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Chiến Lược Ra Mắt Sản Phẩm Thành Công Trên Amazon - Tony Trieu

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Chiến Lược Ra Mắt Sản Phẩm Thành Công Trên Amazon
* Speaker: Tony Trieu - CEO & Co-founder Ecomstone Vietnam
* Sự kiện: "Chắp Cánh Hàng Việt Trên Amazon" do Haravan, Amazon FBA Freedom Group và Amazon Global Selling tổ chức.

Published in: Retail
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Chiến Lược Ra Mắt Sản Phẩm Thành Công Trên Amazon - Tony Trieu

  1. 1. CHIẾN LƯỢC RA MẮT SẢN PHẨM THÀNH CÔNG TRÊN AMAZON ~TONY TRIEU~ CEO & Co-founder: Ecomstone Vietnam Admin Amazon FBA Freedom Group
  2. 2. CHIẾN LƯỢC RA MẮT SẢN PHẨM THÀNH CÔNG Pre-LAUNCH LAUNCH SCALE UP 1. RIGHT PRODUCT 2. RIGHT LISTING 3. BEST REVIEWS 1 : TESTING PPC 2: LAUNCH SERVICEs 3: AUTO VIRAL LAUNCH ❖ FIND RELATED PRODUCTS ❖ BRANDING & TRADEMARK
  3. 3. 1. RIGHT PRODUCT ✓HIGH PROFIT MARGIN ✓HIGH DEMAND ✓LESS COMPETITORS ✓USP
  4. 4. 2. RIGHT LISTING
  5. 5. EBOOK
  6. 6. PHOTO LISTING
  7. 7. Q&A - Seeding
  8. 8. 3. BEST REVIEW
  9. 9. HOW TO GET FIRST REVIEWS
  10. 10. Step 1: TESTING CTR using Amazon PPC
  11. 11. RANK TOP USING AMAZON PPC
  12. 12. Keywords Research – Helium10
  13. 13. Amazon PPCAnalytics
  14. 14. 2. LAUNCH SERVICES
  15. 15. Zonpages Coupons Sale Off (pixel fb) CHAT BOT SalePage Buy CUSTOMERS DATA No Auto Responders Get Feedback & reviews 5-7 emails Yes UPSELL Email FollowUp Auto Responders Remarketing No Amz Organic Sales External Traffics: Fb, Influencers… Tools: Zonpages.com Getresponse.com Manychat.com AUTO VIRAL LAUNCH Export Data - scale lookalike on Fbads (ZonPages.com or managebystats.com)
  16. 16. * SCALE UP ➢Find Related Products ➢Trademark Register

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