Focus on Finland - Greening Events


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Presented at Green Events and Innovations -seminar 7th March 2013 in London. Presenters Salla Koivusalo and Elina levula

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Focus on Finland - Greening Events

  1. 1. How Helsinki Metropolitan area is developing environmental management of events?Salla Koivusalo, Project CoordinatorElina Levula, Project PlannerGreening Events -project
  2. 2. Greening Events -project• EU-project (2012-2014) developing environmental management in event industry in Helsinki Metropolitan area.• Creating Cities’s environmental criteria for events• Training and consulting event professionals• Building EcoCompass Event –management system for pilot events and event sites• Developing network within event industry and cities• Raising awareness via campaigns• Making it easy for audience to make sustainable choices
  3. 3. Environmental criteria for events in Helsinki Metropolitan Area
  4. 4. How city can guide eventstowards sustainability?• Coordination of city owned event venues – to ensure silent periods for residence around the venues – to find proper venue for each event – to spread urban culture (concerts, sports, participatory events) in different parts of city• Including common environmental criteria in venue contracts• Organising helpful guidance and voluntary management system for event organisers – -> EcoCompass Event Environmental Management System• Offering easy to use tools to apply permits – -> internet-based applying process, identification with banking internet codes
  5. 5. Working group for environmentalcriteria for events in HelsinkiMetropolitan Cities• Clear work plan and limited working period (year 2013)• All site and venue administrators from the cities are invited. As well as all city departments who organise events (youth & culture & event –departments)• Possibility to contribute and comment during the whole working period• Event organisers and their partners and subcontractors are invited to collaborate• Aim is to create practical and feasible criteria
  6. 6. The working plan of the environmentalcriteria working group 1/2• Key questions are: – What are the essential problems? – What can be required from the event organiser? – What supporting services city should offer? – What needs to be developed in the city organisation to ensure environmental services or guidance for events? – How permits and the criteria for venue contract can be controlled?
  7. 7. The working plan of the environmentalcriteria working group 1/2• March: waste management and litter prevention• April: hygiene, water, and catering (FairTrade, organic, locally produced food)• May: city’s event-related grants, venue and site contract terms (consulted by lawyers), social media events• August: event noise and procurement• September: electricity -> energy-efficiency & renewable energy, traffic, natural values• October: approval and implementation of the criteria -> information, guidance service and supervision• November: commenting round for city departments• December: closing meeting
  8. 8. EcoCompass EventEnvironmental Management System
  9. 9. EcoCompass Event• Less formal environmental management system – Originally developed for SMEs• Developed and coordinated by City of Helsinki Environment Centre• Building the system is supported by EcoCompass councelor• Works for variety of event types: festivals, sport events, concerts,
  10. 10. The building process1. MeetingProject plan and Environmental review 2. Meeting Environmental Impact Assesment, Environmental policy/statement and Environmental program 3. Meeting Final Environmental program and Indicators Auditing and tracking report
  11. 11. DocumentsBuilding phase• Environmental review – Appendixes: law list• Environmental impact assesment• Environmental program – Appendixes: waste management plan (including list of hazard waste), chemical list, visitors’ travel planPost event• Tracking reportAnnually• Updated environmental program and tracking report
  12. 12. 10 Criteria (1/3)1. The event is produced accordingly to the law and permissions2. The event has an employee who is in charge of environmental issues3. Environmental review of the event has been completed4. The event has an environmental policy which is a base for the improvement
  13. 13. 10 Criteria (2/3)5. Key persons of production team have attended EcoCompass-training or similar6. The event has a waste management plan. Waste needs to be sorted&recycled according to the local regulations.7. The event holds a record of their hazard waste and organizes safe treatment for them8. The event holds a records of chemicals they use and stores them safely
  14. 14. 10 Criteria (3/3)9. The event has an annually updated environmental program, which includes actions in the following environmental aspects:a) Minimizing wasteb) Energy effiency and using green energyc) Favoring sustainable material purchasesd) Considering environmental issues when purchasing servicese) Improving material efficiencyf) Increasing environmental awarenessg) Improving logistics and minimizing impacts of visitors’ travel10. The event annually reports to the EcoCompass organisation
  15. 15. Auditing• Performed by third party• Prior and/or during event• Includes: – Review of the documents – Interviews – Observation• Duration: 4-8 hours• Auditing report
  16. 16. A look at the pilot events• Bruce Springsteen - Stadium • Aprill Jazz – Music festival arena & Live Nation concert • World village festival• Flow Festival – Indie city festival • Tall Ship Races – Massive open• Lasipalatsi Media Centre and event Teurastamo – Event sites • World health organization –• Reaktori – Winter event for youth conference• Aalto University’s Masters of Art - • WKND festival – dance festival exhibition • Few running competitions
  17. 17. Thank you!