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The commercial and socio-cultural advantages of the Experiential Economy, Wander with Nada

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Nada Badran Cultural Tourism and Food

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The commercial and socio-cultural advantages of the Experiential Economy, Wander with Nada

  1. 1. The Commercial and Socio-cultural Advantages of the Experiential Economy Nada Badran
  2. 2. Unforgettable experiences through cultural and educational tours in the city with a local.
  3. 3. Spirit of discovery
  4. 4. Experiences
  5. 5. Conservation: Sharing stories that often go untold
  6. 6. Meaningful connections: Positive visitor interactions with locals to bridge geopolitical divides
  7. 7. Fosters understanding: Debunking myths and misconceptions
  8. 8. Socio-cultural impact: Contributing to the lives of people living in your destinations (hosts)
  9. 9. Experiential purchases
  10. 10. Experiential purchases = Unlimited utility and happiness
  11. 11. Travel is expanding beyond rest and relaxation.
  12. 12. It is now more focused on adventure, education and even personal growth.
  13. 13. Total International Guests in 2017 15.79 M Target International Guests in 2020 20 M Source: DUBAI TOURISM 2017 : PERFORMANCE REPORT Guests’ Length of Stay 3.5 nights
  14. 14. Destination image influences destination loyalty, repeat behavior, and recommendation intentions.
  15. 15. wanderwithnada.com @wanderwithnada @wanderwithnada @wanderwithnada

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