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HR Open Source | Prospectus
Page
HR OPEN SOURCE
Sponsorship Deck- 2017
Ambrosia Vertesi // Lars Schmidt
Co-Founders
HROS.co
AMBROSIA VERTESI
CoFounder
LARS SCHMIDT
CoFounder
OUR TEAM
@hambrody @Lars
OUR OPPORTUNITY
The common denominator to every organization is people, yet investments in people
function development is ...
What if HR leaders could plug into the collective intellect of other global
practitioners - at scale and at no cost to the...
1. PRACTITIONER CASE STUDIES
A robust, searchable library of proven case
studies, contributed by practitioners, sharing
“t...
OUR MISSION AND VALUES
Our intention is to transform the field of HR to become more impactful
by democratizing access to p...
CASE STUDY OVERVIEW
● Who you are?
● What you did?
● Why you did it?
● How you did it?
● What are the results?
● What you ...
WHY WE ARE DIFFERENT
The landscape of where practitioners go to learn the field is quite crowded; Bersin,
CEB, SHRM, HRCI,...
GLOBAL
50+ Countries Represented
VOLUNTEERS
300+ members registered to volunteer
to support HROS
ACTIVE USERS
50+ posts an...
LEADERSHIP - VP
C-LEVEL EXECUTIVE
CONSULTANT
LEADERSHIP - DIRECTOR
LEADERSHIP - MANAGER
INDIVIDUAL CONTRIBUTOR
7% 25%
11%
...
COMMUNITY BREAKDOWN - FUNCTION
RECRUITING
37% self identifies as
recruiting
HUMAN RESOURCES
55% self-identifies as HR
OTHE...
HR Open Source | Prospectus
GRAEME JOHNSON
Virgin Media
Head of Resourcing &
Employer Brand
I love the concept of HR Open
...
Press: Fast Company, TechCo, Forbes, ERE, LinkedIn, SHRM, Glassdoor, HRN
Speaking: Talent Connect, Glassdoor Summit, SHRM ...
LOOKING AHEAD
The first full year has been intentionally self-funded by founders.
Our aim was to prove the model and build...
OUR GROWTH GOALS 2017
Growth Marketing Initiatives
● Expand reach to 5,000+ registered members globally
● Refreshed brand ...
SPONSORSHIP BENEFITS
First Mover Advantage
● Be a founding supporter of an initiative poised to change the global field of...
Note: Sponsorship does NOT influence content (case studies, blog posts, events, etc.)
SPONSORSHIP LEVELS 2017
SILVER GOLD ...
HR Open Source | Prospectus
CONNECT WITH US
@HROpenSource
/company/HROpenSource
@/groups/HROpenSource
@HROpenSource / #HRO...
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HR Open Source 2017 Sponsorship Deck

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A fund-raising deck for the HR Open Source (HROS) initiative.

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HR Open Source 2017 Sponsorship Deck

