Networking 101


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Networking is the surest way to find a job and build a career. These Networking 101 tips can help you make a great impression and connections in your community.

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Networking 101

  1. 1. NETWORKING 101 How to Make a Great Impression Denise De Long Project Manager, Connector Program
  2. 2. RAPPORT/RELATIONSHIP BUILDING & THE SLOW BURN People do business with those that they like and trust Professional friendships are the core of any successful career or uncovering career opportunities. More great careers are launched through friendships and professional referrals than great resumes. CONNECTOR PROGRAM: NETWORKING 101
  3. 3. AND ALL THE SURVEYS SAY……. • Surest way to find a job • #1 Search strategy • HR loves it (shortcut) • 65% to 85% success • Unadvertised jobs CONNECTOR PROGRAM: NETWORKING 101
  4. 4. ALL NETWORKING IS AWKWARD Networking is like vegetables You know they are good for you but you still don’t eat them CONNECTOR PROGRAM: NETWORKING 101
  5. 5. 1. Be genuine and authentic, build trust and relationships, and see how you can help others. 2. Ask open-ended questions in networking conversations. It opens up the discussion and shows listeners that you are interested in them. 3. Become a powerful resource for others so people remember to turn to you for suggestions, ideas, names of other people, etc. 4. Have a clear understanding of what you do, why, for whom, and what makes your doing it special. CONNECTOR PROGRAM: NETWORKING 101 TIPS FOR SUCCESSFUL NETWORKING
  6. 6. 5. If someone offers to help you, be prepared to say how they can help. 6. Follow through quickly and efficiently on referrals you are given. Your actions (or in actions) reflect how you respect and honor contacts you’ve made 7. Call/Email/Write Be Brave. Express that you enjoyed meeting them, and ask if you could get together and share ideas. For more tips visit: CONNECTOR PROGRAM: NETWORKING 101 NETWORKING TIPS (cont…)
  7. 7. • Don’t interrupt • Actively listen to answer • Listen for purpose, details and conclusions CONNECTOR PROGRAM: NETWORKING 101 SOME CONVERSATION “RULES” • Determine what wasn’t said • Think between sentences • Think before you respond, before you talk!
  8. 8. The best way to network is to have other people tell you about what they do and how they do it. Try using these sample questions: • How did you get started in your business? • What do you enjoy most about your profession? • What separates you and your company from the competition? • What advice would you give someone who wants to work in [Film/Finance/IT, etc.] Halifax? CONNECTOR PROGRAM: NETWORKING 101 CONVERSATION STARTERS
  9. 9. • What significant changes have you seen take place in your profession through the years? • What do you see the coming trends in the fashion/ digital/ wind energy, etc. industry? • What ways have you found to be the most effective for promoting your business? • What do you like best about what you do? For more questions visit: CONNECTOR PROGRAM: NETWORKING 101 CONVERSATION STARTERS (cont…)
  10. 10. BEFORE the networking event: • Write down specific info you hope to acquire • Pre-make appointments with attendees and /or customers • Ask non-attending colleagues if they would you like you to do anything on their behalf • Finish this sentence: The conference will be successful if I ________________________________________________________. CONNECTOR PROGRAM: NETWORKING 101 NETWORKING EVENT PREP
  11. 11. What can you talk about in a 30-second summary? • Personal qualities and attributes • Professional background • Current job or situation (with highlights) • Past job or situation (with highlights) • Skills • What do you want? CONNECTOR PROGRAM: NETWORKING 101 THE 20-30 SECOND PITCH
  12. 12. CONNECTOR PROGRAM: NETWORKING 101 TEMPLATE TO HELP YOU WITH A “PITCH”. USE SOME, NOT ALL! • I am a _____________________. • I have worked/have been working as a ______________ for ____ years. • I have ____ years experience in __________________. • I have __ years experience as a _______________. • I am a certified / qualified ____________________. • My main area of expertise is in ________________. • I’m looking to do something in ________________. • I’m interested in working for ___________________. • My best skills are _______________ • What I really am interested in is ____________________ • The area that I’m most excited about these days is __________________ • My studies are taking me in a new direction so I’m working on ________________________ • I’m hoping to complete/finish/ attain _____________ so I can_________________________.
  13. 13. • My name is Sami and I have a background in property management. I run a busy tent and trailer park that includes cottages. For several years I also owned an apartment building in the town of Bedford. I’m looking for work in a similar environment where I can use my skills and knowledge. • I’m Xu Ping. I studied Computer Science and worked in the IT industry as a programmer in Shanghai. When I moved into project management I decided I wanted to study global management in Canada so I chose Saint Mary’s. When I graduate I’d like to help start ups bid and implement projects CONNECTOR PROGRAM: NETWORKING 101 SAMPLE PITCHES
  14. 14. • Use that time on the trip home to organize WHO you are going to call and WHY! • Begin developing relationships from business cards you’ve collected • Follow up with your promises to follow up • Explore more fully topics that were given surface coverage by a speaker • Write summary notes for your colleagues • Invite a conference speaker to speak at a company event CONNECTOR PROGRAM: NETWORKING 101 AFTER THE NETWORKING EVENT
  15. 15. Except usually not really cold Good networking with a bit of research will have given you a referral! CONNECTOR PROGRAM: NETWORKING 101 THE COLD CALL
  16. 16. My name is Samir Elbaz and I am a Nortel Alumnus who is working with Right Management. __________ (referrer’s name) suggested that I network with you since you’ve worked in similar organizations. My background is in Software Design Management having had several roles within TDM and Succession R&D and I am interested in securing a similar position in a company locally. My family and I are relocating to Halifax. I would like to have the opportunity to meet or speak with you to get your thoughts on the job search, networking etc. You can contact me via e-mail at or by phone at 438-7376 CONNECTOR PROGRAM: NETWORKING 101 SAMPLE SCRIPT (PHONE MESSAGE?)
  17. 17. Direct/Concise is preferred • Appeal for help • Showcase your strengths • Express your thanks • Be positive and upbeat CONNECTOR PROGRAM: NETWORKING 101 NETWORKING LETTERS AND EMAILS
  18. 18. • Monster has templates • Refresh his/her memory about how you met or what you talked about SAMPLE: Dear _______, I attended your Effective Merchandising Techniques presentation last Friday and introduced myself to you following your lecture. Your speech was very informative and your examples were extremely enlightening; I left with a number of new ideas. CONNECTOR PROGRAM: NETWORKING 101 BE FRIENDLY AND PROFESSIONAL
  19. 19. Now according to your goals, what will you ask for? SAMPLE: I would be very grateful for your review of my enclosed resume. If you know of anyone who might be looking for someone with my background, please contact me at ________. Or if you have any suggestions as to where I should direct my search, I would very much appreciate your input and advice of new ideas. CONNECTOR PROGRAM: NETWORKING 101 ASK FOR LEADS AND INFORMATION
  20. 20. Practice Helps: It is a skill and with more practice does get easier Rewards are Tangible: At the very least, you will meet some interesting people but best case scenario you may find a new employment or partnership opportunity! CONNECTOR PROGRAM: NETWORKING 101 NETWORKING: FINAL WORDS
  21. 21. THANK YOU! For more information on networking in Halifax or the Halifax Connector Program visit, email or call 490-6000. CONNECTOR PROGRAM: NETWORKING 101 Acknowledgements: Emilie Coyle, Veronica Ennett, Caroline Lodge, Ellen Pilon, Shazia Nawaz, Andrew Leverman. External Advice : Robert Zed, David Osbourne/Predictive Success