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Presentation at Hays on
B2B Social Media
October 24th 2013
Colm, why do you have a cauliflower ear?
My Background
Past

Present
Experience
I have helped some of the most successful organisations in the world
with their digital comunications and some ...
Who we help

Leadership

Customer Services

Sales

Communications

Recruitment

Marketing
What we do

We give digital marketing and
communications advice

We train staff on how to look and act
professionally onli...
52,731,209
Internet users in the UK out of a
population of 63,047,162
81% Penetration
Source: Internet World Stats June 20...
75,750,000
mobile phones in the UK:
Today saying ‘I don’t do social
media’ makes you look stupid in
business
‘On average, customers progress
nearly 60% of the
way through the purchase
decision-making process before
engaging a sales...
First impressions count online

V
Exercise
1. Tell the person next to you 3
things you would like clients or
business associates to think about
you as a pro...
What can you do to be more
professional online as an
individual and as a business?
Train your staff to look and interact
professionally online and build an online
communications army
Develop a strong content plan and a social
website and relevant social channels
Top 3 Professional Services
Companies for Social Media
(Living Ratings 2013)
Share content with your staff and
help them to spark business
interactions online.
Be a Go-Giver rather than a Go-Getter.
Don’t be this guy online
The process of business and
recruitment referrals has
changed
And if you need any help ask this guy…
Colm@hannondigital.com
@ColmHannon

uk.linkedin.com/in/colmhannon
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HD presentation for Hays in Reading.

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HD presentation for Hays in Reading.

  1. 1. Presentation at Hays on B2B Social Media October 24th 2013
  2. 2. Colm, why do you have a cauliflower ear?
  3. 3. My Background Past Present
  4. 4. Experience I have helped some of the most successful organisations in the world with their digital comunications and some fantastic charities too.
  5. 5. Who we help Leadership Customer Services Sales Communications Recruitment Marketing
  6. 6. What we do We give digital marketing and communications advice We train staff on how to look and act professionally online for business We build social websites and social channels and elearning platforms We can manage part or all of your digital marketing and communications
  7. 7. 52,731,209 Internet users in the UK out of a population of 63,047,162 81% Penetration Source: Internet World Stats June 2012
  8. 8. 75,750,000 mobile phones in the UK:
  9. 9. Today saying ‘I don’t do social media’ makes you look stupid in business
  10. 10. ‘On average, customers progress nearly 60% of the way through the purchase decision-making process before engaging a sales rep’
  11. 11. First impressions count online V
  12. 12. Exercise 1. Tell the person next to you 3 things you would like clients or business associates to think about you as a professional before they meet you. 2. Now ask the person next to you Google you. First by name and then by name and company to see if those three things are professionally communicated online.
  13. 13. What can you do to be more professional online as an individual and as a business?
  14. 14. Train your staff to look and interact professionally online and build an online communications army
  15. 15. Develop a strong content plan and a social website and relevant social channels
  16. 16. Top 3 Professional Services Companies for Social Media (Living Ratings 2013)
  17. 17. Share content with your staff and help them to spark business interactions online.
  18. 18. Be a Go-Giver rather than a Go-Getter. Don’t be this guy online
  19. 19. The process of business and recruitment referrals has changed
  20. 20. And if you need any help ask this guy… Colm@hannondigital.com @ColmHannon uk.linkedin.com/in/colmhannon

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