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SPORTFIVE – Hospitality & Events
Introduction to SPORTFIVE
Global Footprint


SPORTFIVE Group
Europe & Africa’s leading sports & TV rights marketing company



• Headquartered from ...
Group Capabilities

                                TV & Media Rights Sales
Event & Stadia Signage                        ...
A Division of SPORTFIVE
Core Disciplines

1.   Hospitality Packages
     Selection & procurement of hospitality packages, by request or brief, to ...
Scope & Scale




                            Horse        Rugby
Football         Golf       Racing       Union    Motor S...
Clients
Case Studies
Hospitality Packages I Siemens

An 8 year ongoing relationship organically grown to working with 4 divisions of Siemens,
w...
Hospitality + I Oceanico

Create & deliver hospitality program with a difference around the Ryder Cup, hosted at
The K Clu...
Bespoke Events I Yes Telecom

Live Like a Premiership Footballer Weekend
• Reward weekend for top sales affiliates for the...
Bespoke Events I Humber Valley Resort - The Newfoundland Invitational

Exclusive Pro – Am Golf Tournament staged at the 5*...
Bespoke Events I iFone Sega

Development & delivery of Sonic The Hedgehog themed event for European mobile platform
launch...
Inventory Management I Xbox - 2006 FIFA World Cup

Active were responsible for managing the World Cup experience for 960 e...
Sales Incentive Programs I Akzo Nobel

Internal sales incentive scheme, coupled with key clients & guests
                ...
Contact Details
Gregg Harris


Poplar House I 12 Manchester Road I Wilmslow I Cheshire I SK9 1BG


t: +44 (0) 1625 540 503 f: +44 (0) 1625...
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Sportfive Hospitality & Events

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Sportfive Hospitality & Events

  1. 1. SPORTFIVE – Hospitality & Events
  2. 2. Introduction to SPORTFIVE
  3. 3. Global Footprint SPORTFIVE Group Europe & Africa’s leading sports & TV rights marketing company • Headquartered from Zurich • Major offices in Hamburg, Paris and Singapore • Managing rights at over 270 football clubs, 40 National Federations and for both UEFA and FIFA • Turnover in excess of €600m • Growth through recent integration into Lagardere Group – Lagardere Sports • Agency network of 23 offices in 10 countries, with over 450 employees and 29 nationalities
  4. 4. Group Capabilities TV & Media Rights Sales Event & Stadia Signage Rights Procurement & Production & Management Activation Stadium Advertising Market Research & Perimeter Stadium Naming Marketing Concepts Consultancy Hospitality and Events Sponsorship Consultancy Talent Management
  5. 5. A Division of SPORTFIVE
  6. 6. Core Disciplines 1. Hospitality Packages Selection & procurement of hospitality packages, by request or brief, to the leading events across the world 2. Hospitality + Full service provision transforming ‘off the shelf’ packages into unique memorable events 3. Bespoke Events Creation, delivery & management of bespoke corporate & consumer events 4. Inventory Management Management of hospitality inventory including guest management, hotels, flights, transfers & ground handling 5. Sales Incentive Programmes Creation, delivery & management of hospitality / event based corporate & consumer incentive schemes 6. Personal Appearances Sourcing, negotiation, procurement & management of PA’s from a host of sporting legends
  7. 7. Scope & Scale Horse Rugby Football Golf Racing Union Motor Sport Music & Rugby Cricket Tennis Other Entertainment League eg: Polo, Sailing etc
  8. 8. Clients
  9. 9. Case Studies
  10. 10. Hospitality Packages I Siemens An 8 year ongoing relationship organically grown to working with 4 divisions of Siemens, where Active are used to procure hospitality packages on demand to some of the world’s leading events • Manchester United Captain’s & Legend’s Lounge • UEFA Champions League • Test Match Cricket across the UK • Open Championship Golf and the Ryder Cup • 6 Nations Rugby and the Autumn Internationals • Bespoke events at Old Trafford including exclusive stadium tour, photos with trophies etc.
  11. 11. Hospitality + I Oceanico Create & deliver hospitality program with a difference around the Ryder Cup, hosted at The K Club in Ireland for 40 key staff & clients • Standard hospitality facility for private use of Oceanico only • Package included course entrance, grandstand seating, breakfast, lunch, programme etc for entire tournament • Active created & delivered complete hospitality experience including: • Return flights • Exclusive PA from Seve Ballesteros on key days • 5* accommodation • 3 days of golf at nearby championship course • Local helicopter transfers • Hospitality facility branding & exclusive tickets to opening & closing ceremonies
  12. 12. Bespoke Events I Yes Telecom Live Like a Premiership Footballer Weekend • Reward weekend for top sales affiliates for the Yes Telecom business • Training at Blackburn Rovers FC training ground with ex-England manager Graham Taylor • Staying in a top Manchester hotel, with VIP access to top restaurants and nightclubs, shadowed by a ‘papparazi’ • Behind the scenes tour of Old Trafford including photographs with the FAPL, Champions League, Carling Cup and World Club Cup trophies • ‘Manchester Derby’ 5-a-side match with celebrity captains Clayton Blackmore and Luther Blissett • VIP hospitality to watch Manchester City vs Sunderland at the City of Manchester stadium
  13. 13. Bespoke Events I Humber Valley Resort - The Newfoundland Invitational Exclusive Pro – Am Golf Tournament staged at the 5* Humber Valley resort in Newfoundland, Canada with guests from the world of sport & entertainment including Lee Sharpe, Bruce Grobbelaar & James Hewitt. • Event to showcase the resort to potential new buyers and raise awareness • Invitees included celebrities and high net worth individuals, aswell as target press • Active responsible for event concept development, guest list management, logistics including flights, accommodation & transfers, and tournament & itinerary planning & event management • A second event was commissioned following the success of the first
  14. 14. Bespoke Events I iFone Sega Development & delivery of Sonic The Hedgehog themed event for European mobile platform launch. Guests included competition winners & key media guests • Return flights to UK & local executive chauffeur transfers • 5* Accommodation • Exclusive flight in Hawker Hunter Fast Jet with ex – Red Arrow & Tornado GR4 pilot • Gloucestershire to North Wales & back in 10 minutes with aerobatic display manoeuvres • Spa treatments to relieve the G – Force effects of the flight • 5* dinner & presentation
  15. 15. Inventory Management I Xbox - 2006 FIFA World Cup Active were responsible for managing the World Cup experience for 960 employees, guests & competition winners for Xbox at the 2006 FIFA World Cup in Germany These guests came from 32 countries across 6 continents in 4 weeks and visited one or more of the 10 World Cup stadiums • Ticket inventory management & procurement • Market liaison & application process management • Flights, transfers & accommodation • Local ground support & guest management
  16. 16. Sales Incentive Programs I Akzo Nobel Internal sales incentive scheme, coupled with key clients & guests “It was a wonderful invitation program; Over 30 guests from 11 territories attended the event – a lifetime FIFA World Cup Finals in Germany experience. It’s All expenses paid trip to Germany include: execution was perfect & attention to detail • 2006 FIFA World Cup Hospitality Tickets extraordinary” • 2 nights 5* accommodation in match city • Flights & transfers Paul Robbins, • All expenses including 5* meals & drinks budgets International Marketing • Ground support & event management staff in attendance throughout Manager
  17. 17. Contact Details
  18. 18. Gregg Harris Poplar House I 12 Manchester Road I Wilmslow I Cheshire I SK9 1BG t: +44 (0) 1625 540 503 f: +44 (0) 1625 540 502 m: +44 (0) 7816 272 804 w: SPORTFIVE.com e: gharris@activesportsmarketing.com

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