ASUS Eee PC Seashell Karim Rashid Collection 1008P-KR-PU17-BR 10.1-Inch Netbook (Coffee Brown)
ASUS Eee PC Seashell Karim Rashid Collection 1008P-KR-PU17-BR
10.1-Inch Netbook (Coffee Brown)
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ASUS Eee PC Seashell Karim Rashid Collection 1008P-KR-PU17-BR 10.1-Inch Netbook (Coffee
Eee PC 1008P Karim Rashid Collection
Co-conceived by one of the world’s leading designers, Eee PC Seashell Karim Rashid Collection is the realization of Karim’s vision of computing—one that is more
sensual, more human, more chic.
The Eee PC Seashell Karim Rashid Collection manifests ASUS’ commitment to designing products that appeal to the five human senses, with an emphasis on vision
and touch. To achieve this, ASUS’ industrial designers have had to pioneer a plethora of material, production, and textural innovations, such as the combination of
rubber paint, in mold roller (IMR), and metallic materials to create thoroughly unique finishes.
With the ASUS Super Hybrid Engine and new Intel Atom N450 processor, the Eee PC 1008P-KR delivers up to 6 hours of all-day battery life*. The Eee PC
1008P-KR also offers great user comfort and convenience with its virtually full-sized keyboard, easily removable battery, soft-touch multi-touch touchpad and instant
key for quick access to Wi-Fi and touchpad lock.
Its compact one-inch slim chassis and 10.1-inch LED-backlit display, protected by an edge-to-edge Color-Shine screen that brightens the display and provides better
contrast and truer colors, allow you to work or travel in absolute comfort and style for hours on end. Its generous and convenient 820GB ASUS Hybrid Storage will
enable you to store, share and access your important data anytime, anywhere.
Completely contemporary and anathema to nostalgia, these Eee PC’s are more daring, more intersecting, and are designed to appeal to young, mobile trendsetters
while remaining an accessible luxury to everyone.
To make it even better, ASUS worked closely to make your Windows 7 experience better with groundbreaking utilities such as FastBoot . This Windows 7-enabled
Eee PC starts up fast so you wait less and do more.
l Ultra portable form factor Eee PC that is under 1-inch thin and 2.8 pounds light (Learn more)
l Karim Rashid designed collection with chic and organic digi-wave design (Learn more)
l Soft-touch cover and palm-rest with tactile-friendly finishes (Learn more)
l 10.1-inch Edge-to-Edge LED-backlit Color-shine display uses less energy for longer use (Learn
l Up to 6 hours of unplugged all-day computing to go further than ever before* (Learn more)
l ASUS Super Hybrid Engine (SHE) innovatively saves battery life and boosts performance (Learn
l Intel Atom N450 processor is now even more power efficient in combination with ASUS SHE
l 92-percent full-size chiclet keyboard for a comfortable and precise typing experience
l Multi-touch trackpad with gesture input for intuitive and quick control
l 820GB Hybrid Storage for convenient storage on-the-go 320GB HDD + 500GB ASUS
WebStorage** (Learn more)
l 2GB system memory for seamless productivity with your Eee PC
l High speed Wi-Fi networking (802.11 b/g/n @ 2.4GHz) + Bluetooth 2.1 + EDR for wire-free
mobility (Learn more)
l Windows 7 Home Premium for the most reliable and simplest Windows operating system to date (Learn more)
l Integrated 1.3MP webcam and digital-array microphone for crystal clear video/voice conversations with your friends and family
l F9 easy recovery for convenient and easy system reinstallation (Learn more)
l Warranty: 1 year global warranty and 30-day Flawless Display Guarantee: If a single bright dot is found, a free panel replacement is guaranteed within 30 days
of original purchase
About Karim Rashid
Karim Rashid is one of the most prolific designers of his generation. Over 3000 designs
in production, over 300 awards and working in over 35 countries attest to Karim’s
legend of design. His award winning designs include democratic objects such as the
ubiquitous Garbo waste can and Oh Chair for Umbra, interiors such as the Morimoto
restaurant, Philadelphia and Semiramis hotel, Athens.
