Go Mobile or Get Out
Why your business must be mobile
Access to a huge audience
56% of all American adults own a smartphone.
It was only 35% in 2011.
So you can see how the rapid growth in
smartphone usage and increased the need for
companies to have a mobile presence.
Jump on the bandwagon
Mobile websites are being created 8 times
faster than normal websites were being
created between 1990’s and the early 2000’s.
Mobile device users love the web
1.2 billion people are accessing the web from
their mobile device.
Is it really worth it?
51% of customers will be more likely to
buy your product or service if you have a
functional mobile website.
Think of a mobile website as a store that
your consumers can access anywhere or
at any time.
It will get your noticed
¼ of all searches are from mobile devices.
1 in 3 mobile searches have local intent while desktop
searches are 1 in 5.
Make sure your content can be seen
Gartner (a technology research company) predicts that by
2015, at least 60% of information workers will be
accessing their content on mobile devices.
If you do not have your content easily accessible you will
not get noticed or referenced. Getting your content out
there will make you a trustworthy and credible brand.
Increase your sales
80% of consumers will use mobile commerce within the
next year. So, having a mobile site will really benefit your
Invest in mobile ads
Mobile ads are a fantastic way to reach your customers
through a personal and local channel.
Data shows after a consumer sees a mobile ad, 80% will
download the app, 67% will check out your website, 52%
will check out your store, 45% will look you up on a map,
and 37% will give you a call.
Mobile allows for more info
41% will see an advertisement then look up the product
on their mobile device.
This way your ads can catch the customers attention and
your mobile site can make the sale. It is a killer combo.
People use their devices in your store
How consumers use mobile devices to enhance their
59% Use it to compare prices and products.
48% Look for coupons.
47% Look for product reviews.
29% Look for additional information.
25% Look at a friend’s review.
23% Will purchase it on their phone instead of in the
Make sure design is done right
57% of users report they won’t recommend a site with a
bad mobile web design. So it is CRUCIAL that you have a
professional designer when it comes to creating your site.
A flexible is a must
Not only do you need a mobile site, but you need a site
that is compatible with all devices. Afterall, 72% of tablet
users make purchases using their device every week.
Still not convinced?
Not having a mobile website = having your store closed 1
day every week. That is about 52 whole business days you
are wasting by not having a functional website.