CSR Leadership Toolkit JCI Day 11 Dec. 2008
Toolkit Contents <ul><li>Introduction to CSR </li></ul><ul><li>CSR, Active Citizenship & Junior Chamber International   </...
Corporate Social Responsibility <ul><li>Corporate Social Responsibility (CSR) is a hot item in the business world and cert...
CSR Definition <ul><li>To describe CSR, there are as many definitions as there are flavours. The following definition give...
CSR Definition:  Triple Bottom Line <ul><li>The triple bottom line refers to the three ‘P’s of CSR:  People ,  Planet  and...
CSR Definition:  Triple Bottom Line Profit Planet People I. Introduction to CSR Leadership CSR The triple bottom line refe...
CSR and Leadership Profit Planet People CSR Leadership Taking responsibility  and  enable initiatives  for a sustainable e...
CSR Leadership Initiatives The important areas to enable CSR initiatives are: I. Introduction to CSR Leadership Communicat...
Possible Pitfals <ul><li>When you get involved with CSR, your stakeholders may expect more from you. Therefore, it is wort...
Why take leadership on CSR?  <ul><li>Corporate Social Responsibility  is a big buzz in the  corporate world . They would l...
Toolkit Contents <ul><li>Introduction to CSR </li></ul><ul><li>CSR, Active Citizenship & Junior Chamber International   </...
CSR, Active Citizenship and JCI <ul><li>One of the principles of CSR is ‘ corporate citizenship ’, where businesses volunt...
Active Citizenship Faithful Dogmatic Low Trust Regulatory High Trust Voluntary II. CSR, Active Citizenship & Junior Chambe...
Active Citizenship II. CSR, Active Citizenship & Junior Chamber International Active Citizenship Market Efficiency Governm...
JCI and the UN Global Compact <ul><li>The Global Compact is the initiative from the United Nations to promote CSR in SME’s...
Toolkit Contents <ul><li>Introduction to CSR </li></ul><ul><li>CSR, Active Citizenship & Junior Chamber International   </...
The 3P+ Navigator <ul><li>The 3P+ Navigator is a leadership tool that makes leaders and team members interact and explore ...
The 3P+ Navigator III. CSR Leadership Toolkit Copyright ©  ub eon | business experts Know How to Lead towards CSR. Inclusi...
Contacts & Links <ul><li>JCI & CSR Leadership in Belgium: </li></ul><ul><li>[email_address] </li></ul><ul><li>For the CSR ...
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Jci Csr Leadership Toolkit 1228667168760971 8

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  • To have your National or Local Organization’s logo appear automatically on every new slide, follow the instructions below. Click on View-&gt; Master -&gt; Slide Master Click on Insert-&gt; Picture-&gt; From file and select the file of your logo. Or copy and paste your logo from another document. Move your logo into the lower left corner, as indicated by the gray box. If it is necessary to reduce the size of the logo, be sure to maintain the proportions by holding down shift when using the arrow at the corner of the picture to resize. Increasing the size of the logo image may make the image blurry or degraded and is not recommended. After your logo is in the correct position on the cover slide, select the second Master Slide shown at left. Click on Insert-&gt; Picture-&gt; From file and select the file of your logo. Or copy and paste your logo from another document or page. Move your logo into the space indicated by the gray box, keeping in mind the recommendations above. Click on the button “Close Master View” or click on View-&gt; Normal. Delete the gray boxes to show your logo. Para que el logotipo de tu Organización Nacional o Local aparezca automáticamente en todas las diapositivas (“slides”), en la posición donde está el cuadro gris, sigue las instrucciones que aparecen a continuación. 1. Haz clic en Ver -&gt; Patrón -&gt; Patrón de diapositivas 2. Haz clic en Insertar-&gt; Imagen -&gt; Desde archivo y selecciona el archivo donde se encuentra tu logotipo. También puedes copiar el logotipo de otro documento y pegarlo (“paste”) en la diapositiva. 