Karim collaborated with clients to create democratic design for Method and Dirt Devil,
furniture for Artemide and Magis, brand identity for Citibank and Hyundai, high tech
products for LaCie, and luxury goods for Veuve Clicquot and Swarovski, to name a
Karim’s work is featured in 20 permanent collections and he exhibits art in galleries
worldwide. Karim is a perennial winner of the Red Dot award, Chicago Athenaeum
Good Design award, I.D. Magazine Annual Design Review, IDSA Industrial Design
Making Waves with the Techno-chich Digi-Wave Design
Karim’s inspired touch is imbued in every inch of the Eee PC Seashell Karim Rashid
Collection. It is encased from top to bottom in an organic Digi-Wave chassis that is as
pragmatic as it is stylish—offering striking looks and robust protection.
The rippling lines—which convey a sense of forward movement—adhere perfectly to the
golden ratio, bearing testament to the extreme precision required to produce the subtle
waves and retain color consistency across the peaks and troughs.
The in mold cutting was measured and tested with unprecedented precision by ASUS’
designers, resulting in a gadget that boasts the prestige of a handcrafted product. The
perfection of each wave can be perceived with the gentlest of touches.
Under 1-inch thin and 2.8 pounds light, the featherweight Eee PC 1008P Karim Rashid
Collection is easy to be carried around. And with its 6 hours of continuous battery life*,
you can enjoy working hours-on-end at your favorite cafe.
Innovative Finishes Convey a Touch of Privilege
The Eee PC Seashell Karim Rashid Collection reflects Karim and ASUS’ view that
function, material, form, performance, texture, color and ease-of-use are inseparable in
any object of beauty. It is designed to stimulate all five human senses, including the sense
of touch, which is often overlooked in the PC domain.
The Eee PC Seashell Karim Rashid Collection thus sets itself apart from other Eee PC’s
through its innovative finishes that pamper users’ palms and fingertips.
The Eee PC Seashell Karim Rashid Collection also stands out prominently through its
colors—its specific hues, tints and saturations were carefully selected to appeal to tech
fashionistas. Subtle, mature and understated yet elegant, Coffee Brown is timeless and
The Coffee Brown Eee PC 1008P has two layers: a Coffee Brown bottom layer
sprinkled with gold glitter, and a soft-to-the-touch upper layer of translucent rubber
No Deficiency in Efficiency
The Eee PC Seashell Karim Rashid Collection features a breathtaking design that
includes a 10.1-inch edge-to-edge LED backlit display and an ergonomic chiclet
This beauty is matched by its prowess in energy-efficiency. It features the new power-
saving Intel Atom N450 CPU, which works in tandem with ASUS’ exclusive Super
Hybrid Engine energy management technology to deliver up to 6 hours of battery life*.
The Eee PC Seashell Karim Rashid Collection also offers near-instant access to the
Internet thanks to the inclusion of Express Gate, an ancillary operating system that boots
up in seconds. Express Gate allows users to make Skype calls, surf the web, browse
photos, play online games, engage in instant messaging, and much more.
ASUS also built a 1.3 megapixel webcam and a noise-cancelling digital-array
microphone into the Eee PC 1008P-KR to give you clear video chatting with your
friends and family while on the go.
Unprecedented ASUS Hybrid Storage
The Eee PC 1008P-KR hard drive has been expanded to give you 320GB of storage
capacity and comes with an additional 500GB of ASUS WebStorage, a free and secure
database to store your treasured data.
ASUS WebStorage allows you to easily share and safeguard your movies, music, and
files, so you can access them anywhere that has an internet connection. With the intuitive
and easy-to-access online interface, you can create and share additional user accounts to
securely and safely share your precious stored files, videos, music and more, with friends
The Eee PC 1008P-KR also has a spring-loaded Plug-and-Play flash card slot
(MMC/SD/SDHC) to expand your storage capability so you can view and share your
digital photos, videos, and external data files instantly.
Fast and Easy Connectivity to WiFi Hotspots
The Eee PC 1008P-KR Seashell connects you to your wireless world with built-in
802.11 b/g/n Wi-Fi connectivity, and Windows 7 Home Premium to deliver ultimate
At almost 7x faster than the old 802.11g, WiFi N on the Karim Rashid series Eee PC's
lets you access files and movies on the network faster than before.
Plus, its integrated Bluetooth V2.1+EDR gives you the flexibility and convenience to sync
your most commonly used Bluetooth devices.
