3 Ways To Embrace the
Consumer Demand For
Price Transparency in
Healthcare

Adopt a Culture of Transparency
Transparency has to be built into your
organization. It has to be a
commitment from all staff members
to provide patients with upfront,
honest information.
Never “bait and switch”. Shock or
surprise is a reason that patients don’
t pay or delay payment.
1

For health systems to stand the best
chance of collecting patient
payments, everyone needs to be
held accountable--including
patients.

Provide clear estimates
Cost estimations should be clear and
concise--so clear that your
grandmother could understand them
easily.
With technology that can determine
insurance eligibility and provide
estimations of cost, patients can feel
good knowing they are better
prepared to budget for their care.
2

Estimates for
diagnostics &
scheduled
procedures
For more involved procedures, an
accurate cost estimation should be
provided well in advance.
Surgeries, x-rays, and other less
common procedures are likely to
leave patients owing a decent
portion even after insurance.
Patients will appreciate knowing
what they can expect in this
situation.

Embrace
technology for
transparency
Software that provides insurance
eligibility verifications as well as cost
estimations are the best way to
ensure patient payments.
In today’s healthcare economy,
patients expect even more from
their financial experience.
More providers are turning to
mobile applications that allow
patients to check their balances and
pay anytime, anywhere.
3

Pricing transparency allows you to hold
patients financially accountable for the care
they receive.
This is the only way providers can either collect upfront or
collect a payment assurance on the front end – both
enabling you to cut patient bad debt and drastically reduce
your billing and collection expenses.

Embrace technology to offer
transparency in your patient
financial communications and
reduce patient bad debt.
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