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GROW2012 - Redefining TV in a Mobile World - Jeremy Toeman Dijit Media

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Jeremy Toeman is CEO of Dijit Media, a venture-funded startup creating the ultimate "hyper-personalized TV guide". Jeremy is an accomplished speaker and has over 12 years experience in the TV technology industry, including Mediabolic, Sling Media, Boxee, Clicker.com, VUDU, and others. Go Habs.

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GROW2012 - Redefining TV in a Mobile World - Jeremy Toeman Dijit Media

  1. 1. How mobility is creatingopportunity in the TV industry Jeremy Toeman CEO, Dijit Media @jtoeman
  2. 2. By 2013, 5.9B Mobile Subscribers
  3. 3. By 2014, 76.9B App Downloads
  4. 4. 98% of Ppl Use Mobiles… At home.
  5. 5. Trend 1: Extreme Mobility
  6. 6. 38% of US Households have a DVR (this is not a DVR!)
  7. 7. Enough stats already!
  8. 8. Trend 2: Extreme Personalization
  9. 9. And now for... TV
  10. 10. 2 Things You Gotta Know
  11. 11. 1. Who’s in control?
  12. 12. 2. It’s Big. $500B/yr. BIG.Ok, so at $1.9 TRILLION/yr, the oil industry is bigger, but still, it’s pretty darn big. Plus this was a cool image.
  13. 13. TV Industry Quick Primer
  14. 14. How $ flows
  15. 15. Deals
  16. 16. Rights
  17. 17. Fail case study: HBO doesn’t go direct
  18. 18. How else to fail?
  19. 19. Paddle upstream
  20. 20. Think you are dealing with dinosaurs If only it would be as cool as in this picture…
  21. 21. Misunderstand consumers
  22. 22. A la carte/VOD? not escape
  23. 23. Cord cutting? Not escape
  24. 24. TVs aren’t Phones!
  25. 25. Big important trends = Opportunities I used this image because bacon.
  26. 26. Binge viewing
  27. 27. YouTube Channels
  28. 28. Turf Wars
  29. 29. TV Everywhere
  30. 30. iPad == TV set
  31. 31. Remember, this is still “just a hobby”
  32. 32. HOW TO WIN
  33. 33. Pick right part of $ flow to disrupt
  34. 34. Go disrupt it.
  35. 35. How mobility is creatingopportunity in the TV industry Jeremy Toeman CEO, Dijit Media @jtoeman

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