Quick Recovery with Just One Key
The Eee PC 1008P Karim Rashid Collection makes system reinstallation simple with a built-in recovery
program that can restore your system to its original factory settings by simply pressing F9 three times during
Coupled with ASUS WebStorage, you can easily back-up your data prior to system recovery to pick up
wherever you leave off without a hitch.
Eee PC with Windows 7 –Life Made Easier
Explore the great new features of Windows 7 Home Premium with the Eee PC 1008P Karim Rashid
Collection. Featuring optimized energy-saving features and easy-to-use shortcuts, the Windows operating
system is redesigned to give you an enhanced user experience making your everyday tasks simpler than ever
before. Plus, Windows 7 has easy networking sharing that helps connect you instantly to Wi-Fi hotspots and
networking hubs. Share more with friends and surf the Web better with Windows 7 and the Eee PC 1008P-
Windows 7 Home Premium makes it easy to create a home network and share all of your favorite photos,
videos, and music. And you can watch shows for free when and where you want with Internet TV on
Windows Media Center. Get the best entertainment experience with Windows 7 Home Premium.
Windows 7 Home Premium makes Eee PCs easier to use because it puts less between you and what you
want to do – less waiting, less clicking, less hassle connecting to networks. Starter combines the latest in
reliability and responsiveness with the familiarity and compatibility of Windows.
A Brand that Sparked a Revolution - The First Netbook
In 2007, the Eee PC forever reshaped the definition of mobile computing.
Birthed from the creativity and engineering brilliance of ASUS innovation, it soon became the must-have
netbook across the globe. Following that year, the Eee PC brand grew into a full portfolio of highly sought-
after mobile and compact PCs with one goal “to make people’s lives easier.”
The first netbook to market, ASUS has continued to lead this developing category with the longest battery life,
exclusive features, and world-class design. Today, Eee products are the upmost symbol of how innovative
technology can bring excitement and convenience to every person it touches.
Customer Warranty –The Industry's Most Complete Netbook Care Package
l 1 year global warranty
l 6 months battery warranty
l 30-Day Flawless Display Guarantee: If you discover one defective bright dot within 30 days of purchase, ASUS will replace the panel at no cost
l Free one-way standard shipping
l 24/7 tech support
What's in the Box
l Eee PC 1008P Karim Rashid Collection (Coffee Brown)
l Power Adapter †
l User Manual
l Warranty Card
l Recovery DVD / Support CD
l Operating System: Windows 7 Home Premium
l Display: 10.1-inch Edge-to-Edge LED-Backlit Display (1024 x 600) with Color Shine glossy finish
l Intel CPU: Intel Atom N450
l Wireless Data Network: 802.11b/g/n (@ 2.4GHz) & Bluetooth V2.1 + EDR
l Memory: 2GB DDR2
l Hybrid Storage: 320GB HDD + 500GB ASUS WebStorage**
l Camera: 1.3M Pixels
l Audio: Stereo Speakers, High-Definition Audio CODEC, Built-in digital-array microphone
l Storage Cards: 2-in-1 MMC, SD(SDHC) flash card slot
l Input/Output: 1 x mini-VGA connector (VGA adapter built-in), 2 x USB 2.0 ports, 1 x LAN RJ-45, 2 x audio jacks: Headphone & Mic-in
l Battery: Up to 6 hours* (High-density Li-Polymer battery, easily removable)
l Dimensions: 10.31 (W) x 7.01 (D) x 1.02~1.44 (H) inches
l Weight: 2.80 lbs (with battery)
l Color: Coffee Brown
* Operation lifetime subject to product model, normal usage conditions and configurations. For more information, please visit
http://eeepc.asus.com/global/computing.html. The estimated maximum battery life in Windows 7 is measured with MobileMark 2007.
** ASUS WebStorage is a complimentary trial service for 1 year after registration. Actual storage capacity varies by model.
† To recharge using the AC power adapter, power plug must be fully pushed into the power socket on the Eee PC until it clicks firmly into place.
Note: This Eee PC features a glossy finish chassis. Reflections in photos may vary. Color of the chassis is single-toned.
All specifications and terms are subject to change without notice. Please check with your supplier for exact offers on selected models. Products may not be available in
all markets. Product may not be exactly as shown in images.
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ASUS Eee PC Seashell Karim Rashid Collection 1008P-KR-PU17-BR 10.1-Inch Netbook (Coffee Brown)