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Without Change, There Would Be No Butterflies:
4 Steps to Business Transformation
Heather Newman
Evangelist and Chief Mark...
Tweet this Talk @heddanewman @contentpanda @SPSNashville
#SPSNashville
https://medium.com/@heddanewman
Heather Newman
IMPROVEIT! BOOK - ESSAYS ON SHAREPOINT
ANALYTICS & ADOPTION
The paperback and Kindle
editions are available on Amazon.
The...
Women in SharePoint
@speakingwithwit
@WomeninSP
Facebook & Twitter
Information Is
Your Most
Important
Asset. Learn
the Skills to
Manage It.
Adopt a Panda
Enter to win a
World Wildlife Fund
Adopt a Panda Kit
(Value $55 USD)
Soft plush version of your adopted anim...
The Pot Roast Story
The only thing that is constant is change.
-Heraclitus
“You never really understand a person until you
consider things fro...
However, people HATE change.
Actually they don’t hate change, they
hate fake or not thought out change.
The fact is that businesses do not have emotion.
Products do not have emotion. Humans do.
Humans want to feel something.
A...
Steps for Successful Change Management
1. Planning and sponsorship
2. Awareness
3. Learning
4. Readiness and adoption
Executive Sponsors
Business Case
Behavior Changes
Success Criteria
Planning and Awareness
Serves as a role model
Articulate value proposition
Issue future company-wide
announcements and
updates
Executive Support
Business Cases
Set the stage
Explain the why
Define your goals
Define Behavior
Changes
Be specific
Call out the elephants
What are the actions
Establish Success
Criteria
What should be
measured
How you’ll collect
Be ready to pivot - agility
Inspire new behaviors
Plan communication tactics
Mobilize SharePoint champions
Open feedback channels
Awareness
Focus communications
Lead with essential scenarios
Tasks to learn
Inspire New
Behaviors
Plan Communication
Tactics
Create a set of plans
Target audiences
Diversify with multiple
touch points
Mobilize Your
Champions
Innovators
Early Adopters
Early Majority
Late Majority
Laggards
Open Feedback
Channels
Offer a feedback forum
Create a survey
Weekly meetings to
adjust
Know your audience
Sketch out a training schedule
Deliver training
Open feedback channels
Learning
Who
What
Where
When
How
Why
Know Your
Audience
Sketch Out a Training
Schedule
Create a schedule
Understand budget
Set up the phases
Deliver Training
Show the how to
Long term plan
Multiple methods
Open Training
Feedback Channels
Set up beforehand
Internal online group
Build community & peer
groups
Provide ongoing support
Access user satisfaction
Measure usage and
adoption
Adoption
Create an end user
adoption campaign
Establish an automated
system
Schedule out a check-in
Provide On-Going
Support
Access User
Satisfaction
User satisfaction surveys
Regularly schedule meetings
Gamify the data collection
Measure usage and
adoption
How do they use it
Have they adopted it
Decide on reporting
cadence
http://info.contentpanda.com/implement-change-
management-with-sharepoint-ebook-
download?utm_campaign=blog&utm_medium=Dow...
https://medium.com/@heddanewma
n/change-when-you-fall-do-you-
cry-or-laugh-f52f1453c409
Change — When you fall
do you cry ...
Heather Newman
CMO, Co-Founder, Maven, Speaker
Heather.newman@contentpanda.com
Medium: https://medium.com/@heddanewman
Mar...
SPTechCon Austin 2017 - Without Change, There Would Be No Butterflies: 4 Steps to Business Transformation (Change Management)
SPTechCon Austin 2017 - Without Change, There Would Be No Butterflies: 4 Steps to Business Transformation (Change Management)
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SPTechCon Austin 2017 - Without Change, There Would Be No Butterflies: 4 Steps to Business Transformation (Change Management)

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Consumers expect a new relationship with businesses, which means internal teams need a new way to work – one enabling them to access information quickly and collaborate rapidly on any device at any time.
Business transformation is at the heart of every business especially inside everyday processes and driving innovation with purchased productivity tools.
The good news is many companies are turning to Microsoft SharePoint and Office 365. The bad news is adoption is sorely lacking. The culprit? Change management. Recent studies find more than half of companies point to poor change management as the top reason for their SharePoint deployments failing.
Join Heather Newman, Co-Founder, Chief Evangelist and Chief Marketing Officer of Content Panda, as she uses real-world use cases to provide you the blueprint for a successful change management project:

Planning and sponsorship
Awareness
Learning
Readiness and adoption
You’ll leave this session with a clear understanding of the pitfalls to avoid and proven tips to jumpstart business transformation and how to implement with your change management initiative for your Office 365 and SharePoint platforms.

