No moreData Centers?       Simone BrunozziAWS Technology Evangelist, APAC
Who is Amazon.com?
Amazon’s three businessesConsumer BusinessUS, UK, DE, FR, JP, CA, CN, ITSeller BusinessIT Infrastructure Business
Define  CloudComputing
What is Cloud Computing?A style of Computing in whichElastic IT-enabled capabilitiesAre delivered “As a Service”To Externa...
Amazon’s Cloud Computing1)   Elastic Capacity2)   Faster time to market3)   No initial investment (No Capex)4)   Pay as yo...
1) Elastic Capacity    Scaling up and down in minutes          No need to provisionOptimize resources based on your needs
2) Faster time to marketInfrastructure is no longer a barrier      Easier to test a solution     Easier to deploy worldwide
3) No initial investment (No CapEx)Cloud Computing doesnt require initial investments        You pay for it in a different...
4) Pay as you go, pay for what you use                    Example: Pay servers "by the hour", only the ones you usePay sto...
5) Focus on your businessAutomation + Better management tools Less time is spent on repetitive tasks
What isAmazon Web Services?
AWS Global Infrastructure
AWS Global Infrastructure     Edge Locations         Regions    Availability Zones
AWS Global Infrastructure     Edge Locations         Regions    Availability Zones
Amazon CloudfrontContent Delivery Network (CDN)
AWS Global Infrastructure     Edge Locations         Regions    Availability Zones
RegionsUS West   US East                                      AP Japan                    EU West                         ...
Regions          Region: Set of multiple Data CentersUS West     US East                                               AP ...
Availability Zones (AZ)     Distinct locations, insulated from failuresUS West   US East    A   B                         ...
Availability Zones (AZ)  Distinct locations, insulated from failuresLow latency connectivity within same RegionUS West   U...
Amazon Web ServicesVirtual servers: Amazon EC2Durable internet storage: Amazon S3Virtual disks: Amazon EBSAutomated Databa...
Amazon Web ServicesVirtual servers: Amazon EC2Durable internet storage: Amazon S3Virtual disks: Amazon EBSAutomated Databa...
No MoreData Centers?
Zynga.comCreators of the most popular FB games:Farmville, Mafia Wars, Cityville, etc.More than 12,000 servers on AWSCITYVI...
NetFlix.comMore than 14 Billion USD market capAlmost 100% on Amazon Web Services23+ M subscribers"AWS let us focus on inno...
Dropbox.comMost popular online backup service100+ Billion files, 200+ Million daily25+ Million users100% on AWS
Animoto: Video App on Amazon EC2                    3000   -Number of Servers                                             ...
What is unique about Amazon Web Services?
Flexibility, Freedom of ChoiceMultiple Operating Systems (Linux, Windows, etc.)          Multiple Platforms / Databases   ...
Security
Scale               We operate at Large scale        Multiple Data Centers, multiple RegionsEconomies of Scale -> Reduced ...
SupportBasic: Forums, Technical FAQs, Service Health Dashboard         Premium: Bronze, Silver, Gold, Platinum
Pace of innovation at Amazon Web Services           Global Partner Ecosystem
Pace of innovation at Amazon Web Services
Start with AWSYou need an AWS accountNo upfront costsNo commitmentsNo termination fees
Thank youSIMONE BRUNOZZIAWS Technology Evangelist, APACTwitter: @simonEmail: simone @ amazon.com
Data center 2.0: No more data centers by Mr. Simone Brunozzi of Amazon web service apac
Data center 2.0: No more data centers by Mr. Simone Brunozzi of Amazon web service apac
Data center 2.0: No more data centers by Mr. Simone Brunozzi of Amazon web service apac
Upcoming SlideShare
Loading in …5
×

Data center 2.0: No more data centers by Mr. Simone Brunozzi of Amazon web service apac

763 views

Published on

Published in: Technology, Business
0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
763
On SlideShare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
0
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide

Data center 2.0: No more data centers by Mr. Simone Brunozzi of Amazon web service apac

