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We guardians Aug 2014


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We Guardian

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We guardians Aug 2014

  1. 1. 1The Chemists India Trusts TM Aug 2014Aug 2014
  2. 2. 2The Chemists India Trusts TM Index August Offers Offer of the Month Senior citizen programLoyalty Program 1.Jet Airways Rewards 2.Citi Bank 10% discount 3.American Express 10 time reward Point 4. Special Alliance 1. Guardian Stand – Planogram 2. Choose & Save stand Visual Merchandise 1. April-Sep– 2014-15 Issue GHC
  3. 3. 3The Chemists India Trusts TM - Mega Offer - Bundle Offers - Discounts - Other Offers Offers of the month.
  4. 4. 4The Chemists India Trusts TM Mega Offer – GNC GNC Promotion Construct - 25% discount on all GNC products except GNC Gold Card. Promotion Applicable for GNC Gold Card & Special Gold Card Members only Validity – 1st Aug’14 till 31st Aug’14 50% discount on GNC Gold card membership fee & Renewal Fee GNC GOLD CARD ANNUAL FEE – Rs 500 GNC GOLD CARD RENEWAL FEE – Rs 250 Validity 1st Aug’14 till 31st Aug’14 MEMBERS GET MORE CAMPAIGN (1st – 31st Aug’14)
  5. 5. 5The Chemists India Trusts TM 20% Discount -Guardian Xtracare Cold Cream 100gm Discount Offers- Pvt Label 10% Discount -Guardian Xtracare Body Wash Green Apple 500ml -Guardian Xtravital Joint Health MSM Tab 1x60 15% Discount -Guardian Tulsi and Giloy Syrup 500ml
  6. 6. 6The Chemists India Trusts TM Other Offers- Pvt Label 1. The Buck Stops Here, MRP Rs.499/- , Offer Price Rs.249/- , 50 % OFF 2. The Corner Office, MRP Rs.195/-, Offer Price Rs.156/- , 20% OFF 3. Guardian Xtramuscle 100% Whey Protein (Chocolate & Vanilla) 2lb MRP Rs.2499/-, Offer Price Rs.2249/- ,Save Rs.250/- 4. Guardian Xtramuscle Weight Gainer 1800 Chocolate 4 lb, MRP Rs.1799/-, Offer Price Rs.1550/- ,Save Rs.249/- 5. Guardian Xtramuscle Weight Gainer 1800 Chocolate 2 lb, MRP Rs.999/-, Offer Price Rs.849/- ,Save Rs.150/- 6. Guardian Guardian Xtraveda Safed Musli Tone 1x60, MRP Rs.799/-, Offer Price Rs.700/- ,Save Rs.99/- 7. Guardian Xtravital Bone Health Tab 1x60, MRP Rs.250/-, Offer Price Rs.225/- ,Save Rs.25/- 8. Guardian Xtra Vital Eye Health Tab 1x60 MRP Rs.299/-, Offer Price Rs.270/- ,Save Rs.29/- 9. Guardian Ayurvedic Juices Range 500ml, Buy 2 Get 10% Off
  7. 7. 7The Chemists India Trusts TM GNC Offers 1. GNC Thermoburst Cap 1x90, MRP Rs.3099/- Get discount of Rs.900/- 2. GNC Aloevera Skin Gel 57gm, MRP Rs.599/- Get discount of Rs.200/- 3. GNC Weight Gainer 1850 Powder Chocolate 4.41Lb, MRP Rs.3499/- Get discount of Rs.500/- 4. GNC Womens ultra mega 50 plus Tab 1x60, MRP Rs.2549/- Get discount of Rs.550/- 5. GNC Mens Performance and Vitality Vitapack 1x30, MRP Rs.4399/-, Get discount of Rs.1000/-
  8. 8. 8The Chemists India Trusts TM FMCG Offers 1. 5% OFF On “Baby Diapers-Pampers, Huggies and MamyPoko” 2. Flat Rs.15/- OFF On All “Nivea Shower Gell” Men & Women & All “Nivea Deos” Men & Women 3. 10% OFF on Engage Deo Spray All range 4. Buy 1 Get 1 Free on various VLCC Range- i)VLCC Kajal 2.5gm, ii)VLCC Henna 100gm, iii)VLCC Gentle Exfoliating Scrub Pineapple and Papaya 150ml & iv) VLCC Face Wash Melia 80ml 5. Get Free Party glow Kit worth Rs 200/- with VLCC Gold Facial Kit Single 6. Buy 1 Get 1 with Farrell Pure Oilve Oil 250ml 7. Save Rs.27/- On “Bacter Shield Hand Wash Combo Pack” of Bottle & Refill 215 ml 8. Rs. 20/- OFF on Sofy Side Walls Dry-XL 1x15, Rs. 5/- OFF on Sofy Bodyfit Regular 1x16. Rs. 10/- OFF on Sofy Bodyfit Slim XL 1x12 & Sofy Side Walls Dry-XL 1x12 9. Rs. 20/- OFF on Pigeon Baby Wipes 1x80 10. Rs. 20/- OFF on Fiam Di Wills Shower Gel All range
