Top Ten Internet Legal Issues    For In-house Counsel              Brad Frazer            Hawley Troxell             208.3...
The Value Proposition Why Should You Care? • More and more company value is moving to the Internet   (information, e-comme...
IP Overview• Copyright – tangible content• Trademarks – branding     – Domain names• Patents – ideas• Trade Secret – valua...
The Top Ten . . . 10. Internet Taxation 9. Internet Patents 8. Mobile Computing 7. SOPA and PROTECT IP Act 6. Legalities o...
The Top Ten . . . (cont’d)  5. Controlling Content on Web  4. Social Media and Privacy  3. Insurance  2. .xxx gTLDs and Cy...
Internet Taxation  • Marketplace Fairness Act (S.1832 IS)  • Introduced November 10, 2011  • Authorizes member states unde...
Internet Patents • America Invents Act • America becomes first-to-file • Loss of one-year grace periodB ad Fr azer rbf r a...
Mobile Computing  • Security  • Warranty and contract modifications  • Defamation, etc.B ad Fr azer rbf r azer @haw eyt r ...
SOPA and PROTECT IP Act • SOPA: Stop Online Piracy Act (H.R.3261) introduced   in House the on October 26, 2011. • PROTECT...
Legalities of the Cloud • Data Security and Data Breach laws; Data Retention • Privacy • Liability Issues (who’s at fault ...
Controlling Content on Web • In-bound implications      – Click-wrap purgatory      – P2P liability • Out-bound implicatio...
Social Media and Privacy • “Facebook firings” • How are you being viewed and by whom? (Remember   CDA) • Hiring practices?...
Insurance • Cyberinsurance • Versus “advertising injury” • Typically, arises in IP contextB ad Fr azer rbf r azer @haw eyt...
.xxx gTLDs and Cybersquatting • Proactive mandate • International trademark implications • Trademark registration implicat...
“Dotbrand” gTLDs • Global implications • Race to register • UDRP as a last resort?B ad Fr azer rbf r azer @haw eyt r oxel ...
Intersection of IP and the Internet:                 Your Website An Informal IP Audit: Copyright – web content, text, pic...
Intersection of IP and the Internet:                 Your Website Moral: “Your web presence introduces your company to the...
Brad Frazer bfrazer@hawleytroxell.com        208.388.4875          @bfrazjdinternetlawyer.blogspot.com  www.hawleytroxell....
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Top 10 Internet Issues

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Top 10 Internet Issues

  1. 1. Top Ten Internet Legal Issues For In-house Counsel Brad Frazer Hawley Troxell 208.388.4875 bfrazer@hawleytroxell.com
  2. 2. The Value Proposition Why Should You Care? • More and more company value is moving to the Internet (information, e-commerce, sales). • Internet assets are inherently “intellectual” in nature. • “Brick and mortar” practices may not be adequate. • Related benefit: Wealth CreationB ad Fr azer rbf r azer @haw eyt r oxel l .com l
  3. 3. IP Overview• Copyright – tangible content• Trademarks – branding – Domain names• Patents – ideas• Trade Secret – valuable confidential dataB ad Fr azer rbf r azer @haw eyt r oxel l .com l
  4. 4. The Top Ten . . . 10. Internet Taxation 9. Internet Patents 8. Mobile Computing 7. SOPA and PROTECT IP Act 6. Legalities of the CloudB ad Fr azer rbf r azer @haw eyt r oxel l .com l
  5. 5. The Top Ten . . . (cont’d) 5. Controlling Content on Web 4. Social Media and Privacy 3. Insurance 2. .xxx gTLDs and Cybersquatting 1. “Dotbrand” gTLDsB ad Fr azer rbf r azer @haw eyt r oxel l .com l
  6. 6. Internet Taxation • Marketplace Fairness Act (S.1832 IS) • Introduced November 10, 2011 • Authorizes member states under Streamlined Sales and Use Tax Agreement (the multistate agreement for the administration and collection of sales and use taxes adopted on November 12, 2002) to require all sellers not qualifying for a small-seller exception (sellers with annual gross receipts in total U.S. remote sales of less than $500,000) to collect and remit sales and use taxes with respect to remote sales.B ad Fr azer rbf r azer @haw eyt r oxel l .com l
  7. 7. Internet Patents • America Invents Act • America becomes first-to-file • Loss of one-year grace periodB ad Fr azer rbf r azer @haw eyt r oxel l .com l
  8. 8. Mobile Computing • Security • Warranty and contract modifications • Defamation, etc.B ad Fr azer rbf r azer @haw eyt r oxel l .com l
  9. 9. SOPA and PROTECT IP Act • SOPA: Stop Online Piracy Act (H.R.3261) introduced in House the on October 26, 2011. • PROTECT IP Act: Preventing Real Online Threats to Economic Creativity and Theft of Intellectual Property Act of 2011 (S.968) is a proposed law with the stated goal of giving the US government and copyright holders additional tools to curb access to "rogue websites dedicated to infringing or counterfeit goods", especially those registered outside the U.S. The bill was introduced on May 12, 2011.B ad Fr azer rbf r azer @haw eyt r oxel l .com l
  10. 10. Legalities of the Cloud • Data Security and Data Breach laws; Data Retention • Privacy • Liability Issues (who’s at fault in the cloud?)B ad Fr azer rbf r azer @haw eyt r oxel l .com l
  11. 11. Controlling Content on Web • In-bound implications – Click-wrap purgatory – P2P liability • Out-bound implications – DMCA – DRMB ad Fr azer rbf r azer @haw eyt r oxel l .com l
  12. 12. Social Media and Privacy • “Facebook firings” • How are you being viewed and by whom? (Remember CDA) • Hiring practices? • SoMe Policy?B ad Fr azer rbf r azer @haw eyt r oxel l .com l
  13. 13. Insurance • Cyberinsurance • Versus “advertising injury” • Typically, arises in IP contextB ad Fr azer rbf r azer @haw eyt r oxel l .com l
  14. 14. .xxx gTLDs and Cybersquatting • Proactive mandate • International trademark implications • Trademark registration implications • “[mybrand]sucks.com”B ad Fr azer rbf r azer @haw eyt r oxel l .com l
  15. 15. “Dotbrand” gTLDs • Global implications • Race to register • UDRP as a last resort?B ad Fr azer rbf r azer @haw eyt r oxel l .com l
  16. 16. Intersection of IP and the Internet: Your Website An Informal IP Audit: Copyright – web content, text, pictures, music, html, software downloads, video, written assignments Trademark –“My company sells _______-brand goods and services.” Domain Names – Do you own “[mycompany]sucks.com?” Related Issues – Website policies? Spam? Cookies?B ad Fr azer rbf r azer @haw eyt r oxel l .com l
  17. 17. Intersection of IP and the Internet: Your Website Moral: “Your web presence introduces your company to the world. You built that presence – you should identify, protect and defend what you’ve built.”B ad Fr azer rbf r azer @haw eyt r oxel l .com l
  18. 18. Brad Frazer bfrazer@hawleytroxell.com 208.388.4875 @bfrazjdinternetlawyer.blogspot.com www.hawleytroxell.com

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