How we deliver practical advise that works


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Small to medium business owners, unlike large organisations, generally don’t have a management team experienced across a range of business critical disciplines at their disposal to help run their businesses as effectively as large organisations, it’s often down to one or two individuals and that can be not only challenging but lonely too. We fill the gap and are able to provide practical advice and guidance or even just be someone to bounce ideas off or talk to.

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How we deliver practical advise that works

  1. 1. How we deliver ‘ practical advice that works’ East Coast Consulting Pty Ltd
  2. 2. An Introduction to East Coast Consulting <ul><li>Over 95% of private sector businesses are SME’s - employing two thirds of the workforce </li></ul><ul><li>Most SME businesses suffer from limited financial resources </li></ul><ul><li>and </li></ul><ul><li>… in many cases weak business management and marketing skills </li></ul>
  3. 3. An Introduction to East Coast Consulting <ul><li>Unlike larger organisations and corporations, SME’s generally lack the resources (over 80% employ less than 20 people) to build a management team of professionals experienced across a broad range of business critical disciplines . </li></ul><ul><li>In fact, the burden of maintaining and growing a successful independent business is generally limited to Managing Director / Owners / Partners. </li></ul>
  4. 4. An Introduction to East Coast Consulting <ul><li>Sometimes this falls on just one person. </li></ul><ul><li>With so much to do and with limited resources, many feel frustrated at the ever-increasing demands being placed upon them. </li></ul>
  5. 5. Worrying Statistics <ul><li>85% of all businesses employing less than 60 people don’t know where to go for advice </li></ul><ul><li>Less than 35% of all businesses see any need for marketing </li></ul><ul><li>Less than 20% of businesses employing less than 30 people have a CEO/Managing Director with any previous experience in running a business! </li></ul>
  6. 6. Worrying Statistics <ul><li>27% of all companies employing more than 5 sales people have no formal, or ongoing sales training </li></ul><ul><li>74% of all businesses feel they are under-capitalised </li></ul><ul><li>More than 60% of businesses fail because of poor financial practices </li></ul>
  7. 7. Typical SME problems - 1 <ul><li>Most Managing Directors / Owners work too hard & receive too little reward. </li></ul><ul><li>For most, the business consumes, rather than serves their lives. </li></ul><ul><li>Absence of a personal life plan that purposefully guides their daily actions. </li></ul><ul><li>Not grasped that they can & should create a business that works without them. </li></ul>
  8. 8. Typical SME problems - 2 <ul><li>Most Managing Directors / Owners wear too many hats & have no plan to free themselves from the technical work of the business. </li></ul><ul><li>Nearly all are organised around existing people rather than business processes = inconsistent performance & havoc when key players leave. </li></ul><ul><li>Unable to depend upon employees, many SME owners feel trapped in business. </li></ul><ul><li>Confused reporting lines = overlap & lack of clarity! </li></ul>
  9. 9. Typical SME problems - 3 <ul><li>No examination of impact entire business process has on their customers. </li></ul><ul><li>Market & sell by ‘seat of pants’ rather than apply proven marketing & selling strategies. </li></ul><ul><li>Failure to appreciate that in the best business, systems run the business & ordinary people run the systems. </li></ul>
  10. 10. Typical SME problems - 4 <ul><ul><li>65% of all SME’s feel they have a poor relationship with their financial backers </li></ul></ul><ul><ul><li>Many have issues with access to funds </li></ul></ul><ul><ul><li>Many need funding to expand </li></ul></ul><ul><ul><li>Funding required typically $1 to $4 million </li></ul></ul>
