MetroQuest Survey Results
June 2014
Heartland 2050 is an unprecedented
regional visioning project that will
help define what kind of region we
want to be in 4...
People
THE HUMAN ASPECT
How can we maintain and
enhance the quality of life for
the people of our region, who
are our most...
1,877 Unique Visits
894 Complete Surveys
Data
48%No Data
52%
51%49%
Male Female
0
20
40
60
80
100
120
140
Under 20 20-29 30-39 40 -49 50-59 60-69 70-79 80 and
over
11%
3% 5%
1% 1% 2% 4%
82%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
Bellevue, 2.0%
Gretna, 1.3%
Papillion, 2.9%
Plattsmouth,
2.2%
Wahoo, 2.6%
Omaha, 76.3%
Bellevue, 4.0%
La Vista, 1.3%
Miila...
51%
Carson
3%
Crrescent
7%
Emerson
3%
Glenwood
7%
Malvern
7%
Minden
5%
Mo Valley
3%
Neola
7%
Pisgah
3%
Shelby
2%
Woodbine
...
0
50
100
150
200
250
300
350
400
0
50
100
150
200
250
300
350
400
450
Rank Priority Score
1 Efficient use of tax dollars 2.51
2 Active transportation 2.78
3 Equitable access to jobs 2.88
4 Hea...
1.65
2.87
4.06 4.19
0.00
0.50
1.00
1.50
2.00
2.50
3.00
3.50
4.00
4.50
People
THE HUMAN ASPECT
How can we maintain and
enhance the quality of life for
the people of our region, who
are our most...
Strategy Topic
1 Make the Omaha-Council Bluffs
region a place that attracts and
retains young talent and new
business.
Peo...
Strategy Topic
6 Improve transit to link hospitals,
universities, major employers and
strengthen connections between
parts...
Strategy Topic
11 Commit to provide a wide range of
housing types affordable to
residents
Places
12 Shift funding sources ...
• People see a strong economy as the biggest contributor to
quality of life.
• Residents feel positive about the local eco...
• People are concerned about inequality, and see it as a
potential threat to quality of life. Behind taxes and crime,
ineq...
• Residents want their communities to support healthy and
active living. They see “having places within walking
distance” ...
• Overall, people are very satisfied with the quality of
education in the region.
• People want to maximize educational op...
• Although the outlook is positive, reducing crime is an
important priority for the future of the region.
• People want to...
• People want an inclusive community and more
opportunities for residents to be actively involved.
• People want to see th...
• Residents view strong neighborhoods as a major
contributor to quality of life.
• Mixed use housing is the type of housin...
• Most people preferred growth strategies that strengthen
and improve existing areas, rather than developing new
areas. Th...
• Many are concerned that continued outward expansion is
financially unsustainable and investments should be made
in maint...
• Many people want to see an end to sprawling growth on the
edges of the region. Other people are concerned about too
much...
• People value public transit and believe it is an important
regional investment. They want other options for getting
arou...
• People see investment in infrastructure as the greatest
benefit to the region’s economy.
• People have a wide variety of...
• People have a strong desire for more bike facilities. Safety
is a major concern.
• Many people are concerned about clima...
• People see the transportation sector as a major part of the
region’s economy, and stakeholders see it continuing to
have...
• People strongly support regional investments in renewable
sources of energy.
• People believe technology and broadband a...
• Agriculture has been and will continue to be a major component
of the region’s economy.
• People want to be able to eat ...
• People place flood protection relatively low on the
priorities relative to other options.
• People preferred limiting de...
• People place access to nature relatively low on the
priorities relative to other options.
• People are generally satisfi...
• People strongly support regional investments in renewable
sources of energy, including wind, ethanol and solar. It was
t...
Heartland
Regional
Vision
Vision
Strategies
Vision
Goals
Public &
Stakeholder
Input
• Workshops
• SWOT
• Interviews
• Valu...
Shape Our Region- Survey Findings
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Shape Our Region- Survey Findings

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This presentation summarizes the findings from the Heartland 2050 Shape Our Region survey.

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Shape Our Region- Survey Findings

  1. 1. MetroQuest Survey Results June 2014
  2. 2. Heartland 2050 is an unprecedented regional visioning project that will help define what kind of region we want to be in 40 years.
  3. 3. People THE HUMAN ASPECT How can we maintain and enhance the quality of life for the people of our region, who are our most important asset? Places OUR PHYSICAL STRUCTURES The “stuff” from which our towns and cities are made – homes and buildings, streets and sidewalks, bridges, power and water utilities – all make up the built environment of our region. Resources THE NATURAL ENVIRONMENT The air we breathe, the land, and fresh water sources affect our overall health and the physical landscape.
