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Five Analytics
Reports You’re Not
Running and Why
You Should
Haley Odom Ackerman
Odom Ackerman Consulting
Odom.ackerman@gm...
Data is Everywhere
Your Database
Your Database
Blank Fields
Duplicates
Your Database
Open To-Do’s
Case Dates
Your Staff
Your Staff
๏ Who
Completes
Work
๏ How Long
Does it
Take
Your Staff
๏ Who updates the
database most/least
often?
๏ Why does this matter?
Your Expenses & Your Cases
Your Expenses & Your Cases
๏ Case: Initial
Valuation
๏ Periodic
checkpoints
on
Expenditures
Your Expenses & Your Cases
๏ Case: Initial
Valuation
๏ Is value going
up or down as
expenses go
up?
๏ Periodic
checkpoints...
Your Website
Landing Pages v. Exit Pages
๏ Where do your visitors enter your site?
๏ Where do they leave?
๏ What does this tell me?
Your Website: Behavior Flows
Your Networking
Your Networking
๏ Lunches
๏ Speeches
๏ CLEs
๏ Coffees
๏ Phone Calls
๏ Follow-Up
Emails
๏ Are you
tracking it
at all?
Your Networking
๏ Why track small
activities?
Analytics = Action
Haley Odom Ackerman
Odom Ackerman Consulting
odom.ackerman@gmail.com
619.306.4920
Five Reports You Aren't Running & Why You Should Start Today - State Bar of Texas
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State Bar of Texas Annual Convention - Ignite Presentation

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Five Reports You Aren't Running & Why You Should Start Today - State Bar of Texas

  1. 1. Five Analytics Reports You’re Not Running and Why You Should Haley Odom Ackerman Odom Ackerman Consulting Odom.ackerman@gmail.com
  2. 2. Data is Everywhere
  3. 3. Your Database
  4. 4. Your Database Blank Fields Duplicates
  5. 5. Your Database Open To-Do’s Case Dates
  6. 6. Your Staff
  7. 7. Your Staff ๏ Who Completes Work ๏ How Long Does it Take
  8. 8. Your Staff ๏ Who updates the database most/least often? ๏ Why does this matter?
  9. 9. Your Expenses & Your Cases
  10. 10. Your Expenses & Your Cases ๏ Case: Initial Valuation ๏ Periodic checkpoints on Expenditures
  11. 11. Your Expenses & Your Cases ๏ Case: Initial Valuation ๏ Is value going up or down as expenses go up? ๏ Periodic checkpoints ๏ What’s the baseline spend for your cases?
  12. 12. Your Website
  13. 13. Landing Pages v. Exit Pages ๏ Where do your visitors enter your site? ๏ Where do they leave? ๏ What does this tell me?
  14. 14. Your Website: Behavior Flows
  15. 15. Your Networking
  16. 16. Your Networking ๏ Lunches ๏ Speeches ๏ CLEs ๏ Coffees ๏ Phone Calls ๏ Follow-Up Emails ๏ Are you tracking it at all?
  17. 17. Your Networking ๏ Why track small activities?
  18. 18. Analytics = Action
  19. 19. Haley Odom Ackerman Odom Ackerman Consulting odom.ackerman@gmail.com 619.306.4920
  • RachelCampbell5

    Sep. 29, 2015

State Bar of Texas Annual Convention - Ignite Presentation

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