Alasdair Stewart, City Editor  Walla Walla Union-Bulletin Social media: The bridge from print to…   alasdairstewart@wwub.c...
 
 
 
 
 
 
 
 
 
 
 
 
Old way:  Newspapers choose from local reporting and wire services what news you will read. Today:  You choose from local ...
Old way:  Newspapers rely on display and classified advertising for vast majority of revenue. Today:  Newspapers see shrin...
 
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How social media impacts the print industry: Gravity Summit

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From print to to... How social media impacts the print industry.

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How social media impacts the print industry: Gravity Summit

  1. 1. Alasdair Stewart, City Editor Walla Walla Union-Bulletin Social media: The bridge from print to… alasdairstewart@wwub.com/losmoros@gmail.com
  2. 14. Old way: Newspapers choose from local reporting and wire services what news you will read. Today: You choose from local and national sources and wire services what news you want to read. Tomorrow: Newspapers focus on local reporting, expand offerings to retain and build customer base. The News
  3. 15. Old way: Newspapers rely on display and classified advertising for vast majority of revenue. Today: Newspapers see shrinking ad revenue in print and too little growth online to offset losses. Tomorrow: ? The Money
  4. 17. Questions?

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