  4. 4. 1,877 Unique Visits 894 Complete Surveys Data 48%No Data 52%
  5. 5. 51%49% Male Female
  6. 6. 0 20 40 60 80 100 120 140 Under 20 20-29 30-39 40 -49 50-59 60-69 70-79 80 and over
  7. 7. 11% 3% 5% 1% 1% 2% 4% 82% 0% 10% 20% 30% 40% 50% 60% 70% 80% 90%
  8. 8. Bellevue, 2.0% Gretna, 1.3% Papillion, 2.9% Plattsmouth, 2.2% Wahoo, 2.6% Omaha, 76.3% Bellevue, 4.0% La Vista, 1.3% Miilard, 1.8% Ashland 0.2% Bennington 0.4% Blair 0.9% Ceresco 0.2% Elkhorn 0.9% Calhoun 0.2% Fremont 0.2% Hooper 0.2% Ithaca 0.2% Louiseville 0.2% Springfield 0.2% Leshara 0.4% Valparaiso 0.2% Firth 0.2% Murray 0.2% Nebraska City 0.2% Union 0.2% Lincoln 0.2% Under 1% of total
  9. 9. 51% Carson 3% Crrescent 7% Emerson 3% Glenwood 7% Malvern 7% Minden 5% Mo Valley 3% Neola 7% Pisgah 3% Shelby 2% Woodbine 2% Council Bluffs
  10. 10. 0 50 100 150 200 250 300 350 400
  11. 11. 0 50 100 150 200 250 300 350 400 450
  12. 12. Rank Priority Score 1 Efficient use of tax dollars 2.51 2 Active transportation 2.78 3 Equitable access to jobs 2.88 4 Healthy places 2.91 5 Water and energy efficiency 2.93 6 Convenient daily destinations 3.10 7 Balanced housing 3.16 8 Flood protection 3.17 9 Access to nature 3.19 10 Time spent driving 3.24
  13. 13. 1.65 2.87 4.06 4.19 0.00 0.50 1.00 1.50 2.00 2.50 3.00 3.50 4.00 4.50
  14. 14. People THE HUMAN ASPECT How can we maintain and enhance the quality of life for the people of our region, who are our most important asset? Places OUR PHYSICAL STRUCTURES The “stuff” from which our towns and cities are made – homes and buildings, streets and sidewalks, bridges, power and water utilities – all make up the built environment of our region. Resources THE NATURAL ENVIRONMENT The air we breathe, the land, and fresh water sources affect our overall health and the physical landscape. •
  15. 15. Strategy Topic 1 Make the Omaha-Council Bluffs region a place that attracts and retains young talent and new business. People 2 Invest in renewable sources of energy. Resources 3 Make it easier to get around by walking, biking and transit Places 4 Work to reduce crime and alleviate poverty. People 5 Promote development on vacant and underutilized land in existing cities and towns Places
  16. 16. Strategy Topic 6 Improve transit to link hospitals, universities, major employers and strengthen connections between parts of the region Places 7 Create a regional park and trail system to improve access to recreation and natural areas Resources 8 Provide opportunities for the growing Latino and immigrant communities in our region People 9 Maintain water quality through protecting water sources and expanding our regional water system Resources 10 Expand existing universities and focus on urban technical centers around research institutions People
  17. 17. Strategy Topic 11 Commit to provide a wide range of housing types affordable to residents Places 12 Shift funding sources to reduce property tax burden Resources 13 Maintain and preserve agricultural lands and rural lifestyle Resources 14 Focus transportation spending on creating new roads and maintaining existing ones Places 15 Expand levees and limit growth in flood-prone areas to reduce damage and protect wildlife and habitat. Resources
  18. 18. • People see a strong economy as the biggest contributor to quality of life. • Residents feel positive about the local economy, with over half believing the economy is improving. • People want to see strong job growth in the region, with a focus on quality jobs. New and emerging fields should be supported, as well as advancing the region’s strong sectors, including infrastructure, transportation, agriculture and food processing, aeronautics, and finance. • New jobs should be accessible by transit, especially for people with lower incomes. • People want to see investment and revitalization in North Omaha and other central Omaha neighborhoods. • People want to see job growth, particularly manufacturing, in disadvantaged areas – and they want jobs that are accessible to neighborhood residents.
  19. 19. • People are concerned about inequality, and see it as a potential threat to quality of life. Behind taxes and crime, inequality was the third highest ranked concern. • Low cost of living or affordability is the leading positive aspect of living in the region. • Despite the region’s affordability, there are areas of racially concentrated poverty and marginalization.
  20. 20. • Residents want their communities to support healthy and active living. They see “having places within walking distance” as a major contributor to the health of the region. • People want to make it easier to walk and bike to nearby destinations such as school, parks, restaurants, shopping and entertainment. • People want increased access to quality health care close to where they live.