3. Traslada el logotipo hasta la esquina inferior izquierda, donde está el punto rojo. Si necesitas reducir el tamaño del logotipo, asegúrate de conservar las proporciones manteniendo presionada la tecla de mayúsculas (“shift”) mientras utilizas la flecha para agarrar la imagen por una esquina y alterar el tamaño. No es recomendable aumentar el tamaño del logotipo, ya que esto puede causar que la imagen se vea borrosa o pierda calidad. 4. Una vez que el logotipo se encuentre en la posición correcta en la diapositiva que servirá de portada de la presentación, selecciona la segunda Diapositiva que aparece a la izquierda. 5. Haz clic en Insertar-&gt; Imagen -&gt; Desde archivo y selecciona el archivo donde se encuentra grabado tu logotipo. También puedes copiar el logotipo de otro documento o página y pegarlo en la diapositiva. 6. Traslada el logotipo hasta la esquina inferior izquierda, donde está punto rojo, teniendo en cuenta las recomendaciones indicadas anteriormente. 7. Haz clic en el botón “Cerrar Vista Patrón” o haz clic en Ver -&gt; Normal. 8. Borra los cuadros grises para que se pueda ver tu logotipo. Pour que le logo de ton Organisation nationale ou locale apparaisse automatiquement sur chaque nouveau transparent, veuille suivre les instructions ci-jointes. 1. Clique sur View-&gt; Master -&gt; Slide Master 2. Clique sur Insert-&gt; Picture-&gt; (insérer image) dans fichier et sélectionne le fichier de ton logo. Tu peux aussi copier et coller ton logo d’un autre document. 3. Déplace ton logo pour le placer en bas à gauche, comme l’indique la case grise. Il se peut que tu aies à diminuer la taille du logo. Dans ce cas veille à garder les proportions en appuyant sur la touche shift lorsque tu utilises la flèche sur le côté de l’image dont tu souhaites changer la dimension. Si tu augmentes la talle du logo, il se peut que l’image soit déformée ou pas très nette et donc il n’est pas recommandé de le faire. 4. Une fois que ton logo se trouve à l’endroit voulu sur le transparent de garde, sélectionne le deuxième Master transparent qui apparait à gauche. 5. Clique sur Insert-&gt; Picture-&gt; dans fichier et sélectionne le fichier de ton logo. Tu peux aussi copier et coller ton logo d’un autre document ou page. 6. Déplace ton logo dans l’espace indiqué par la case grise, en tenant compte des recommandations précédentes. 7. Clique sur la touche “Close (fermer) Master View” ou clique sur View-&gt; Normal. 8. Supprime les cases grises pour que ton logo soit bien visible.
  • Jci Csr Leadership Toolkit 1228667168760971 8

    1. 1. CSR Leadership Toolkit JCI Day 11 Dec. 2008
    2. 2. Toolkit Contents <ul><li>Introduction to CSR </li></ul><ul><li>CSR, Active Citizenship & Junior Chamber International </li></ul><ul><li>3P+ Navigator Know How to Lead towards CSR </li></ul>
    3. 3. Corporate Social Responsibility <ul><li>Corporate Social Responsibility (CSR) is a hot item in the business world and certainly an important challenge for the future. Even so, CSR is an unknown or underappreciated term with many business leaders. To make things more confusing, some organizations and experts will often use other terms. All these terms relate closely to CSR: </li></ul><ul><li>Corporate Responsibility </li></ul><ul><li>Corporate Citizenship </li></ul><ul><li>Sustainable Entrepreneurship </li></ul><ul><li>… </li></ul>I. Introduction to CSR Leadership
    4. 4. CSR Definition <ul><li>To describe CSR, there are as many definitions as there are flavours. The following definition gives us workable and understandable idea of what CSR is all about: </li></ul><ul><li>“ CSR is a strategy that systematically integrates sustainable economical, environmental and social principals throughout an organization’s operations .” </li></ul>I. Introduction to CSR Leadership
    5. 5. CSR Definition: Triple Bottom Line <ul><li>The triple bottom line refers to the three ‘P’s of CSR: People , Planet and Profit . All three P’s have to balance each other in responsible decision making. </li></ul><ul><li>Taking responsibility and enabling initiatives for People , Planet and Profit is a testimony of leadership and integrity. </li></ul>I. Introduction to CSR Leadership
    6. 6. CSR Definition: Triple Bottom Line Profit Planet People I. Introduction to CSR Leadership CSR The triple bottom line refers to the three ‘P’s of CSR: People , Planet and Profit . All three P’s have to balance each other in responsible decision making.