Published in: Business
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SPTechCon Austin 2017 - Without Change, There Would Be No Butterflies: 4 Steps to Business Transformation (Change Management)

  1. 1. Without Change, There Would Be No Butterflies: 4 Steps to Business Transformation Heather Newman Evangelist and Chief Marketing Officer, Content Panda
  2. 2. Tweet this Talk @heddanewman @contentpanda @SPSNashville #SPSNashville https://medium.com/@heddanewman Heather Newman
  3. 3. IMPROVEIT! BOOK - ESSAYS ON SHAREPOINT ANALYTICS & ADOPTION The paperback and Kindle editions are available on Amazon. The free eBook is available here: http://www.improveit.how PhotocreditBingImages
  4. 4. Women in SharePoint @speakingwithwit @WomeninSP Facebook & Twitter
  5. 5. Information Is Your Most Important Asset. Learn the Skills to Manage It.
  6. 6. Adopt a Panda Enter to win a World Wildlife Fund Adopt a Panda Kit (Value $55 USD) Soft plush version of your adopted animal 5" x 7" formal adoption certificate 5" x 7" full-color photo of your species Species spotlight card, full of fascinating information about the animal Shipped to you post-event
  7. 7. The Pot Roast Story
  8. 8. The only thing that is constant is change. -Heraclitus “You never really understand a person until you consider things from his point of view…Until you climb inside of his skin and walk around in it.” —Harper Lee, To Kill a Mockingbird “The single biggest act of bravery or madness anyone can do is the act of change.” ― Matt Haig, The Humans
  9. 9. However, people HATE change. Actually they don’t hate change, they hate fake or not thought out change.
  10. 10. The fact is that businesses do not have emotion. Products do not have emotion. Humans do. Humans want to feel something. And humans make mistakes.
  11. 11. Steps for Successful Change Management 1. Planning and sponsorship 2. Awareness 3. Learning 4. Readiness and adoption
  12. 12. Executive Sponsors Business Case Behavior Changes Success Criteria Planning and Awareness
  13. 13. Serves as a role model Articulate value proposition Issue future company-wide announcements and updates Executive Support
  14. 14. Business Cases Set the stage Explain the why Define your goals
  15. 15. Define Behavior Changes Be specific Call out the elephants What are the actions
  16. 16. Establish Success Criteria What should be measured How you’ll collect Be ready to pivot - agility
  17. 17. Inspire new behaviors Plan communication tactics Mobilize SharePoint champions Open feedback channels Awareness
  18. 18. Focus communications Lead with essential scenarios Tasks to learn Inspire New Behaviors
  19. 19. Plan Communication Tactics Create a set of plans Target audiences Diversify with multiple touch points
  20. 20. Mobilize Your Champions Innovators Early Adopters Early Majority Late Majority Laggards
  21. 21. Open Feedback Channels Offer a feedback forum Create a survey Weekly meetings to adjust
  22. 22. Know your audience Sketch out a training schedule Deliver training Open feedback channels Learning
  23. 23. Who What Where When How Why Know Your Audience
  24. 24. Sketch Out a Training Schedule Create a schedule Understand budget Set up the phases
  25. 25. Deliver Training Show the how to Long term plan Multiple methods
  26. 26. Open Training Feedback Channels Set up beforehand Internal online group Build community & peer groups
  27. 27. Provide ongoing support Access user satisfaction Measure usage and adoption Adoption
  28. 28. Create an end user adoption campaign Establish an automated system Schedule out a check-in Provide On-Going Support
  29. 29. Access User Satisfaction User satisfaction surveys Regularly schedule meetings Gamify the data collection
  30. 30. Measure usage and adoption How do they use it Have they adopted it Decide on reporting cadence
  31. 31. http://info.contentpanda.com/implement-change- management-with-sharepoint-ebook- download?utm_campaign=blog&utm_medium=Dow nload%20eBook&utm_source=Change%20Managem ent%20eBook%2012%2F19%2F16 Content Panda for SharePoint Change Management This white paper introduces Content Panda for SharePoint. Learn about our company and our technology as well as how to accelerate change management for SharePoint and your business.
  32. 32. https://medium.com/@heddanewma n/change-when-you-fall-do-you- cry-or-laugh-f52f1453c409 Change — When you fall do you cry or laugh?
  33. 33. Heather Newman CMO, Co-Founder, Maven, Speaker Heather.newman@contentpanda.com Medium: https://medium.com/@heddanewman Marketing Blog: www.creativemaven.com/blog Twitter & Instagram: @heddanewman

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