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3 content marketing hurdles most small businesses face (and how to jump them)

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Don't fall down on the common content marketing hurdles. Use these tips to get your marketing strategy up and running, alongside your small business.

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3 content marketing hurdles most small businesses face (and how to jump them)

  1. 1. 3 content marketing hurdles and how to jump them
  2. 2. 1. YOU'RE NOT SHAKESPEAR www.greatcontentclub.com
  3. 3. The problemYou're passionate about your idea, that's what makes you so perfect for content marketing... But what if you're not a great writer? Isn't that what content marketing is all about?
  4. 4. The solutionConsider different mediums. Content marketing is a broad field. Good talker? Try videos. Creative? Create images. If writing isn't your field, there will always be a way to express your passion with content marketing
  5. 5. 2. YOU'RE NOT A PRO MARKETER www.greatcontentclub.com
  6. 6. The problemMost marketing methods are not complicated... but there is a lot to get your head around. SEO, blogging, social media, email campaigns, PPC, analytics, SlideShare., more. How are you supposed to master all that, with everything else too!?
  7. 7. The solutionRome wasn't bulit in a day, and neither should your marketing machine be. Take one method at a time. Build up a Twitter following, then start Blogging, and newsletters. Just don't let it overwhelm you.
  8. 8. 3. YOU DON'T HAVE THE TIME www.greatcontentclub.com
  9. 9. The problemIf you're a small business owner you're already stretched pretty thinly with everything else you have on.... Now you somehow have to do a full time marketers job as well. How is that supposed to work?
  10. 10. The solutionStart slowly, work your way up. Analyse. FInd out what works for you. Focus on that, and leave the rest behind. Alternatively look into freelancing to take some of the load. The time you get back may be worth the money.
  11. 11. Content marketing is hard, especially when you have a small business to run. But, if you can overcome the hurdles, it's also well worth the effort. So keep going, and reap the rewards and, for more content marketing trips and tricks, why not check us out around the web... visit our website by clicking here, or click the buttons below to follow us on Twitter and Facebook.

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