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Designing Moments of Impact by Lisa Kay Solomon

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Globant and the California College of the Arts (CCA) got together to present CON.VERGE, their first conference for business executives and thought-leaders.

Advisor to many Fortune 1000 companies Lisa is also an educator on the faculty at the CCA & Singularity University. She co-authored the WSJ bestseller, Moments of Impact: How to Design Strategic Conversations that Accelerate Change.

In her talk, she explained about the world filled with increasing volatility, uncertainty, complexity and ambiguity, how leaders need to approach strategy much less like mechanics and more like designers. Check out her presentation for more details.

Published in: Business
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Designing Moments of Impact by Lisa Kay Solomon

  1. 1. DESIGN AND TECH GO DIGITAL DESIGNING MOMENTS OF IMPACT LISA KAY SOLOMON October 29th & 30th
  2. 2. In a world filled with increasing volatilit uncertainty, complexity and ambiguity, leaders need to approach strategy much less like mechanics and more like designers.
  3. 3. Designers of better futures
  4. 4. What do we mean by design?
  5. 5. »As a designer, it’s my job to make choices that trigger the right responses.« Nathan Shedroff | Chair of the DMBA
  6. 6. FUNCTIONAL UTILITY EMOTIONAL ENGAGEMENT
  7. 7. Source: MLAlabs.com
  8. 8. Where do these design choices show up in our work?
  9. 9. Calendar rage.
  10. 10. Source: New York Times, May 20, 2014
  11. 11. Source: Harvard Business Review, May 2014
  12. 12. Source :Harvard Business Review, Jan 2010 WHAT HAPPENS ON A GREAT WORKDAY? BEST DAY WORST DAY FEELING OF PROGRESS
  13. 13. As leaders, how do we trigger different responses?
  14. 14. PRINCIPLES FOR LEADER AS DESIGNER
  15. 15. YOUR JOB IS NOT TO DELIVER ANSWERS. YOUR JOB IS TO CREATE CONDITIONS FOR DISCOVERY. YOUR JOB IS TO CREATE CONDITIONS OF DISCOVERY. 1.
  16. 16. from Expertise
  17. 17. to Curiosity
  18. 18. »Questions open up space in your mind. If you don’t ask the question, there’s no place for it to go.« Clay Christensen
  19. 19. Design as Strategy Build Understanding Shape choices Make Decisions
  20. 20. KAAREN HANSON (Former Vice President of Design Innovation Intuit) “FALL IN LOVE WITH THE PROBLEM AND NOT THE SOLUTION.”
  21. 21. CULTIVATING DISCOVERY
  22. 22. DESIGN IS NOT A TEAM SPORT. DESIGN REQUIRES AN ENSEMBLE OF TALENT. 2.
  23. 23. From Politics
  24. 24. To Possibility
  25. 25. MEET NEIL GRIMMER CEO & COFOUNDER OF PLUM ORGANIC CHIEF DADDY-0
  26. 26. HELLO FUTURE, IT’S NICE TO MEET YOU.
  27. 27. THE BABY FOOD FIGHT (BATTLE OF THE BABY BRANDS)
  28. 28. THEATER MEETS BUSINESS
  29. 29. HAPPY BABY
  30. 30. FOOD FIGHT 2.0?
  31. 31. DESIGN IS NOT A CRAPSHOOT. YOUR JOB IS TO CREATE CONDITIONS FOR DISCOVERY. DESIGN IS A LEARNABLE CRAFT.. 3.
  32. 32. Yeah, but Yeah, but Yeah, butYeah, but Yeah, but Yeah, but Yeah, but Yeah, but
  33. 33. From “Yeah, but”
  34. 34. To Hope.
  35. 35. DESIGN MBA
  36. 36. Masters Business Ambiguity
  37. 37. Mastery
  38. 38. Source: DMBA Student Patchanok Koychusakun Mastery= Learning
  39. 39. Business
  40. 40. Yiping Chen Business= Value
  41. 41. Ambiguity
  42. 42. Source: DMBA Student Candelaria Ochoa Ambiguity= Openness
  43. 43. DESIGNING BETTER CONVERSATIONS
  44. 44. »If you’re sitting in a room with a bunch of slide decks, there’s very little that can go wrong…
  45. 45. …There’s just very little that can go right, too.« KAAREN HANSON (Former Vice President of Design Innovation Intuit)
  46. 46. As Leaders, what responses do we want to trigger?
  47. 47. @LisaKaySolomon

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