulate value proposition Issue future company-wide announcements and updates Executive Support
  14. 14. Business Cases Set the stage Explain the why Define your goals
  15. 15. Define Behavior Changes Be specific Call out the elephants What are the actions
  16. 16. Establish Success Criteria What should be measured How you’ll collect Be ready to pivot - agility
  17. 17. Inspire new behaviors Plan communication tactics Mobilize SharePoint champions Open feedback channels Awareness
  18. 18. Focus communications Lead with essential scenarios Tasks to learn Inspire New Behaviors
  19. 19. Plan Communication Tactics Create a set of plans Target audiences Diversify with multiple touch points
  20. 20. Mobilize Your Champions Innovators Early Adopters Early Majority Late Majority Laggards
  21. 21. Open Feedback Channels Offer a feedback forum Create a survey Weekly meetings to adjust
  22. 22. Know your audience Sketch out a training schedule Deliver training Open feedback channels Learning
  23. 23. Who What Where When How Why Know Your Audience
  24. 24. Sketch Out a Training Schedule Create a schedule Understand budget Set up the phases
  25. 25. Deliver Training Show the how to Long term plan Multiple methods
  26. 26. Open Training Feedback Channels Set up beforehand Internal online group Build community & peer groups
  27. 27. Provide ongoing support Access user satisfaction Measure usage and adoption Adoption
  28. 28. Create an end user adoption campaign Establish an automated system Schedule out a check-in Provide On-Going Support
  29. 29. Access User Satisfaction User satisfaction surveys Regularly schedule meetings Gamify the data collection
  30. 30. Measure usage and adoption How do they use it Have they adopted it Decide on reporting cadence
  31. 31. http://info.contentpanda.com/implement-change- management-with-sharepoint-ebook- download?utm_campaign=blog&utm_medium=Dow nload%20eBook&utm_source=Change%20Managem ent%20eBook%2012%2F19%2F16 Content Panda for SharePoint Change Management This white paper introduces Content Panda for SharePoint. Learn about our company and our technology as well as how to accelerate change management for SharePoint and your business.
  32. 32. https://medium.com/@heddanewma n/change-when-you-fall-do-you- cry-or-laugh-f52f1453c409 Change — When you fall do you cry or laugh?
  33. 33. Heather Newman CMO, Co-Founder, Maven, Speaker Heather.newman@contentpanda.com Medium: https://medium.com/@heddanewman Marketing Blog: www.creativemaven.com/blog Twitter & Instagram: @heddanewman

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