China's Sustainability Supertrend

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China's Sustainability Supertrend

  1. 1. China’s Sustainability Supertrend Top Five Opportunities and How Your Company and Career Can Benefit Green Drinks China Presented by: Jason Inch May 10, 2012The Economic, Demographic and Political Forces that are Changing the World. www.ChinaSupertrends.com
  2. 2. About the Presenter Jason Inch  MBA, Richard Ivey School of Business  Exchange at China Europe Int’l Business School (CEIBS)  Undergraduate degree in Asian Studies, U. of Victoria (Canada)  Exchange at Nanzan University (Nagoya, Japan)  Twelve years work experience in Asia  Co-author 2008’s Supertrends of Future China  Author 2012’s China’s Economic Supertrends  Adjunct Professor  Partner at Shanghai consulting and event company  Learn more:  www.JasonInch.com  www.ChinaSupertrends.com The Economic, Demographic and Political Forces that are Changing the World. www.ChinaSupertrends.com
  3. 3. New Book – April 2012 A modern guidebook to China’s macroeconomic trends and opportunities, for businesspeople seeking new strategies, investors seeking growth and professionals interested in new career directions. Published April 2012, available today.The Economic, Demographic and Political Forces that are Changing the World. www.ChinaSupertrends.com
  4. 4. China Supertrends Photography Project• Capturing images of a changing China• Collaboration between China-based photographers and author Jason Inch• Photos in this presentation by: – DK Wong – HAN Yi – SUN Lei – HU Yinqiao• Get involved! – www.ChinaSupertrends.com /photographyproject The Economic, Demographic and Political Forces that are Changing the World. www.ChinaSupertrends.com
  5. 5. Agenda• What are the Supertrends? – The Growth Engines of China – China’s Turbochargers• China’s Sustainability Supertrend – Top Five Opportunities for the Next Five Years• Q&A The Economic, Demographic and Political Forces that are Changing the World. www.ChinaSupertrends.com
  6. 6. What is a China Supertrend?• A combination of a growth engine, a turbocharger and one or more economic, demographic or political forces The Economic, Demographic and Political Forces that are Changing the World. www.ChinaSupertrends.com
  7. 7. Growth Engines• Economic components: – Trade – Investment – Consumption The Economic, Demographic and Political Forces that are Changing the World. www.ChinaSupertrends.com
  8. 8. China’s 2007 GDP Growth: Consumption, Investment, 39% 38% Trade, 23% 8
  9. 9. China’s 2009 GDP Growth: Consumption Trade 8% 0% Investment 92% 9
  10. 10. China’s 2011 GDP Growth Trade Investment 0% 10% Consumption 90% 10
  11. 11. CONSUMPTION WILLAND MUST BECOMETHE KEY ECONOMIC DRIVER IN THE FUTURE The Economic, Demographic and Political Forces that are Changing the World. 11 www.ChinaSupertrends.com
  12. 12. China’s Retail Growth Source: China’s National Bureau of StatisticsThe Economic, Demographic and Political Forces that are Changing the World. www.ChinaSupertrends.com
  13. 13. Consuming and Aspiring• Chinese consumers are playing their part to drive consumption.• They aspire to a higher quality of life, for themselves and for their children. The Economic, Demographic and Political Forces that are Changing the World. www.ChinaSupertrends.com
  14. 14. Opportunity #1: MicrotrendsLifeOfHealthAndSustainability The Economic, Demographic and Political Forces that are Changing the World. www.ChinaSupertrends.com
  15. 15. Turbochargers• Reverse Globalization• Leapfrogging• Determination The Economic, Demographic and Political Forces that are Changing the World. www.ChinaSupertrends.com
  16. 16. Opportunity #2: Facilitate Reverse Globalization China ODI (US$ billions) 70Year US$ Investments Abroad 602003 ~2.7 billion2004 ~$2.9 billion 502005 ~$5.5 billion 402006 ~$12.3 billion 302007 ~$21.2 billion 202008 ~ $52.2 billion2009 ~$56.5 billion 102010 ~$59 billion 0 2010 2003 2004 2005 2006 2007 2008 2009 Source: Ministry of Commerce The Economic, Demographic and Political Forces that are Changing the World. www.ChinaSupertrends.com
  17. 17. DESIRE TOSUCCEEDThe Economic, Demographic and Political Forces that are Changing the World. www.ChinaSupertrends.com
  18. 18. GOVERNMENT POLICYThe Economic, Demographic and Political Forces that are Changing the World. www.ChinaSupertrends.com
  19. 19. China’s Plastic Bag BanThe Economic, Demographic and Political Forces that are Changing the World. www.ChinaSupertrends.com
  20. 20. The Sustainability Supertrend• Innovation Three Growth• Clean Energy Engines• Sustainable Development Turbochargers The Economic, Demographic and Political Forces that are Changing the World. www.ChinaSupertrends.com
  21. 21. Opportunity #3: Innovate in ChinaBYD has just begun selling the all-electric E6 model to the public.The Economic, Demographic and Political Forces that are Changing the World. www.ChinaSupertrends.com
  22. 22. Environment• Water• Wind• Solar The Economic, Demographic and Political Forces that are Changing the World. www.ChinaSupertrends.com
  23. 23. CHINA’S RIVERS: FROM THIS….The Economic, Demographic and Political Forces that are Changing the World. www.ChinaSupertrends.com
  24. 24. BACK TO THIS…. The Economic, Demographic and Political Forces that are Changing the World. www.ChinaSupertrends.com
  25. 25. From AIR…The Economic, Demographic and Political Forces that are Changing the World. www.ChinaSupertrends.com
  26. 26. …to OPPORTUNITY #4 The Economic, Demographic and Political Forces that are Changing the World. www.ChinaSupertrends.com
  27. 27. And Finally… Opportunity #5 节能减排 Save Energy, Reduce PollutionThe Economic, Demographic and Political Forces that are Changing the World. www.ChinaSupertrends.com
  28. 28. Five Opportunities for the Next Five Years1. Microtrends2. Facilitate Reverse Globalization3. Innovate in China4. Solar5. Save Energy, Reduce Pollution The Economic, Demographic and Political Forces that are Changing the World. www.ChinaSupertrends.com
  29. 29. THANK YOU!JASON INCH JasonInch@ChinaSupertrends.comQ&AThe Economic, Demographic and Political Forces that are Changing the World. www.ChinaSupertrends.com

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