  9. 9. 9The Chemists India Trusts TM Product Catalogue – Offers of Aug’14 Laminated copy of the XtraValu Catalogue will be send to each store, Keep it at the POS Counter & Inform customers about offers
  10. 10. 10The Chemists India Trusts TM Focus Category of the Month- Heart Health Hypertension & Child Nutrition Guardian Care Zone & POS should feature the above mentioned products. Guardian Care Zone & POS Display 1. GNC Mega Men Heart 2. GNC Fish Oil 3. GNC Kids Multibites 4. Ayurvedic Juices
  11. 11. 11The Chemists India Trusts TM -Offers for Sr.Citizen, Free Reminder Service, ProcessLoyalty Program.
  12. 12. 12The Chemists India Trusts TM Sr. Citizen - Free Reminder Service (FRS)
  13. 13. 13The Chemists India Trusts TM FRS & Sr. Citizen Program Collaterals 10.1% discount on Prescription Medicines We will communicate the Offer to our Senior Citizen members through: • Ad in Guardian Health Chronicle • Email & SMS Blast
  14. 14. 14The Chemists India Trusts TM FRS Process - System Implementation
  15. 15. 15The Chemists India Trusts TM - Jet Privilege Earn JP Miles while shopping with Guardian - Citibank & ICICI Card members get 10% discount. - - American Express 10 Time Reward Points Special Alliances
  16. 16. 16The Chemists India Trusts TM Special Alliance : Jet Airways Jet privilege customers would earn JP Miles when they shop at Guardian Pharmacy. Kindly note: • Customer can either earn JP Miles or XtraValu points. Two cards cant be clubbed. • Not valid on products on discount or offer
  17. 17. 17The Chemists India Trusts TM Special Alliance: Citibank & ICICI We have a Tie Up with CITIBANK 10% Cash Back on bill Value of Rs 1000/- or above… Offer valid for FMHG,GNC & Guardian brands. Not applicable for FMCG products. *Remove the current Tent Card, You will receive the new tent card. ICICI Their credit / debit card members would get a “10% discount on GNC, & Guardian Brands” Two External Card Types in Masters named as “CITI” and “ICICI” have been created (as shown in next slide). The discount has to be given manually by selecting the categories. Kindly note system will not take the discount by default.
  18. 18. 18The Chemists India Trusts TM Special Alliance – & SBI Credit Card 10% Off coupon on Purchase of Rs 500 from Guardian Pharmacy to all online mobile recharge customers of Line discount
  19. 19. 19The Chemists India Trusts TM American Express Card 10 time reward Points All American Express Cardholder will earn 10 Times Reward pints while shopping at Guardian Pharmacy & Paying by American Express Card. System will automatically calculate the reward point & nothing need to be done at the time of Billing.
  20. 20. 20The Chemists India Trusts TM System Implementation
  21. 21. 21The Chemists India Trusts TM - Guardian Stand at stores - Planogram - Choose & Save Stand – Product Placement - New Product Launch Private Label
  22. 22. 22The Chemists India Trusts TM Guardian Stand (at select stores) Soaps (Almond milk & saffron, Lavender & ylang ylang & orange & lemon grass).& Shaving Brush Xtracare Calamine , Xtracare Neem face wash, Xtracare soft cotton balls, Apricot,/papaya scrub. Xtracare Gulab Ark, Xtracare Body Wash, Xtracare Shampoo & Xtracare Handwash Juices This stand is placed at 9 stores. Kindly display the products accordingly. Also place the offer related wobblers on the products.