  21. 21. • Overall, people are very satisfied with the quality of education in the region. • People want to maximize educational opportunities for all people, and to make education accessible as the region becomes more diverse. • People want to see a focus on higher education that includes workforce training and vocational skills, in addition to college/university education.
  22. 22. • Although the outlook is positive, reducing crime is an important priority for the future of the region. • People want to feel safe and secure. • People are very concerned about the level of crime, and many see it as a major threat to quality of life.
  23. 23. • People want an inclusive community and more opportunities for residents to be actively involved. • People want to see the region retain and attract well- educated, well-trained young adults.
  24. 24. • Residents view strong neighborhoods as a major contributor to quality of life. • Mixed use housing is the type of housing needed most, even though not everyone can see themselves living in that type of home. • People want to have choices in where and how they live. This includes urban, suburban and rural options. • People have a strong desire for a wide range of housing options, including more dense urban types, and maintaining the supply of suburban and rural single-family housing. • It should be convenient to walk or bike to neighborhood stores, businesses, and schools.
  25. 25. • Most people preferred growth strategies that strengthen and improve existing areas, rather than developing new areas. This includes small towns and suburban cities, in addition to the Omaha/Council Bluffs central city. • People have a very strong preference for infill strategies over development of new areas, and this was strongest among young people. • Residents want jobs and shopping located close to where they live. • Nearly all believe that having a plan for regional growth is important, and most feel the Heartland region is doing a good or excellent job preparing for growth.
  26. 26. • Many are concerned that continued outward expansion is financially unsustainable and investments should be made in maintenance for existing areas. • Some are concerned that increased development will push up housing costs and make the cost of living unaffordable, which is one of the things people value most about the region. • Most people prefer investments on infill and vacant properties to developing new areas.
  27. 27. • Many people want to see an end to sprawling growth on the edges of the region. Other people are concerned about too much regulation, and a loss of the freedom of choice. • People want to know that their taxes are being used wisely and efficiently. • People have a good degree of trust in local government to make good decisions about how the region grows.
  28. 28. • People value public transit and believe it is an important regional investment. They want other options for getting around that allow them to be less car-dependent. • Most people believe the level of spending should stay the same or increase only somewhat. • Many people are concerned about climate change and see transit as a way to reduce our carbon footprint. • People want to see expanded routes for existing bus service and are interested in new forms of transit. • People would use transit more often if transit stops were closer to where they lived and wanted to go, and if there were other options besides the bus. • Regional connections are important, to connect people to places beyond the central city.
  29. 29. • People see investment in infrastructure as the greatest benefit to the region’s economy. • People have a wide variety of views about how transportation funding should be split between roads and public transit. • Many favor the maintenance of existing roads and highways over construction of new facilities. • People do not have a major concern about congestion or wasted time spent in traffic, as the region currently enjoys short commute times.
  30. 30. • People have a strong desire for more bike facilities. Safety is a major concern. • Many people are concerned about climate change and see walking and biking as a way to reduce our carbon footprint. • People view walkable districts and neighborhoods as an important way to support health. • People are interested in walking and biking as a way to get around and as a recreational activity.
  31. 31. • People see the transportation sector as a major part of the region’s economy, and stakeholders see it continuing to have a prominent role well into the future. • New sites for industrial development need access to rail, freight and air transportation.
  32. 32. • People strongly support regional investments in renewable sources of energy. • People believe technology and broadband access are very important for economic growth and competitiveness.
  33. 33. • Agriculture has been and will continue to be a major component of the region’s economy. • People want to be able to eat fresh, health locally grown foods. • People want to preserve rural areas for active farming and landscape conservation.
  34. 34. • People place flood protection relatively low on the priorities relative to other options. • People preferred limiting development in floodplains and flood prone areas. There was less support for levee expansion because of the high costs and “false sense of security.”
  35. 35. • People place access to nature relatively low on the priorities relative to other options. • People are generally satisfied with the parks, trails and recreational opportunities in the region. • Some want to expand the existing trail network for recreation and transportation.
  36. 36. • People strongly support regional investments in renewable sources of energy, including wind, ethanol and solar. It was the second-highest strategy of 15. • People want to preserve the clean air and water, and maintain the high quality regional water system, but water quality was relatively low on the priorities relative to other options.
  37. 37. Heartland Regional Vision Vision Strategies Vision Goals Public & Stakeholder Input • Workshops • SWOT • Interviews • Values Research • Scenario Survey • & Others • What did we hear? • What do we want to achieve? • What are the consequences? • How do we achieve our Vision? • What are the first steps? • Who are our partners? Today’s Session

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