    7. 7. CSR and Leadership Profit Planet People CSR Leadership Taking responsibility and enable initiatives for a sustainable economical, social and environmental advancement is a testimony of leadership and integrity . I. Introduction to CSR Leadership Economical Social Environmental
    8. 8. CSR Leadership Initiatives The important areas to enable CSR initiatives are: I. Introduction to CSR Leadership Communication Stakeholders Employees Innovation Organization Customers Environment Community Suppliers
    9. 9. Possible Pitfals <ul><li>When you get involved with CSR, your stakeholders may expect more from you. Therefore, it is worthwhile considering any potential CSR pitfalls. </li></ul><ul><li>“ Greenwashing” </li></ul><ul><ul><li>Be aware that proclaiming to be green necessitates that you are using sustainable resources. </li></ul></ul><ul><ul><li>Just as the moon can eclipse the sun, hiding the real deal is not the way forward. CSR means that you embed sustainable processes throughout your organization. </li></ul></ul><ul><li>“ Formulation” </li></ul><ul><ul><li>Make sure that your entire organization, your members, your staff understand and act according to the CSR principles your organization formulates in its vision and mission charters. </li></ul></ul><ul><li>“ Decision Dilemmas” </li></ul><ul><ul><li>Often, we adhere to the highest values, only as long is everything else is going well. What decisions will you make when you have to choose between the short and the long term, between self interest or the collective interests, between local or global challenges? </li></ul></ul>I. Introduction to CSR Leadership
    10. 10. Why take leadership on CSR? <ul><li>Corporate Social Responsibility is a big buzz in the corporate world . They would like to embark the train BEFORE their competition generates too great of a competitive advantage. Now we can see how CSR impacts and connects management domains as marketing, supply-chain management, finance, etc. </li></ul><ul><li>For SME’s (Small & Medium Sized Enterprises) this often seems remote and far fetched. Very often, entrepreneurs find themselves reluctant to assign people and resources to CSR initiatives in their business. Of course, it’s all to clear that those visionaries who do, are able to attract attention and generate added value. Not only for their business, but also for their community and environment. </li></ul>II. CSR Leadership Day 11 December 2008 — JCI Day
    11. 11. Toolkit Contents <ul><li>Introduction to CSR </li></ul><ul><li>CSR, Active Citizenship & Junior Chamber International </li></ul><ul><li>3P+ Navigator Know How to Lead towards CSR </li></ul>
    12. 12. CSR, Active Citizenship and JCI <ul><li>One of the principles of CSR is ‘ corporate citizenship ’, where businesses voluntary take responsibility towards their stakeholders, the economy and their community. </li></ul><ul><li>JCI exemplifies Active Citizenship , the voluntary capacity of citizens and communities to work together to exercise economic, social or political power in pursuit of shared goals. </li></ul>II. CSR, Active Citizenship & Junior Chamber International
    13. 13. Active Citizenship Faithful Dogmatic Low Trust Regulatory High Trust Voluntary II. CSR, Active Citizenship & Junior Chamber International Active Citizenship Market Economical Government Political Community Social
    14. 14. Active Citizenship II. CSR, Active Citizenship & Junior Chamber International Active Citizenship Market Efficiency Government Security Community Cohesion Active Citizens take actions that balance the forces that drive towards market efficiency, security and social cohesion. Through their work, their friendship and their values, JCI members exemplify the essence of being Active Citizens.
    15. 15. JCI and the UN Global Compact <ul><li>The Global Compact is the initiative from the United Nations to promote CSR in SME’s around the world. Since its inception, about 4000 companies worldwide have joined the Global Compact. </li></ul><ul><li>Since 2003, JCI engaged in a collaborative partnership with the Global Compact in order to support its networks and programs, by encouraging JCI members and their businesses to join the initiative. </li></ul>II. CSR, Active Citizenship & Junior Chamber International
    16. 16. Toolkit Contents <ul><li>Introduction to CSR </li></ul><ul><li>CSR, Active Citizenship & Junior Chamber International </li></ul><ul><li>3P+ Navigator Know How to Lead towards CSR </li></ul>
    17. 17. The 3P+ Navigator <ul><li>The 3P+ Navigator is a leadership tool that makes leaders and team members interact and explore what initiatives they can take to integrate Corporate Social Responsibility principles in their projects and organizations. </li></ul><ul><li>A facilitator guides the exercise, for individuals or groups up to 12 people. </li></ul><ul><li>The process takes up to one-and-a-half hours, depending on the number of participants and the depth of the exploration. </li></ul><ul><li>Ideally, the 3P+ Navigator is used at the beginning of a new project, but it is also valuable as an assessment tool, to see where you and your team members stand. </li></ul><ul><li>Local JCI chapters, project commissions and interested members are invited to use this toolkit, in the same way it is being used by business leaders to create insight and trigger action. </li></ul>III. CSR Leadership Toolkit Know How to Lead towards CSR .
    18. 18. The 3P+ Navigator III. CSR Leadership Toolkit Copyright © ub eon | business experts Know How to Lead towards CSR. Inclusive for JCI members thanks to the courtesy of ub eon | business experts
    19. 19. Contacts & Links <ul><li>JCI & CSR Leadership in Belgium: </li></ul><ul><li>[email_address] </li></ul><ul><li>For the CSR Leadership Toolkit: </li></ul><ul><li>[email_address] </li></ul><ul><li>Other information and resources: </li></ul><ul><li>www.jci.be & JCI Office </li></ul>

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