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QR Presentation for Insurance Providers


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A brief presentation that suggests a few unique ways that Insurance Providers can Use QR barcodes

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QR Presentation for Insurance Providers

  1. 1. Five ways Insurance companies can use QR codes to reduce cost, create efficiencies, and improve the customer experience: According to Mobio, QR code usage grew 4594% since Q1 2010Tuesday, March 27, 12
  2. 2. QR Barcode usage is growing Proper use can be part of an effective e-strategy for Insurance ProvidersTuesday, March 27, 12
  3. 3. The demographics are interesting... www.coffeewithharrison.comTuesday, March 27, 12
  4. 4. ....And they show that users are embracing a new way to This a great opportunity for insurance providers to create efficiency, market to customers and foster loyalty among their quickly changing demographic.Tuesday, March 27, 12
  5. 5. Here are some ideas to start Connect with and empower your customers in a new wayTuesday, March 27, 12
  6. 6. Insurance ID Cards Offer QR codes on policy ID cards that enable insured policy holders to scan the code in the event of an accident. Many are fairly rattled after an accident and call centers can be over burdened. QR codes can enable users to quickly provide information either via a mobile App or a WAP enabled website immediately following the accident. With todays mobile devices the location, time and pictures can even be uploaded with then QR scanTuesday, March 27, 12
  7. 7. Facilitate Payment QR codes for payments. eWise provides an excellent technology that enables insurance organizations to place ads with QR codes and accept payments. The capability can be adapted to enable policy quotes , or bill payments. The best part is the one can easily create QR codes at a low cost and they can be applied to email , and paper mediums today.Tuesday, March 27, 12
  8. 8. Marketing help for your agents Create a unique QR code to support your agents . If you rely on your agents to promote you, chances are they do some of their own marketing. Provide a unique agent code to drive potential policy holders to their offices in order to buy your policies. One use could be a special offer embedded in the code.Tuesday, March 27, 12
  9. 9. Social Media Support We are all aware of the growing importance of social media. Qr codes work well in supporting initiatives here. Create a QR code that drives users and enables them to subscribe to your website, or social media page.Tuesday, March 27, 12
  10. 10. Cross pollinate. If you offer more than one type of policy, place your code on your statement or bill in order to drive users to an online policy quote system. You can fever them promotional items imbedded in the code . You can then bind the policy when they make the payment from their mobile device or computerTuesday, March 27, 12
  11. 11. Grant Brown Sr. Consultant, Partner gbrown@profluentpay.comTuesday, March 27, 12