  1. 1. HR Open Source | Prospectus Page HR OPEN SOURCE Sponsorship Deck- 2017 Ambrosia Vertesi // Lars Schmidt Co-Founders HROS.co
  2. 2. AMBROSIA VERTESI CoFounder LARS SCHMIDT CoFounder OUR TEAM @hambrody @Lars
  3. 3. OUR OPPORTUNITY The common denominator to every organization is people, yet investments in people function development is often minimal. Faced with rapidly accelerating innovation expectations in the field, most practitioners lack the resources, budgets, or networks needed to keep pace. The legacy of HR and “war for talent” mindset slows progress and leads to knowledge hoarding and silos. This has left a widening gap between leaders and laggards, impacting both the organizations we are building and eventually the bottom line. The evolution of HR technology is outpacing the capabilities and understanding of practitioners. We aim to serve as an educational platform to narrow that gap.
  4. 4. What if HR leaders could plug into the collective intellect of other global practitioners - at scale and at no cost to them? Would this enable practitioners build better organizations and accelerate elevating the field forward? Yes. SO WE ASKED OURSELVES...
  5. 5. 1. PRACTITIONER CASE STUDIES A robust, searchable library of proven case studies, contributed by practitioners, sharing “the how”. How they developed, executed, and measured specific initiatives. 2. RESOURCE LIBRARY Curate a centralized resource collection of various templates, resources, and guides to access when needed. 3. COMMUNITY SOCIAL FORUM Cultivate an engaged “collective intellect” of global HR and recruiting practitioners freely sharing knowledge and expertise. 4. EVENTS Launch a signature event, and local meetups to bring the global community together for in depth learning HOW WE WILL ACHIEVE OUR MISSION
  6. 6. OUR MISSION AND VALUES Our intention is to transform the field of HR to become more impactful by democratizing access to progressive and innovative practices. Openness Sharing is Caring Action Have an Impact Humility Community > Individual Inspiration Collaborative Learning
  7. 7. CASE STUDY OVERVIEW ● Who you are? ● What you did? ● Why you did it? ● How you did it? ● What are the results? ● What you got wrong? ● Key takeaways? ● Technologies used? *25 published to date. click on the brand image to read their case study
  8. 8. WHY WE ARE DIFFERENT The landscape of where practitioners go to learn the field is quite crowded; Bersin, CEB, SHRM, HRCI, CIPD, conferences, and more. The common denominator? Cost. We believe in providing high value resources to practitioners at no cost. We’re not here to define best practices. Our aim is to showcase progressive practices that enable practitioners to prepare their businesses for what they need for tomorrow. We are driven by a peer community. Which means they get the learning, network, and mentorship more naturally because they are all in it together.
  9. 9. GLOBAL 50+ Countries Represented VOLUNTEERS 300+ members registered to volunteer to support HROS ACTIVE USERS 50+ posts and comments per week in HROS Facebook Community GROWTH 10+ new members registrations each week COMMUNITY GROWTH OCT 15 - NOW
  10. 10. LEADERSHIP - VP C-LEVEL EXECUTIVE CONSULTANT LEADERSHIP - DIRECTOR LEADERSHIP - MANAGER INDIVIDUAL CONTRIBUTOR 7% 25% 11% 7% 30% 19% COMMUNITY BREAKDOWN - SENIORITY 63% of members are decision makers (manager and above).
  11. 11. COMMUNITY BREAKDOWN - FUNCTION RECRUITING 37% self identifies as recruiting HUMAN RESOURCES 55% self-identifies as HR OTHER 8% of membership self identifies as other (Marketing, etc) 37 % 55 % 8 % Span all function of HR and recruiting, and as well as fields of Marketing, Technology, and more.
  12. 12. HR Open Source | Prospectus GRAEME JOHNSON Virgin Media Head of Resourcing & Employer Brand I love the concept of HR Open Source. Learning and sharing honest accounts of how to succeed in our profession is incredibly valuable. There is a lot of preaching from thought leaders out in the market, and not enough real-life accounts of how to succeed in practice. HROS plugs this vital gap, and is an excellent forum for knowledge sharing and external benchmarking.
  13. 13. Press: Fast Company, TechCo, Forbes, ERE, LinkedIn, SHRM, Glassdoor, HRN Speaking: Talent Connect, Glassdoor Summit, SHRM Annual, HR Tech, HR Tech World Congress, Australasian Talent Conference OUR AMPLIFICATION
  14. 14. LOOKING AHEAD The first full year has been intentionally self-funded by founders. Our aim was to prove the model and build an engaged community. We traveled the world, speaking at conferences, recruiting new members, and validating the value and interest of the global HR community. We have a clear value proposition and plan on taking HROS to the next level. Funding to cover operational expenses is crucial as we shift into this new phase of global growth.
  15. 15. OUR GROWTH GOALS 2017 Growth Marketing Initiatives ● Expand reach to 5,000+ registered members globally ● Refreshed brand assets and marketing collateral, merchandise, website, swag, and etc ● Brand visibility and awareness campaigns to bring conversation to entire C-Suite audience Community Value Building ● 25 (bi-weekly) case studies created and published ● “2018 Talent Innovator Trends to Watch” member survey ● First HROS community conference event - “The Gathering” ● Framework to scale hosting local meetups across NA, EMEA, and APAC Operations Scaling ● Incorporation of HROS, with associated legal and administration investments ● Operational expense budget for 2017
  16. 16. SPONSORSHIP BENEFITS First Mover Advantage ● Be a founding supporter of an initiative poised to change the global field of HR for the better ● Build brand equity with practitioner community as a grassroots early adopter in the space ● On premise practitioner learning by HROS founders that is tailored to your needs Year Round Brand Awareness ● Recognition as part of the broader and larger tier 1 press story of the future workplace ● Visibility online, press, social media, case studies, newsletters, blogs, webinars, and more ● Brand recognition and thanks mention at 15+ speaking events globally in 2017 ● Online acknowledgement as HROS sponsors to 300+ unique daily website visitors Year Round Lead Generation Opportunities ● Reach thousands of HR and Recruiting leaders (buyers and influencers) in 50 countries ● Community webinar hosting including access to registration leads ● Exclusive access to influencers at hosted private events ● Sponsored content per sponsorship level reaching thousands of progressive practitioners
  17. 17. Note: Sponsorship does NOT influence content (case studies, blog posts, events, etc.) SPONSORSHIP LEVELS 2017 SILVER GOLD PLATINUM Logo/link on website, social, newsletter Logo/link on website, social, newsletter Logo/link on website, social, newsletter HROS digital sponsorship kit & swag box HROS digital sponsorship kit & swag box HROS digital sponsorship kit & swag box Co-host exclusive influencer dinner (at cost) Host exclusive influencer dinner (at cost) 1 sponsored content update in monthly newsletter 3 sponsored content updates in monthly newsletter Logo on HROS Conference Slide Deck (15+ global talks in 2016) Logo on HROS Conference Slide Deck (15+ global talks in 2016) Co-sponsor webinar (+ registration leads) Sponsor exclusive webinar (+ registration leads) 2-hr remote strategy session w/HROS Founders 1-day onsite strategy session w/HROS Founders Sponsorship of 2018 ‘Talent Innovator Trends to Watch Report (includes Forbes coverage) $5,000 Annual Sponsorship $20,000 Annual Sponsorship $35,000 Annual Sponsorship
  18. 18. HR Open Source | Prospectus CONNECT WITH US @HROpenSource /company/HROpenSource @/groups/HROpenSource @HROpenSource / #HROS http://HROS.co info@hros.co Headquarter 13 Ave. Ballarta Barcelona, Spain EUROPE OFFICE 45 Calle Norte Argentina SOUTH AMERICA OFFICE 1243 Barker Cypress San Francisco, California UNITED STATES OFFICE

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