  1. 1. No moreData Centers? Simone BrunozziAWS Technology Evangelist, APAC
  2. 2. Who is Amazon.com?
  3. 3. Amazon’s three businessesConsumer BusinessUS, UK, DE, FR, JP, CA, CN, ITSeller BusinessIT Infrastructure Business
  4. 4. Define CloudComputing
  5. 5. What is Cloud Computing?A style of Computing in whichElastic IT-enabled capabilitiesAre delivered “As a Service”To External customersUsing Internet technologies.Gartner, 2008
  6. 6. Amazon’s Cloud Computing1) Elastic Capacity2) Faster time to market3) No initial investment (No Capex)4) Pay as you go, pay for what you use5) Focus on your business
  7. 7. 1) Elastic Capacity Scaling up and down in minutes No need to provisionOptimize resources based on your needs
  8. 8. 2) Faster time to marketInfrastructure is no longer a barrier Easier to test a solution Easier to deploy worldwide
  9. 9. 3) No initial investment (No CapEx)Cloud Computing doesnt require initial investments You pay for it in a different way
  10. 10. 4) Pay as you go, pay for what you use Example: Pay servers "by the hour", only the ones you usePay storage "per Gigabyte", only the ones you use
  11. 11. 5) Focus on your businessAutomation + Better management tools Less time is spent on repetitive tasks
  12. 12. What isAmazon Web Services?
  13. 13. AWS Global Infrastructure
  14. 14. AWS Global Infrastructure Edge Locations Regions Availability Zones
  15. 15. AWS Global Infrastructure Edge Locations Regions Availability Zones
  16. 16. Amazon CloudfrontContent Delivery Network (CDN)
  17. 17. AWS Global Infrastructure Edge Locations Regions Availability Zones
  18. 18. RegionsUS West US East AP Japan EU West AP Singapore
  19. 19. Regions Region: Set of multiple Data CentersUS West US East AP Japan EU West AP Singapore
  20. 20. Availability Zones (AZ) Distinct locations, insulated from failuresUS West US East A B AP Japan A B A B C A B C C D EU West A B AP Singapore
  21. 21. Availability Zones (AZ) Distinct locations, insulated from failuresLow latency connectivity within same RegionUS West US East A B AP Japan A B A B C A B C C D EU West A B AP Singapore
  22. 22. Amazon Web ServicesVirtual servers: Amazon EC2Durable internet storage: Amazon S3Virtual disks: Amazon EBSAutomated Database: Amazon RDS
  23. 23. Amazon Web ServicesVirtual servers: Amazon EC2Durable internet storage: Amazon S3Virtual disks: Amazon EBSAutomated Database: Amazon RDSMessaging: SQSVirtual Private Cloud: VPCDistribution: CloudFrontEtc.
  24. 24. No MoreData Centers?
  25. 25. Zynga.comCreators of the most popular FB games:Farmville, Mafia Wars, Cityville, etc.More than 12,000 servers on AWSCITYVILLE:0 to 100+ Million users in just 43 days!100% on AWS
  26. 26. NetFlix.comMore than 14 Billion USD market capAlmost 100% on Amazon Web Services23+ M subscribers"AWS let us focus on innovation"
  27. 27. Dropbox.comMost popular online backup service100+ Billion files, 200+ Million daily25+ Million users100% on AWS
  28. 28. Animoto: Video App on Amazon EC2 3000 -Number of Servers Scaled to peak of 3,500 instances in 3 days 2000 - Launch of 1000 - Facebook modification Apr Apr Apr Apr Apr Apr Apr Apr Apr 12th 13th 14th 15th 16th 17th 18th 19th 20th
  29. 29. What is unique about Amazon Web Services?
  30. 30. Flexibility, Freedom of ChoiceMultiple Operating Systems (Linux, Windows, etc.) Multiple Platforms / Databases Multiple licensing options
  31. 31. Security
  32. 32. Scale We operate at Large scale Multiple Data Centers, multiple RegionsEconomies of Scale -> Reduced Costs -> Happy Customers
  33. 33. SupportBasic: Forums, Technical FAQs, Service Health Dashboard Premium: Bronze, Silver, Gold, Platinum
  34. 34. Pace of innovation at Amazon Web Services Global Partner Ecosystem
  35. 35. Pace of innovation at Amazon Web Services
  36. 36. Start with AWSYou need an AWS accountNo upfront costsNo commitmentsNo termination fees
  37. 37. Thank youSIMONE BRUNOZZIAWS Technology Evangelist, APACTwitter: @simonEmail: simone @ amazon.com

×