HOW CLEANLINESS EFFECTS OUR LIVES?
• Health: A study published in the American Journal of Infection Control found that hand hygiene
programs in hospitals reduced the incidence of healthcare-associated infections by up to 50%.
• Mental health: Studies have shown that a messy living space can lead to feelings of stress and anxiety,
while a clean and organized space can promote feelings of calmness and relaxation.
• Social perception: Research published in the International Journal of Hospitality Management found
that hotel guests rated their experience higher when the hotel was clean and well-maintained.
• Productivity: Research published in the Journal of Occupational Health Psychology found that workers
in clean environments were more productive and had higher job satisfaction than those in cluttered or
CULTURAL IMPORTANCE OF CLEANLINESS
• In Pakistani society cleanliness is seen as a way to maintain purity
and avoid disease.
• It is also associated with social status and respectability.
• The government of Pakistan has also recognized the importance
of cleanliness and hygiene, and the "Clean and Green Pakistan"
campaign was launched in 2018 to promote cleanliness and
environmental sustainability across the country.
Religious importance of cleanliness
VERILY, ALLAH IS PURE AND HE LOVES PURITY, AND
HE IS CLEAN AND LOVES CLEANLINESS (Tirmidhi)
Cleanliness is associated with purity in Islam.
Muslims are required to purify themselves before prayer
through a process of washing called "wudu”.
• Muslims are encouraged to maintain personal hygiene,
such as washing their hands regularly and keeping their
• The Prophet Muhammad is reported to have said,
"Cleanliness is half of faith."
Lack of access to clean water or sanitation facilities.
The lack of education or awareness about the importance of
There may be competing priorities or economic constraints that
make it difficult to prioritize cleanliness.
By working together and prioritizing cleanliness in our daily
lives and communities, we can make significant steps
towards achieving a cleaner, healthier, and more thriving
WHERE DO WE STAND