  23. 23. 23The Chemists India Trusts TM Guardian Stand (at select stores) Himalaya Facewash Natures Essence Aloe vera gel Lactocalamine Himalaya Hand Sanitizer Xtracare Neem Facewash Xtracare Aloe vera gel XtraCalamine Xtracare Hand Sanitizer
  24. 24. 24The Chemists India Trusts TM Guardian New Product Launch – Vitality Xtravital Eye Health MRP – Rs 299 Product Highlights •Prevents Macular Degeneration •Essential Nutrients for Normal Vision New Pack Xtravital Men / Women Health MRP – Rs 225 Each Product Highlights •Reduces Stress •Boosts Immune System •Provides Essential Vitamins & Minerals
  25. 25. 25The Chemists India Trusts TM Guardian New Product Launch – Personal Hygiene Ear Buds Pack of 200 - MRP - 65 Product Highlights •100% cotton. Ear Buds Pack of 100 - MRP - 40 Product Highlights •100% cotton.
  26. 26. 26The Chemists India Trusts TM Guardian New Product Launch - Ayurveda Product Highlights •Anti Bacterial •Reduces cholesterol XtraVeda Neem MRP Rs 90 XtraVeda Tulsi MRP Rs 90 XtraVeda Garlic MRP Rs 90 Product Highlights •Natural Blood Purifier Product Highlights •Build Immunity •Prevent Cough & Cold
  27. 27. 27The Chemists India Trusts TM SWITCH Trying to quit smoking but the craving gets you back. Try Guardian Switch Electronic Cigarette, which is nicotine free and gives you the tactile delight of smoking. Product Highlights •Contains patented Pro-Lung formula •Has super antioxidant like epigallocatechin gallae (EGCG) a major active compound in green tea and peppermint oil •Neutralises build up of free radicals and toxins in the lungs, accumulated through years of smoking Guardian New Product Launch - Quit Smoking MRP - 375
  28. 28. 28The Chemists India Trusts TM Guardian New Product Launch – Health Xtraveda Honey MRP – Rs 140 100% Natural Farm Honey Xtraveda Honey & Lemon MRP – Rs 180 100% Natural Farm Honey
  29. 29. 29The Chemists India Trusts TM Guardian New Product Launch - Vitality Xtraveda Shilajeet MRP – Rs 199 •Powerful antioxidant that restores strength, energy and vitality in men and women •Rich in ‘fulvic acid’ which is a potent rasayana known to Ayurveda •Regular use diminishes weakness, rejuvenates cells and helps gain youthful vigour •Recommended as a general tonic for a wide range of health conditions like asthma, rheumatoid arthritis, piles, diabetes and urinary infections Xtraveda Safed Musli Tone MRP – Rs 799 •Contains 25 vitamins, minerals and antioxidants which nourish health and enhance immunity in men and women •Works as an effective anti-ageing treatment and restores youthful vigour •Improves strength and stamina and enhances well being
  30. 30. 30The Chemists India Trusts TM Xtravital Joint Health MRP – Rs 770 •Repairs and rebuilds cartilage •Maintains integrity of joints •Promotes joint mobility and flexibility Guardian New Product Launch - Vitality
  31. 31. 31The Chemists India Trusts TM - Overview of April-June– 2014-15 Edition Guardian Health Chronicle GHC
  32. 32. 32The Chemists India Trusts TM Guardian Health Chronicle - April to Sep Month Guardian Health Chronicle NOW A HALF YEARLY MAGAZINE NEXT ISSUE WILL COME IN October-2014
  33. 33. 33The Chemists India Trusts TM Guardian Health Chronicle would be given FREE for Rs 300/- & above. Guardian Health Chronicle - April to Sep Month Kindly distribute all GHC magazines in the respective quarter only & finish the left stock in last few days by giving to your valuable customers. Guardian Switch GNC Mega MenCover Page
  34. 34. 34The Chemists India Trusts TM Thank You