  11. 11. Typical SME problems - 5 <ul><li>Many do not have a strategy - and only get to where they are by chance! </li></ul><ul><li>---------------------------------------- </li></ul><ul><li>Bad news is that it’s a long list of problems & unfortunately far from complete……. </li></ul><ul><li>Good news is that every point DOES have a solution! </li></ul>
  12. 12. Managing Directors/Owners of SME’s <ul><li>Have usually put up the money! </li></ul><ul><li>Dynamic, entrepreneurial </li></ul><ul><li>Strong in their own areas </li></ul><ul><li>But </li></ul><ul><li>Often lack broad business experience </li></ul><ul><li>Usually lack formal business training </li></ul><ul><li>Have no specialist advisors / board of directors </li></ul>
  13. 13. Don’t know what they don’t know!
  14. 14. Why is this relevant? <ul><li>Managing Director/Owner only sees symptoms of the problems </li></ul><ul><li>Has no time or possibly lacks skills to find solutions to specific business problems </li></ul><ul><li>This can seriously damage the business </li></ul><ul><li>We are able to facilitate change AND make clients more secure and profitable </li></ul>
  15. 15. Being a Managing Director/Owner <ul><li>Is one of the toughest & loneliest positions in business </li></ul>
  16. 16. Solution <ul><li>The Business Support Program via East Coast Consulting </li></ul><ul><li>All businesses could benefit from help, and better wanted than needed </li></ul><ul><li>A tailored co-ordinated program delivered by specialists </li></ul><ul><li>Access to an ongoing single source of help, guidance, mentoring & advice </li></ul>
  17. 17. Business Support Program <ul><li>Each member within Your Virtual Board, gives some time every month to businesses, to: </li></ul><ul><li>Discuss concerns, problems, opportunities </li></ul><ul><li>Deal with specific business requirements </li></ul><ul><li>Discuss future plans </li></ul>
  18. 18. Typical Areas of Need <ul><li>Planning & Strategy </li></ul><ul><li>Profitability </li></ul><ul><li>Sales & Marketing </li></ul><ul><li>Quality </li></ul><ul><li>Import / Export </li></ul><ul><li>Systems & Processes </li></ul><ul><li>Occupational Health & Safety </li></ul><ul><li>IT/ E-commerce </li></ul><ul><li>Human Resources </li></ul><ul><li>Compliance </li></ul><ul><li>Cash Flow </li></ul><ul><li>Training/development </li></ul>These can affect many areas of the business!
  19. 19. Filling the Management Gap <ul><li>Business analysis and support complimenting skills in place </li></ul><ul><li>Mentoring </li></ul><ul><li>Practical advice </li></ul><ul><li>Hotline access </li></ul><ul><li>Project design and implementation </li></ul><ul><li>Someone to turn to………… </li></ul><ul><li>Your Virtual Board </li></ul>
  20. 20. Business Support Program <ul><li>Enables Managing Director/Owner to access the combined business experience of accredited senior business professionals </li></ul><ul><li>Most have sat in CEO/Owners chair - they know how lonely it can be and will understand the issues they face </li></ul><ul><li>Networked in to Managing Director/Owners in thousands of businesses worldwide </li></ul><ul><li>It can be what Managing Director/Owners wants it to be, long term support or project based – No Contracts </li></ul><ul><li>Managing Director/Owner retains control of the business </li></ul><ul><li>Proven - “ practical advice that works” </li></ul><ul><li>Independent, Impartial - No baggage or office politics </li></ul>
  21. 21. <ul><li>In effect – the Managing Director / Owner has at his disposal his / her own Non Executive Board of Directors </li></ul><ul><li>What might that do for your business? </li></ul>Business Support Program
  22. 22. Business Support Program <ul><li>We understand that it is the Managing Director/Owners business and will work alongside them to devise and implement the solution(s) </li></ul><ul><li>Available when and for as long as they needed – No Contracts </li></ul>
  23. 23. Harry Goldstein <ul><li>Can be reached at: </li></ul><ul><li>East Coast Consulting Pty Ltd </li></ul><ul><li>Phone: 1300 835 667 </li></ul><ul><li>Phone: + 61 2 4945 2285 </li></ul><ul><li>Fax: + 61 2 4945 4228 </li></ul><ul><li>Email: [email_address] </li></ul><ul><li>Web: </li></ul><ul><li>To answer all your questions </li></ul>Accredited Associate of the Institute for Independent Business