Slides for Brent's presentation to the November San Diego MCA-I meeting on promoting and marketing yourself and your business.

1. promoting and marketing
yourself and your business

2. promoting and marketing
yourself and your business

3. isn’t this what
we do?

4. isn’t this what
we do?
then why are
we so bad at it?

5. some rules

6. some rules
ok... they’re more “guidelines.”

7. people do business with people
not companies

9. be where your audience is

10. be where your audience is
that means you have to know them

11. focus
stay on target

12. stand out

13. stand out
maybe take some risks

14. track results

15. careful with
discounts

16. careful with
discounts
don’t race to
the bottom

20. drink the kool aid

21. drink the kool aid
prove you believe in your product

22. drink the kool aid
prove you believe in your product

23. karma is a bitch
so be nice to her

24. not dead...

25. not dead...
yet.

26. questions?

27. questions?
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